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ILLIA HURIN
PROFILE WORK EXPERIENCE

Hands-on experience managing projects
Sales Manager 2018 — 2020
focused on growing turnover, optimizing
Amazon Marketplace «PullAmz»
sales and controlling product quality in
e-commerce. Strong in working with data, • Niche research and assessment of the commercial potential of product categories
analytics, operations management and • Managing client deals from first contact to order shipment
KPI-driven decision-making. • Negotiating terms of cooperation with key suppliers
• Inventory tracking and stock replenishment planning
CONTACTS • Verifying product compliance with declared quality standards

[open contact info](look above in the "contact info" section) Sales Team Lead 2020 — 2021
[open contact info](look above in the "contact info" section) Amazon Marketplace «PullAmz»
• Preparing weekly and monthly sales performance reports
EDUCATION • Coordinating a team of 5 specialists
• Refining and scaling the sales strategy
International Relations — Business • Resolving disputes and cases with Amazon Seller Support
Economics
State University of Trade and Economics Project Manager 2021 — 2023
(Kyiv) Amazon Marketplace «PullAmz»
2019 — 2023 • Monitoring the competitive landscape, building the pricing model and defining unique selling
propositions (USP)
SKILLS • Controlling cost structure and gross margin dynamics
• Building supply chains and negotiating agreements with fulfillment centers
• Strategic planning • B2B negotiations with manufacturers and logistics operators, including signing contracts with
• Sales, inventory and pricing management representatives of US brands
• P&L management
• International B2B negotiations Head of E-commerce Development 2023 — 2025
• Leading cross-functional teams Amazon Marketplace «PullAmz»
• Driving licence, category B • Developing and executing the e-commerce growth strategy for the US, Canadian and European
markets; sourcing and launching new sales channels
LANGUAGES • Analyzing new markets and assessing entry potential: competitive analysis, unit economics, sales
and profitability forecasting
• English — C1
• Managing assortment expansion: new product sourcing, sample selection, demand testing and
• German — B1
launching product categories
• Finding and developing partnerships with manufacturers, suppliers, logistics operators and
TOOLS
international distributors
Amazon Seller Central, Helium 10, Data Dive, • Managing a team of up to 15 people
Google Workspace, Google Sheets, Microsoft • Building and optimizing customer service: implementing feedback collection and analysis
Excel systems, standardizing customer communication, increasing satisfaction and repeat sales

E-commerce Brand Lead, Managing Director 2026
Goodevas
• Creating and founding a pet brand
• Building the brand strategy
• Market analysis and USP development
• Negotiating with European OEM suppliers
• Managing sales and P&L
• Inventory management
• Expansion into European markets
• Managing a team of up to 10 people