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Marketing team lead, Head of Digital, Senior specialist
- Age:
- 31 years
- City:
- Kyiv
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KESYA
CMO
RECENT EXPERIENCE
CONTACT MARKETING TEAM LEAD
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Marketing strategies (b2b, b2d, b2c, O&M, partnerships,
CEO personal brand)
Budgeting
Exploring hypothesis
Digital strategies (ADS/social media/SEO/email)
PROFILE Web site PM
Developing KPIs for positions in department
I`m a marketing specialist with Creating and managing lead generation
more than 6 years of Developing customer journey map
experience. Started my career Managing marketing department and freelance
as a content maker and grew specialists
up to a head of marketing Defining and achieving metrics like ROMI, ROI, LTV, NPS
department of b2b segments
HEAD OF MARKETING DEPARTMENT
IB CENTRE (EASTERN EUROPE) | NOV 2019-AUG 2020
Developing marketing strategies for exhibitions in clear
HARD SKILLS energy sector in Eastern Europe for b2b and b2c
segments
Developing marketing Developed a social media strategy to increase visitors
strategy number of the company website and lead generation.
Marketing packaging Created BTL marketing kits
Budgeting (latest $100k+) Digital strategies (ADS, email, SEO)
SWOT analysis Cross sales support
Customer journey map
HEAD OF MARKETING DEPARTMENT
Digital strategy RACE NATION UKRAINE | JAN 2019 - OCT 2019
Managing SEO
Developing strategies (BTL/Digital/Social media)
Social media strategy
Organizing marketing kit for sport event
Market research
Managing video and photo production
Pre-intermediate English
Managing marketing department (social media manager,
content makers, freelance specialists)
SOFT SKILLS EDUCATION
Analytical thinking KYIV UNIVERSITY OF LAW AND TOURISM
Communication LAW
Attention to details СОЛЬ
Creativity and innovation GROUP COUCHING/CMO COUCHING
СОЛЬ
MARKETING PACKAGING
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