Мілена

MILENA POTAPOVA
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PROFESSIONAL EXPERIENCE

February 2022 - till now
PariMatch Ukraine
World-renowned sports betting brand
HR Director
Organization 180 employees
● Manage HR team of 13 employees
● Responsible for HR strategy developing and execution
● Organization budget planning and optimization
● Design C&B approach for the organization, including salaries, benefits and bonuses
● Secure financial growth through developing strong and competent teams
● Build high level standard on all levels of employee HR cycle:
- Talent Attraction and Recruiting
- On-boarding and transition for new employees
- Performance Management
- Learning Development
- Engagement
- Exit
● Supervise the work of HR personnel and provide guidance. Monitor adherence to internal
policies and procedures
● Act as an advocate of the company’s values and culture

December 2020 - February 2021
Consulting project for AdSapience (3 months project, additional to main job) Kiev

Organizational Audit project
Organization 150 employees
● Detailed audit of all business processes across all departments and all levels:
- Interview with all employees
- Creating job descriptions for all roles based on interviews with organization
- Analysis of results
- Workshop with team leaders
- Development of action plan to be implemented for organization
● Development of communication plan, including visuals, presentations, using all company’s
channels

April 2017 - February 2022
JYSK Ukraine
HR Director
Organization – 650+ employees, including 80 stores
● Implement and customize regional HR strategies, concepts and business plan
● Country budgeting and annual business planning
● Leadership communication
 ● Define country annual focuses and create action plan
● Secure organization development and pipeline
● Performance management
● Forecast management
● Secure relevant training program for different levels
● Senior and TOP management development
● Design and implement administrative processes in the stores
● Employer Brand and attraction strategy
● Employees satisfaction survey and country follow up
● Responsible for Compensation and Benefits system

● Work environment and health and safety management
Key achievements:
● STO total from 31% to 23%
● STO Store Managers from 12% to 8%
● 95% of new hires are fit to requirements (personal profile + experience)
● Created and further launched for whole JYSK program for potential Talents
● Personal bonus achievement >75% (4 components)
● District Managers Development, Executive Coaching - Retail manager, Country Manager

February 2015 - March 2017
Procter & Gamble
HR Business Partner for Sales Groups and SPOC for BRAND Groups

● Sales organization design (analysis, restructuring; 400 employees)
● Senior management staffing for Sales Organization (400 employees)
● Working with recruiting group to hire new employees, creating recruiting strategies for
hardship locations recruiting
● Budgeting
● Manager of Other Capability Building Programs (creating practical cases-studies, individual
work with managers)
● HR systems support (launch new corporate procedures (C&B, Learning and development);
design new corporate policies (starting salaries; motivation programs))
● Work with TOP-Management (define key organization focuses; company survey analysis
and alignment on next steps; leadership communication preparation; corporate meeting
preparation)
● Personal admin project for Russia organization (vacation tracking and payment approach,
personal admin documents compliance, expats’ payment approach)
● Coordinate НR part of the company brands sale.
Key achievements:
● 100% of internal roles and promotions were closed on time and according company
principles
● Creating and implementing vacation tracking and management system for whole
organization, including creating new policies – which is influence on finance reserves
for vacations and exclude employees’ cheating with vacation balances.
● 100% Sales and Brand vacancies closed
● Cooperation with 7 Associate Directors
● Run audit of Sales job descriptions, review all Sales jobs and update according to real
tasks, which is decrease also risk of employee relation issues
May 2014 - February 2015
Procter & Gamble
HR Business Partner for Eastern Europe and Central Asia Republics Finance and
Ukraine Supply Network Operations groups

● Supply Network and Finance organization design (analysis, restructuring; 100 employees)

● Senior management staffing for Supply Network and Finance Organizations Career Path
design for Supply Network specialists
● Budgeting
● Manager of Other Capability Building Programs (creating practical cases-studies, individual
work with managers)
● HR systems support (launch new corporate procedures (C&B, Learning and development);
design new corporate policies (starting salaries; motivation programs))
● Work with TOP-Management (define key organization focuses; company survey analysis
and alignment on next steps; leadership communication preparation; corporate meeting
preparation)

Key achievements:
● Executive Coaching for new Finance Leader with involving external trainers
● Creating series of workshops for people managers in Finance Group
● Creating career path solution for SNO group, incl involvement of plants and Poland PS
Center
● Creating R&R solution for SNO group

February 2011 — April 2014
Procter & Gamble
Talent Supply/Talent Development Leader Ukraine

● Talent Attraction: managing work in campuses, internet, with students organization
● Compliance/Management in selection process: candidates quality analysis, interviewers
capability, fair calibration process
● Long-term work force planning: Headcount dynamics analysis
● Internship Program execution in Ukraine
● Employer Branding: develop and execution of recruiting applications for social media
(global test); Virtual Career Fair implementation; developing and executing Eastern
Europe Online Case Study program
● Leading regional projects (Central, Eastern Europe, Middle East and Africa)
● Executing new development systems to the organization
● Diversity&Inclusion Leader for Ukraine
● CBD (Sales Group) capability SPOC
Key achievements:
● New SoMe games with focus on EB. Also it was first ever time when global P&G office
provide budget for the EV HR project to certain country.
● Develop Online Case study which continue operate in P&G on global level
● Design new visuals to reach potential candidates
● Create with universities attraction projects - “Best Student”
● Integrated into universities education process

January 2010 — January 2011
Procter & Gamble
Marketing Strategy & Planning Specialist

• FreeProduct delivery procedure development
 • Monthly FreeProduct delivery planning for support of the category initiatives
• Work with supply network and transport groups on products delivery
• Work with distributors on promo planning and products delivery
• Initiative meetings preparation
• Monthly business results reporting (data analysis, data summary)
• Merchandising program support (updated program deployment, monthly reporting
and analysis)
• Budget Management
• MS&P Senior Managers On-boarding toolkit development

June 2008 — December 2009
Procter & Gamble
Talent Supply/Learning Development specialist
September 2007 — June 2008
Procter & Gamble
HR assistant

January 2006 — September 2008
Ferrero
Administrator/Junior accountant

Education
Master Degree
2017 specialization) The University of
Sheffield

2011 Kiev National Economic University
International Economy and
Management, International Business

Executive MBA Program (HR
Languages:
Ukrainian, Russian – native
English – fluent

Skills: Problem-solver, accountable, flexible, innovative, team worker, negotiation skills,
international experience

Certified @Corporate Athlete Trainer

Certified @DISC and @Predictive Index Trainer

Team Effectiveness Trainer

Author of @Employer Branding training, executed on LABA Platform