Роман

Roman Shapaiko

Phone: [open contact info](look above in the "contact info" section)
E-mail: [open contact info](look above in the "contact info" section)
Network: [open contact info](look above in the "contact info" section)

Experience:

- March 2020– currently - Self-employment / Media Buyer / Facebook Ads Expert

Creating and optimizing Facebook ads; Interacting with clients and building business relationships
Scaling up existing advertising campaigns and searching with them;
for new opportunities to drive traffic; Resolving client issues in an efficient, tactful way;
Tracking and analysis of campaign results; Consulting and improving the efficiency of the product;
Developing an effective communication strategy; Generating ideas for advertising campaigns.
Understanding the unit economics of the project;

- December 2019 – March 2020 - CG-artist at Submarina studio - 3D visualization
Working in graphics editors: AdobePhotoshop, Lightroom, 3DMax + Corona Render, After Effect, Canva, Supa,
Crello.

- November 2018 – April 2019 - Marketer of the creative Ukrainian clothing brand

Developing brand strategy, marketing funnel and Setting up targeted ads in Facebook Ads: from creating a
Instagram page design; customer journey map to scaling ad campaigns.

- March 2017 – May 2018 - manager assistant in the network of “FEST” Emotion Holding, Lviv
Working with clients on troubleshooting and advising clients on services and products.

- November 2015 - May 2016 - Credit Union “Halychyna”

Working as a credit inspector and then as a head of the Conducting a thorough analysis of financial statements and
credit department; assessment of credit requests, including new requests,
changed requests, refinancing.

Education:
2014 - 2019 - Master's Degree, specialty "Finance, Banking and Insurance" at Lviv Banking University
July 2021 - Successfully passed Blueprint certification "Facebook Media Buying"
2020 - 2021 - Took two online courses at the international school of advertising "Targetorium".

Activity:
Co-organized the X and XI Charity Auctions in Kyiv and Lviv in 2015-2016;
Vice-president of the Student Parliament of Lviv Banking University in 2015-2016;
Participant in the international student exchange program “Work & Travel” in the United States of America
in 2016

Languages: Ukrainian - native, Russian - fluent, English – working proficiency.