Contact information

You can get this candidate's contact information from https://www.work.ua/resumes/8823606/

Work experience

Web Analyst

from 11.2024 to now (1 year 11 months)
Boosta, Київ (IT)

Designed a unified data-tracking system and structured Data Layer schemas across 2
flagship web products.
Engineered a custom web automation system for data pre-processing, event health
checks, and real-time Slack alerts.
Deployed server-side GTM, BigQuery-to-Google Ads pipelines, and web-code tools
accelerated via Cursor/LLMs.
Conducted data research and presented actionable insights to product stakeholders.

Web Analyst

from 10.2023 to 11.2024 (1 year 2 months)
Philip Morris UA, Київ (Оптова торгівля, дистрибуція, імпорт, експорт)

Managed end-to-end web analytics, tracking deployment, and user behavior
measurement for the IQOS digital platform.
Wrote SQL workflows in Google BigQuery to blend large-scale web streaming data with
internal corporate CRM databases.
Developed and maintained Power BI dashboards to replace manual reports and
connect multi-channel data for stakeholders.

Web Analyst

from 04.2021 to 09.2023 (2 years 6 months)
Publicis Groupe, Київ (Маркетинг, реклама, PR)

Served as the sole analyst across multiple group agencies, managing diverse technical
workflows from data engineering to internal tool development.
Optimized tag management architecture by refactoring complex legacy setups into
scalable dynamic frameworks, significantly reducing container overhead.
Built automated Looker Studio dashboards by blending GA4 data with various multichannel marketing sources.

Education

НТУУ "КПІ ім. І.Сікорського"

Факультет прикладної математики, Київ
Higher, from 2017 to 2023 (6 years)

Спеціальність прикладної математики. Бакалавр та магістр

Knowledge and skills

• MS Office
• Google Tag Manager
• SQL
• Looker Studio
• Python
• Google Analytics Universal
• GA4
• PC User
• Google

Language proficiencies

• English — advanced
• Ukrainian — fluent