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Head of digital
- Considering positions:
- Head of digital, Head of product, Product manager
- Age:
- 37 years
- City:
- Kyiv
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Сherevko Viktoriia
📩
Mobile Applications Management Expert
[open contact info ](look above in the "contact info" section) / [open contact info ](look above in the "contact info" section)
[open contact info ](look above in the "contact info" section)
Personal Profile
● 15 years of experience in project and product management, including 6 years at the
operational management level
● Over the past 3 years — Product Owner of the My lifecell mobile application
● Over 30 large to extra-large projects completed
● Expertise in strategic planning, team management, and launching IT products from
scratch
Professional Skills
● Process and task creation and management
● Analytics and work with metrics (KPI, OKR)
● Methodologies: Scrum, Kanban, Waterfall
● Team management of various sizes (up to 30+ people)
● Budgeting and cost control
● Time management and risk management
● Stakeholder communication
● Strategic thinking, product launch and scaling
● Partner collaboration, API integrations, and interface solutions
Work experience
→ 2022–2026 | Product Owner, My lifecell app (Ukraine, UA/EN)
Client: Ukraine, UA
Product Language: UA
Team: more than 30 people
Methodology: Scrum, Kanban. Jira
Product Type: IT, Telecom
My lifecell app:
1. Dev:
a. Development of native functionality:
i. eSIM Sales
ii. Number Choice
iii. SIM to eSIM change
iv. Referral program + tariff selection during eSIM Sales
b. Development:
i. OS widget
ii. Expenses and top-up section
iii. Lifeset product
c. Updates:
i. Profile on iOS
ii. Multi-account functionality
iii. Shake&Win functionality
d. Participation in the development of product and tariff tasks in the app
e. Partnership management with Monobank for selling eSIM + Number Choice +
MNP
2. Strategic Planning
3. Work on New Products
Web:
1. lifecell.ua
a. Launching a new "Services" section
2. Webshop https://shop.lifecell.ua/en/:
a. Number Choice functionality
b. Simplification of the eSIM sales flow -> removal of OTP verification + work on
the "not success" screen and integration of a new merchant
→ 2016–2022 | Product Owner / CEO, Renatus (Estonia, RU) https://renatus.eu/
Client: Estonia, RU
Product Language: RU
Team: 16
Methodology: Scrum, Kanban (Asana)
Product Type: IT, Info Business
Below is the description of my tasks for the resume:
1. Developed internet resources, including creating a website and an online course platform.
2. Founded a company from the ground up, overseeing the establishment of support,
marketing, IT, and technical departments.
3. Led business scaling efforts.
Project Responsibilities:
- Project management: Handled integration, components, scheduling, cost, quality,
resources, communication, risks, procurement, and stakeholders.
- Project process management: Oversaw initialization, planning, implementation, monitoring
and control, and closure.
Project Involvement: Successfully built an online company from scratch with minimal initial
resources and achieved a consistent monthly company turnover ranging from 7000 to 10000
euros without incurring advertising costs.
→ 2017–2021 | Project Manager, Sunny / Prometei (Estonia EN/RU)
Client: Estonia, RU
Product Language: EN, RU
Team: 14
Methodology: Scrum, Kanban (Jira, Asana)
Product Type: IT
Tasks:
1. Development of Internet Resources:
- Creation of a network of websites for hotel complexes.
2. Creation of an Advanced Online Booking System:
- Design and implementation of an intelligent online booking system.
3. Custom CRM System Development:
- Development of a tailored CRM (Customer Relationship Management) system.
4. Automation Process Implementation:
- Establishment of automated workflows.
5. Complex Financial Services System Integration:
- Connection and configuration of an intricate financial services system.
Project Functions:
- Project Management:
- Integration, components, schedule, cost, quality, resources, communication, risks,
procurement, stakeholders.
- Project Process Management:
- Initiation, planning, execution, monitoring and control, closure.
Participation in the Project:
From conceptualization to comprehensive resource development, this includes the
enhancement of additional CRM functionalities, website development, integration, and
automation with external services and programs (Epitome).
→ 2020–2021 | Business Analyst, BVM (Estonia, EN)
Client: Estonia, RU
Product Language: EN
Team: N/A
Methodology: Kanban (Asana)
Product Type: IT
Functions on the project: development and modeling of the IT architecture for a future
procurement system for a major European wholesale purchaser.
Participation in the project: involvement in a specific task.
→ 2020 | Business Analyst, Processing systems for e-commerce (Kazakhstan, EN)
Project: Analysis and Selection of Optimal Financial Services in Kazakhstan for a
Non-Resident of the Country
Client: Kazakhstan, EN
Product Language: EN
Team: N/A
Methodology: Scrum (Google Sheets)
Product Type: IT
Project Tasks:
- Preparation of a document outlining the specifics of company registration in Kazakhstan for
a non-resident
- Analysis of financial services, selection of the optimal financial institution and service based
on client criteria
Participation in the project: Contributed to a specific task.
→ 2020 | Project Manager, RockTartu (Estonia, EN/ES) https://rocktartu.ee/
Client: Estonia, EN
Product Language: EN, ES
Team: 6
Methodology: Scrum (Asana)
Product Type: IT
Tasks:
- Development of internet resource: website for an Estonian basketball club
- Development of an online ticket purchasing system for club matches
- Development of a membership procurement and reporting system for the basketball club
Functions on the project:
- Project management: integration, components, execution schedule, cost, quality,
resources, communication, risks, procurement, stakeholders.
- Project process management: initialization, planning, execution, monitoring and control,
closure.
Participation in the project: Joined an existing project during the website design phase and
contributed until the full project realization.
→ 2020 | Project Manager, Praline (Estonia, RU)
Project: Development of an Internet Resource - Online Store for a Wholesaler in Estonia
Client: Estonia, RU
Product Language: RU
Team: N/A
Methodology: Scrum (Asana)
Product Type: IT
Project Tasks:
- Development of the project charter
- Creation of the project management and implementation plan
- Writing the technical specification (TS in Russian)
Participation in the project: Contributed to writing the technical specification, project charters,
and the architecture of the future resource.
→ 2019–2020 | Project Manager, Viveo Health (Estonia, EN/UK/ES)
https://viveohealth.com/
Client: Estonia, RU
Product Type: IT
Product Language: EN, UK, ES
Team: 6
Methodology: Scrum, Kanban (Jira)
Functions on the project:
- Project management: quality, information, resources.
- Project process management: initialization, planning, execution, monitoring and control,
closure.
Participation in the project: Joined an existing project during the system development phase.
→ 2018–2019 | Project Manager, IPOhub (Sweden, EN) https://www.ipohub.io/
Creating European Investment Platform
Client: Sweden, EN
Product Language: EN
Team: 5
Methodology: Scrum, Kanban (Jira, Asana)
Product Type: IT
Functions on the project:
- Project management: quality, information, resources.
- Project process management: initialization, planning, execution, monitoring and control,
closure.
Participation in the project: Joined an existing project during the system development phase.
→ 2018 | Product Owner, Rib Boats (Norway, EN)
Client: Norway, EN
Product Language: EN
Team: 6
Methodology: Scrum (Asana)
Product Type: IT
Tasks:
- Development of an internet resource: website for a factory producing motor wooden boats
- Development of a custom boat modeling constructor
Functions on the project:
- Project management: integration, components, execution schedule, cost, quality,
resources, communication, risks, procurement, stakeholders.
- Project process management: initialization, planning, execution, monitoring and control,
closure.
Participation in the project: Involved from the concept stage to the full realization of the
website and the modeling constructor.
→ 2010–2015 | CEO, Wiki Shop (Ukraine, UA)
● Establishment and development of an e-commerce project
● Team leadership and business scaling
● Team size: 3–5 people
Education
Taras Shevchenko National University of Kyiv (2005–2011)
Master’s Degree in Psychology
Courses & Certifications
● Project Management — Genius Space
● Fundamentals of Public Administration
● Social Project Management (2010–2011)
● EDPlatforma (2019–2020)
Languages
Ukrainian — Native
English — B1/B2
Hobbies & Interests
Camping, mountain trekking, reading
Favorite Books:
“The Goal” by E. Goldratt
“The Pietro Gerber Investigation” series by Donato Carrisi
📩
Mobile Applications Management Expert
[
[
Personal Profile
● 15 years of experience in project and product management, including 6 years at the
operational management level
● Over the past 3 years — Product Owner of the My lifecell mobile application
● Over 30 large to extra-large projects completed
● Expertise in strategic planning, team management, and launching IT products from
scratch
Professional Skills
● Process and task creation and management
● Analytics and work with metrics (KPI, OKR)
● Methodologies: Scrum, Kanban, Waterfall
● Team management of various sizes (up to 30+ people)
● Budgeting and cost control
● Time management and risk management
● Stakeholder communication
● Strategic thinking, product launch and scaling
● Partner collaboration, API integrations, and interface solutions
Work experience
→ 2022–2026 | Product Owner, My lifecell app (Ukraine, UA/EN)
Client: Ukraine, UA
Product Language: UA
Team: more than 30 people
Methodology: Scrum, Kanban. Jira
Product Type: IT, Telecom
My lifecell app:
1. Dev:
a. Development of native functionality:
i. eSIM Sales
ii. Number Choice
iii. SIM to eSIM change
iv. Referral program + tariff selection during eSIM Sales
b. Development:
i. OS widget
ii. Expenses and top-up section
iii. Lifeset product
c. Updates:
i. Profile on iOS
ii. Multi-account functionality
iii. Shake&Win functionality
d. Participation in the development of product and tariff tasks in the app
e. Partnership management with Monobank for selling eSIM + Number Choice +
MNP
2. Strategic Planning
3. Work on New Products
Web:
1. lifecell.ua
a. Launching a new "Services" section
2. Webshop https://shop.lifecell.ua/en/:
a. Number Choice functionality
b. Simplification of the eSIM sales flow -> removal of OTP verification + work on
the "not success" screen and integration of a new merchant
→ 2016–2022 | Product Owner / CEO, Renatus (Estonia, RU) https://renatus.eu/
Client: Estonia, RU
Product Language: RU
Team: 16
Methodology: Scrum, Kanban (Asana)
Product Type: IT, Info Business
Below is the description of my tasks for the resume:
1. Developed internet resources, including creating a website and an online course platform.
2. Founded a company from the ground up, overseeing the establishment of support,
marketing, IT, and technical departments.
3. Led business scaling efforts.
Project Responsibilities:
- Project management: Handled integration, components, scheduling, cost, quality,
resources, communication, risks, procurement, and stakeholders.
- Project process management: Oversaw initialization, planning, implementation, monitoring
and control, and closure.
Project Involvement: Successfully built an online company from scratch with minimal initial
resources and achieved a consistent monthly company turnover ranging from 7000 to 10000
euros without incurring advertising costs.
→ 2017–2021 | Project Manager, Sunny / Prometei (Estonia EN/RU)
Client: Estonia, RU
Product Language: EN, RU
Team: 14
Methodology: Scrum, Kanban (Jira, Asana)
Product Type: IT
Tasks:
1. Development of Internet Resources:
- Creation of a network of websites for hotel complexes.
2. Creation of an Advanced Online Booking System:
- Design and implementation of an intelligent online booking system.
3. Custom CRM System Development:
- Development of a tailored CRM (Customer Relationship Management) system.
4. Automation Process Implementation:
- Establishment of automated workflows.
5. Complex Financial Services System Integration:
- Connection and configuration of an intricate financial services system.
Project Functions:
- Project Management:
- Integration, components, schedule, cost, quality, resources, communication, risks,
procurement, stakeholders.
- Project Process Management:
- Initiation, planning, execution, monitoring and control, closure.
Participation in the Project:
From conceptualization to comprehensive resource development, this includes the
enhancement of additional CRM functionalities, website development, integration, and
automation with external services and programs (Epitome).
→ 2020–2021 | Business Analyst, BVM (Estonia, EN)
Client: Estonia, RU
Product Language: EN
Team: N/A
Methodology: Kanban (Asana)
Product Type: IT
Functions on the project: development and modeling of the IT architecture for a future
procurement system for a major European wholesale purchaser.
Participation in the project: involvement in a specific task.
→ 2020 | Business Analyst, Processing systems for e-commerce (Kazakhstan, EN)
Project: Analysis and Selection of Optimal Financial Services in Kazakhstan for a
Non-Resident of the Country
Client: Kazakhstan, EN
Product Language: EN
Team: N/A
Methodology: Scrum (Google Sheets)
Product Type: IT
Project Tasks:
- Preparation of a document outlining the specifics of company registration in Kazakhstan for
a non-resident
- Analysis of financial services, selection of the optimal financial institution and service based
on client criteria
Participation in the project: Contributed to a specific task.
→ 2020 | Project Manager, RockTartu (Estonia, EN/ES) https://rocktartu.ee/
Client: Estonia, EN
Product Language: EN, ES
Team: 6
Methodology: Scrum (Asana)
Product Type: IT
Tasks:
- Development of internet resource: website for an Estonian basketball club
- Development of an online ticket purchasing system for club matches
- Development of a membership procurement and reporting system for the basketball club
Functions on the project:
- Project management: integration, components, execution schedule, cost, quality,
resources, communication, risks, procurement, stakeholders.
- Project process management: initialization, planning, execution, monitoring and control,
closure.
Participation in the project: Joined an existing project during the website design phase and
contributed until the full project realization.
→ 2020 | Project Manager, Praline (Estonia, RU)
Project: Development of an Internet Resource - Online Store for a Wholesaler in Estonia
Client: Estonia, RU
Product Language: RU
Team: N/A
Methodology: Scrum (Asana)
Product Type: IT
Project Tasks:
- Development of the project charter
- Creation of the project management and implementation plan
- Writing the technical specification (TS in Russian)
Participation in the project: Contributed to writing the technical specification, project charters,
and the architecture of the future resource.
→ 2019–2020 | Project Manager, Viveo Health (Estonia, EN/UK/ES)
https://viveohealth.com/
Client: Estonia, RU
Product Type: IT
Product Language: EN, UK, ES
Team: 6
Methodology: Scrum, Kanban (Jira)
Functions on the project:
- Project management: quality, information, resources.
- Project process management: initialization, planning, execution, monitoring and control,
closure.
Participation in the project: Joined an existing project during the system development phase.
→ 2018–2019 | Project Manager, IPOhub (Sweden, EN) https://www.ipohub.io/
Creating European Investment Platform
Client: Sweden, EN
Product Language: EN
Team: 5
Methodology: Scrum, Kanban (Jira, Asana)
Product Type: IT
Functions on the project:
- Project management: quality, information, resources.
- Project process management: initialization, planning, execution, monitoring and control,
closure.
Participation in the project: Joined an existing project during the system development phase.
→ 2018 | Product Owner, Rib Boats (Norway, EN)
Client: Norway, EN
Product Language: EN
Team: 6
Methodology: Scrum (Asana)
Product Type: IT
Tasks:
- Development of an internet resource: website for a factory producing motor wooden boats
- Development of a custom boat modeling constructor
Functions on the project:
- Project management: integration, components, execution schedule, cost, quality,
resources, communication, risks, procurement, stakeholders.
- Project process management: initialization, planning, execution, monitoring and control,
closure.
Participation in the project: Involved from the concept stage to the full realization of the
website and the modeling constructor.
→ 2010–2015 | CEO, Wiki Shop (Ukraine, UA)
● Establishment and development of an e-commerce project
● Team leadership and business scaling
● Team size: 3–5 people
Education
Taras Shevchenko National University of Kyiv (2005–2011)
Master’s Degree in Psychology
Courses & Certifications
● Project Management — Genius Space
● Fundamentals of Public Administration
● Social Project Management (2010–2011)
● EDPlatforma (2019–2020)
Languages
Ukrainian — Native
English — B1/B2
Hobbies & Interests
Camping, mountain trekking, reading
Favorite Books:
“The Goal” by E. Goldratt
“The Pietro Gerber Investigation” series by Donato Carrisi
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The candidate's resume is posted at https://www.work.ua/resumes/19153527/