Діана

DIANA SAVCHENKO
ABOUT ME
[open contact info](look above in the "contact info" section) | @di_moon_di | [open contact info](look above in the "contact info" section)

I am a SMM specialist with 7+ years of experience managing Instagram, Facebook,
LinkedIn, and TikTok accounts for both B2B and B2C brands. I am highly communicative
and thrive in team environments, easily building effective collaboration with designers,
copywriters, videographers, and clients.

At the same time, I am able to take full responsibility for projects and show initiative when
situations require it. In my work, I don’t focus only on creating visually appealing content
— I combine creativity with data-driven decision making, working with metrics, analytics,
and performance insights to achieve real growth and measurable results.

EDUCATION KEY SKILLS
Kharkiv National University of Economic Content Creation: Posts, Stories, Reels, Short-form Video Content
2017–2019 | Cybernetics Social Media Management: Instagram, Facebook, and LinkedIn
Management & Growth
Kyiv National University of Technologies Analytics & Reporting: Google Analytics, Meta Business Suite, Metricool,
and Design Performance Tracking
2019–2021 | Marketing (Bachelor) Strategy & Planning: Content Calendars, Content Strategy, Brand Voice
Cherkasy National Technological University Development, Audience Growth
2022–2023 | Management (Master’s). Degree with LinkedIn Marketing: Company Page Management, B2B Content Creation
Honors Tools: Canva, CapCut, Photoshop (Basic), Jira, Google Workspace
Advertising: Meta Ads Campaign Support, Lead Generation Campaigns
Project Management & Collaboration: Content Coordination, Cross-
EXPERIENCE functional Teamwork, Client Communication
AGT Plus | Furniture Manufacturing
2019–2020 | PR Manager
LANGUAGES
Royal Grand Hotel, Hotel de Ukrainian: Native
Paris,Geneva Medical Resort & SPA Russian: Native
English: B2 (Upper-Intermediate)
2020–2022 | SMM Specialist

FabrikaSumok | Fashion & Accessories PROFESSIONAL SUMMARY
2020–2022 | SMM Specialist
Over 7 years of experience in SMM and digital marketing
Kilogames | Board Game Publishing Development and implementation of effective social media promotion
2022–2025 | SMM Specialist strategies
Neuroshop | IT / Tech Creation and management of structured content plans for posts and
stories
2022–2026 | SMM Specialist
Production of engaging visual and video content, including editing in
Table Tennis Club | Sports / Recreation modern video tools
2022–2025 | SMM Specialist Conducting competitor analysis and tracking key performance metrics
Optimization of campaigns based on data from analytics tools
Dance & Fitness Studio | Fitness & Dance Writing engaging copy and storytelling tailored to target audiences
2024–2026 | SMM Specialist Strong collaboration with designers, copywriters, and videographers
IT STEP | Academy Management of content across multiple platforms to increase
2025 -2026 | SMM Educator
engagement and audience growth

SMM