Kateryna
Head of sales
- Age:
- 30 years
- City of residence:
- Kharkiv
- Ready to work:
- Remote
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Lisova Kateryna
June 26, 1995
Kharkiv, Ukraine
Phone: [
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Education
National University of Pharmacy, Kharkiv (2012 – 2017)
Specialist Degree, Faculty of Medical and Pharmaceutical Technologies
Major: Technology of Perfumery and Cosmetic Products
Additional Education & Certifications
• Fundamentals of Project Management – 2023
• The SPIN Selling Methodology – 2024
• Strategic B2B Networking for Driving Sales – 2024
• Cold Calling: Overcoming Sales Objections – 2024
Professional Experience
Chief Business Development Officer (CBDO)
K.S. Projects | May 2025 – Present
• Leading business development strategy for engineering and deep-tech projects (robotics, additive manufacturing, advanced hardware systems).
• Building scalable go-to-market strategies and B2B partnerships across international markets.
• Structuring investment opportunities and partnerships to accelerate market entry.
Head of Sales (B2B)
K.S. Projects | Oct 2024 – May 2025
• Developed and executed B2B sales strategy, focusing on engineering and prototyping services.
• Built and managed relationships with decision-makers (CTOs, CEOs, project leads).
• Implemented CRM optimization, analytics, and structured reporting for sales funnel visibility.
• Supervised outreach campaigns (LinkedIn, cold emailing, networking).
Sales Manager (B2B)
EnglishDom | Dec 2022 – Aug 2024
• Conducted cold calling campaigns and intro sessions with HRDs and CEOs.
• Managed CRM data, generated analytics, and achieved KPI targets.
• Negotiated collaboration agreements for corporate English training.
Sales Manager (B2B)
EnglishDom | Sep 2024 – Apr 2025
• Led video meetings with HRDs and CEOs, presenting tailored solutions.
• Structured commercial offers and negotiated contracts.
• Oversaw CRM processes, reporting, and client analytics.
Senior Sales Manager (B2B & B2C)
Slavna – Professional Hair Cosmetics Store, Kharkiv | Jul 2018 – Feb 2022
• Managed wholesale distribution, organized trade shows, seminars, and B2B master classes.
• Supervised a sales team (6 people), ensuring performance and training.
• Handled e-commerce operations: online sales, consultations, and product updates.
• Negotiated with beauty salons and distributors, secured product placements.
Sales Manager | Team Lead (B2C, B2B)
Slavna | Oct 2016 – Jun 2018
• Expanded B2B client base through market research and competitive monitoring.
• Organized in-salon presentations, direct sales, and promotional campaigns.
• Controlled stock, logistics, and distribution processes.
Trade Representative (B2B, B2C)
Slavna | Mar 2014 – Sep 2016
• Customer consultations and sales support.
• Handled internal reporting and POS operations.
• Assisted in catalog distribution and B2B negotiations.
Core Competencies
• B2B & B2C Sales Strategy
• Business Development & Partnerships
• International Negotiations (C-Level)
• Cold Outreach & Lead Generation
• CRM Management (HubSpot, Notion, Salesforce)
• Team Leadership & Performance Management
• Project Management Fundamentals
• Event & Workshop Organization
Technical & Professional Skills
• CRM & Sales Tools: HubSpot, Notion, Creatio, AmoCRM, Asteril, Clockify, LinkedIn Sales Navigator, UpWork.
• Telephony & Communication: Zadarma, Binotel, UniTalk, Zoom, Microsoft Teams, Slack, Discord, Trello, ToDoist.
• Analytics & Productivity: Google Analytics, Google Docs, MS Office, ProjectLibre, Canva.
Languages
• Ukrainian – Native
• Russian – Fluent
• English – B1–B2 (Upper-Intermediate)
Personal Strengths
Result-oriented | Attention to detail | Strong communication skills | Ability to manage large data volumes | Integrity & reliability
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