Аліна

ALINA MATYKO
PRODUCT MANAGER
B2B SaaS & Hardware + Software | Product Strategy | Discovery → GTM | Commercial LeadershipDnipro, Ukraine
| [open contact info](look above in the "contact info" section) | [open contact info](look above in the "contact info" section) | Linkedin

PROFESSIONAL SUMMARY
B2B Product Manager with hands-on experience managing the full product lifecycle — from customer discovery,
product strategy, and MVP definition to delivery, go-to-market, and commercialization.
Experienced in building product roadmaps, prioritizing backlogs, translating customer problems into clear product
requirements, and leading cross-functional Engineering, Design, and QA teams through delivery and release
cycles.
Former Commercial Director with hands-on experience in P&L analysis, pricing, B2B sales, sales enablement,
and commercialization. Combines product, commercial, and technical expertise to connect customer value with
measurable business outcomes.
CORE COMPETENCIES
Product Strategy & Business: Product Vision, Product Strategy, Product Positioning, Pricing & Packaging, Full
Product Lifecycle, Roadmap Prioritization, MVP Scope Definition, GTM Strategy, B2B Commercialization, P&L
Analysis, Revenue & Profitability Analysis.
Discovery & UX: Customer Discovery, Product Discovery, Customer Interviews, User Research, Wireframing &
Prototyping, Process Mapping, User Onboarding & Retention, Product Metrics.
Delivery & Execution: PRD Writing, User Stories & Acceptance Criteria, Backlog Prioritization & Grooming,
Feature Definition, Product Acceptance, Release Management, Agile / Scrum.
Commercial & Leadership: B2B Sales, Sales Enablement, Commercial Strategy, Pricing, Customer Needs
Analysis, Cross-Functional Leadership, Stakeholder Management.
Domain Expertise: B2B SaaS, Hardware + Software Products, Business Process Automation, Industrial
Automation, Metrology, Equipment Certification, ISO 9001 / ISO 17025.
PROFESSIONAL EXPERIENCE
Product Manager | Spirit Software — USC Spirit
Oct 2024 – Jan 2026
Cross-platform B2B hardware + software product with Desktop and Mobile (iOS/Android) applications, automating vehicle
weighing, operational workflows, data collection, and centralized monitoring
• Full Product Lifecycle: Led the product through the full lifecycle — from initial concept, customer discovery, and
MVP definition to market launch, commercial deployment, and continuous product development.
• Customer Discovery & Product Discovery: Conducted structured interviews and post-sales discovery with B2B
stakeholders to identify operational pain points, understand existing workflows, and validate product and feature
hypotheses before development.
• Product Strategy & Roadmap: Translated customer needs and business priorities into product direction, roadmap
initiatives, feature scope, and actionable development priorities.
• Roadmap & Backlog Management: Owned backlog prioritization and feature scope planning and defined User
Stories and Acceptance Criteria across Backend, Frontend, Mobile, and QA teams.
• Prototyping & UX: Created low- and mid-fidelity wireframes and interactive UI prototypes with Claude, validating
user flows, business logic, and interface concepts before development.
• Cross-Platform Delivery: Coordinated end-to-end delivery across Desktop, Mobile (iOS/Android), Cloud, and
integrated hardware components, aligning software and hardware development around product requirements.
• GTM & Commercialization: Developed product positioning, pricing and packaging, go-to-market strategy, sales
playbooks, and commercial proposals to support market launch and B2B commercialization.
• P&L & Business Performance: Analyzed product revenue, cost structure, profitability, and P&L performance to
support pricing, commercial planning, marketing budget allocation, and product investment decisions.
• Sales Enablement: Prepared product materials and trained Sales and Commercial teams on customer pain points,
product value proposition, feature differentiation, and consultative sales conversations.
• Product Documentation: Authored and maintained product artifacts including PRDs, User Stories, Acceptance
Criteria, user guides, onboarding materials, internal specifications, and sales documentation.
Commercial Director | Dnipro Scale Plant
Oct 2020 – Jul 2022
B2B technology company providing complex solutions for enterprise and industrial customers.
• Commercial & Revenue Ownership: Owned commercial performance of B2B solutions, including revenue
planning, sales targets, pricing, cost control, profitability, and P&L analysis.

• B2B Sales Strategy: Defined and executed commercial and sales strategy for complex technical solutions,
managing the full sales cycle from lead qualification and customer needs discovery to proposal, negotiation,
contracting, and delivery.
• Customer & Market Development: Worked directly with enterprise customers to identify business and operational
needs, shape value propositions, and translate customer problems into commercially viable solutions.
• Pricing & Commercial Offers: Developed pricing approaches, commercial proposals, and deal structures based
on solution scope, costs, margins, customer value, and business objectives.
• Cross-Functional Leadership: Coordinated Sales, Procurement, Logistics, Production, Technical, and Support
teams to ensure successful delivery of customer solutions and alignment between commercial commitments and
operational capabilities.
• Revenue-to-Delivery Ownership: Maintained ownership from commercial opportunity through solution delivery,
ensuring alignment between customer expectations, technical feasibility, profitability, and execution.
Chief Metrologist | LLC Weight Measurement Systems
2019 – 2022
Led metrology and compliance activities for industrial weighing systems, including technical documentation,
equipment certification, verification, and regulatory compliance.
Worked with complex hardware + software measurement systems, strengthening expertise in technical
requirements, system accuracy, and industrial automation.
Metrology Engineer | SE Dniprostandartmetrologiya
2011 – 2019
Performed verification and calibration of measurement equipment and worked with regulatory and technical
documentation in accordance with national and international metrology standards.
EDUCATION
Master's Degree, International IT Management
Simon Kuznets Kharkiv National University of Economics | 2025 – Present
Specialist Degree, Metrology and Information Measuring Technologies
Ukrainian State University of Chemical Technology | 2006 – 2011
PROFESSIONAL DEVELOPMENT
The Technology of Creation of the Decisive Competitive Advantage: the Basic Principles — Kyiv-Mohyla
Business School (kmbs), 22 October 2024
Product Manager Certificate — Superludi / IAMPM, 2024
Product Management • Go-to-Market • Customer Development • Metrics • Unit Economics
Advanced Jira — IAMPM, 2025
AI for Project Managers — Beetroot Academy, 2025
Sales Director / Effective Manager — Business Constructor, 2022
Sales Manager – LABA, 2022
TOOLS & TECHNOLOGIES
Product & Delivery: Jira • Confluence • Notion • Miro • Figma • Trello • A/B Testing Frameworks • App Store / Google
Play Release Workflows
CRM & Business: Microsoft Dynamics • Terrasoft BPM
Collaboration: Microsoft Teams, Google Meet
AI & Productivity: ChatGPT • Claude • Gemini • NotebookLM • Jira MCP • n8n
Technical Tools: Git
LANGUAGES
Ukrainian — Native
English — Intermediate (B1)