Світлана

Svitlana Leusenko
[open contact info](look above in the "contact info" section)
[open contact info](look above in the "contact info" section)
15.05.1994
Nationality: Ukrainian
Current location: Pattaya, Thailand

Senior Marketing Manager

Work experience

2015 – 2021
Rog Izobiliya.
Head of marketing

Development and implementation of marketing strategy
Development of partnership program
Creation of marketing department from scratch
Management of the marketing department
Building the lead generation process from scratch
Development of the site via Tilda like site constructor
Budgeting for marketing department
Keeping reports
Planning of marketing activities
Search and development of new communication channels
Development of non-standard mechanics of attraction and retention
Systematization and digitization of processes
SMM: content strategy planning for different social media channels (Facebook, Instagram, Vkontakte, YouTube)
Competitor analysis on the market to identify opportunities and threats.
Customer Happiness: answering incoming emails and texts, assisting customers with questions relating to the app, placing new orders, processing returns, and providing customers with all updates
Photographing, video filming and preparing content for the website and social networks

2015-2015
Vorota Group,
Content manager

Photographing, video filming and editing content for the website and social networks
Writing blog articles
Reputation management

Key skills:

Marketing strategy
Market research
SMM & Media (Facebook, Instagram)
Content marketing
Brand Management & PR
Copywriting


Strengths:

high level of self-motivation
strong analytical skills

Education:

O. M. Beketov National University of Urban Economy in Kharkiv (Master degree of Environmental Engineering, Sept 2015 – Febr 2018)
O. M. Beketov National University of Urban Economy in Kharkiv (Bachelor’s degree of Environmental Engineering, Sept 2014 – Jun 2017)
Kharkiv Hydrometeorological Technical School of Odesa State Ecological University (Sept 2010 – June 2014)

Courses:

London Business School (Marketing, May 2020 - Aug 2020)
University of California, Davis (Brand management, Jan 2016 - Apr 2016)