PPC Specialist

Job description

Exeo / PartingPro company is looking looking for an experienced PPC Specialist to join our team.

What you’ll do:

Development and execution of Paid search strategy for one of our products;
Creation and management of Paid search campaigns in Google Ads;
Support of your search campaigns with display and retargeting campaigns;
Optimization of PPC campaigns in order to maximize profitability;
Analysis and reporting on campaign performance while delivering clear takeaways, spotting optimization opportunities and planning next steps:
- Identification of growth opportunities to maximize profit;
- Suggesting, launching, and analyzing qualitative metrics improvement tests;
Ad copywriting and editing, cooperation with designers for getting ad assets done/approved;
Cross-function with the Product Team to improve landing pages and conversion funnel.

We are looking for someone, who has:

1+ years of successful experience managing performance-based, Search campaigns in Google Ads (with a proven track record)
Experience working with the US and other English-speaking markets
Experience in managing large budgets and large amounts of data
Strong analytical skills: in-depth understanding of campaign measurement, proven ability to analyze and interpret data
Deep understanding of how to optimize CPA for profit maximization
Excellent prioritization and project management skills
Structured and strategic thinking
Desire to come up with brave and out-of-box solutions for the work challenges
English — B2+