Діана

DIANA BABICH

📍 Remote
📅 Date of Birth: 10.11.2002
📞 Phone: +0731642139
📩 Email: [open contact info](look above in the "contact info" section)
💼Portfolio: https://drive.google.com/drive/folders/1Kl5aY7miEMPk5sTQGJf_KkYkYPtwYkCN
PROFILE

SMM Manager & Content Creator with 5+ years of experience

I have over four years of experience in digital marketing and content creation. I produce content
that truly works - builds brand awareness, drives engagement, and attracts clients.

My background covers multiple niches: fitness, beauty, cosmetology, restaurants, floristry,
grooming, education, crypto, real estate, and lifestyle brands.

I have worked both in-house and in agencies, managing multiple accounts simultaneously,
developing content strategies, building funnels, and scaling brand presence across social
platforms.

KEY EXPERIENCE

• Fitness, beauty, fashion & lifestyle - visual creation, makeup/sports videos, personal brand
content, trending TikTok formats.

• Restaurants & HoReCa - food photography/video production, menus, page management,
blogger collaborations, organizing shoots.

• International real estate - content for foreign markets, audience analytics, promotional materials,
property marketing.

• Education & crypto - structured expert content, AI videos, scripts, and funnels.

• Concert venue / event industry - social media management, posters, video announcements,
visual development, and pre-event content packs.

• Spark Agency – 1 year of experience specifically in the creator niche. I managed Instagram,
TikTok, Reddit accounts for models, handled full profile management, content planning, posting,
stories, scripts, visual selection, trend adaptation and overall growth strategy. I worked in
instagram with 100+ accounts simultaneously, so I’m very comfortable with high-volume
workloads, multitasking and keeping everything organized and consistent. In addition to my main
SMM responsibilities at the agency, I also handled extra tasks related to Reddit. I promoted several
OFTV, YouTube channels through Reddit by engaging in relevant subreddits, participating in
discussions, answering questions, providing helpful insights, and adapting content so it would
perform well and look completely native within the communities.

These were additional but consistent tasks that helped me gain a solid understanding of how
Reddit works how subreddits operate, how karma is formed, and how to communicate in a way
that feels helpful rather than promotional. So I understand the core principles of native promotion
on Reddit and can quickly adapt this approach to any product or vertical.

CORE SKILLS

• Full-cycle SMM: content strategy, rubrics, tone of voice, content planning, posting, analytics,
community management.

• Content creation: filming, editing, location scouting, framing, photography & video production.

• Influencer collaborations: outreach, communication, negotiation, barter/paid partnerships,
performance analysis.

• Advertising: launching and optimizing targeted ads (Facebook/Instagram Ads), testing creatives.

• AI content production: video editing, visuals, scripts, AI videos, AI photos, voiceovers.

• Managing multiple accounts simultaneously (various niches, formats, and goals).

TOOLS & SOFTWARE

✅ CapCut, VN, Final Cut (basic), InShot
✅ Canva, Figma, Lightroom, Photoshop (basic)
✅ Midjourney, Runway, Pika, Opus Clip, D-ID, ChatGPT, Higgsfield
✅ Meta Business Suite, Ads Manager
✅ Dolphin / multi-account tools
✅ Google Sheets, Notion, Trello
LANGUAGES

• English - Intermediate (B2)

WORK EXPERIENCE

SMM Manager & Content Creator

Clients: fitness, beauty, restaurants, retail, floristry, grooming, education, real estate (including
international)

November 2020 – Present

Social media management (Instagram, Facebook, TikTok, Telegram, YouTube)
Writing texts, scripts, and content plans
Editing Reels and videos, visual curation
Targeted advertising & influencer partnerships
 Managing YouTube channel of Anna Tunik (key channel for client acquisition)
Brand collaborations:Ash Mangal (2024–2025), Smakolyna (2023–2024), Asal (2024–2025),
Shine Brand (2023), Colir (2024), Backstage (2024), Ukraflora (2022–2023), Gawryk Grooming
Salon (2023), Gaudi Real Estate (2024), Chikimiki Handcraft Store (2023–2024).

Agencies:

Arto Web Agency (2023)

Iseed (2023–2024)

Sparks agency (2024-2025)

PR Manager

Institute of Sexology and Sexual Health

September 2022 – July 2024

Campaigns in sexual education and psychology
Media communication & partnership coordination
Preparation of informational materials, email campaigns, reports

Crypto Copywriter

2024 – 2025

Writing articles and landing page texts for crypto projects
Adapting technical content, preparing scripts and educational content
AI content

EDUCATION

Kyiv International University

Faculty of Journalism and Mass Communications

Major: Publishing & Editing

September 2020 – July 2024

Writing and editing
Working with photo and video content
Creating media and digital materials