Contact information

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Work experience

Marketing manager

from 10.2018 to 11.2021 (3 years 1 month)
Hankook Tire Ukraine, Київ (Автобізнес та автосервіс)

Managing all marketing activities in Ukraine, Moldova, Belarus
Annual marketing planning
ATL campaigns (creating media mix TV, Digital, Outdoor)
BTL campaigns ( Customer promo, Inshop branded equipment)
Marketing co-op with partners
Branded materials (design, production, logistics)
Internal events organization
Marketing contractor communication (tender, agreement, project realization, results evaluation)
Marketing issues procurement (tender, agreement, project realization, results evaluation)
Partners motivation tours ( Spain, Madrid - Real Madrid VIP Tours, Azerbaijan, Baku - UEFA Europa League, etc.)

Head of retail marketing

from 11.2017 to 03.2018 (4 months)
ttt.ua, Киев (Retail)

workout and implement ttt.ua retail development strategy
new shops opening events
ATL (billboards, metro, city lights) programs workout and implement
co-promo holding with partners (Samsung, Meizu, Huawei, Sony etc)
control and development subordinate team

Head of marketing

from 08.2017 to 11.2017 (3 months)
Hisense Ukraine, Kyiv (Electronics)

work out and implementation of marketing strategy in Ukraine
market research, sales analytics
build positive Brand image
work out and implementation of marketing activities
marketing budget control
team management

Director

from 04.2016 to 07.2017 (1 year 3 months)
Catapulta Agency, CMS group, Kyiv (Marketing services)

business development
agency finance, PR, HR strategy development and implementation
client strategy and direction
control and support of all departments (production, client service, finance, legal)

Clients: Kyivstar, Smartica, ttt.ua

Senior New Business Manager

from 06.2015 to 04.2016 (10 months)
Full Contact Agency, CMS group, Kyiv (Marketing services)

keep in touch with clients
new business database managing
credentials update and modification
work out commercial offer and presentations for clients. Prepare tender offer.
competitors’ activity research
develop New business strategy
agency services presentation for potential clients

New clients: Unilever, Alfa Bank, Kaercher, TNK, Privat Bank, Loreal, UNDP, MTS, Ukrtelecom

Account Manager

from 07.2013 to 06.2015 (1 year 11 months)
Full Contact Agency, CMS group, Kyiv (Marketing services)

total projects control for client
managing of effective usage of sources, budgeting
building of long term cooperation with client
working out communication strategies and budgets optimization
work with contractors
forming, writing and presenting offers for client
projects' documentation support (reports, financial documents and agreements)
management of account executives team

Clients: Electrolux, Huawei

Marketing specialist

from 04.2010 to 03.2012 (1 year 11 months)
LG Electronics Ukraine, Kyiv (Electronics)

control of regional GSM Marketing Managers
checking of weekly information from regions and its transferring to HO employees (sales managers, product marketing managers): new product info, activities in retail, competitors’ activities
weekly setting tasks to regional managers (monitoring, promo holding control, setting deadlines)
planning budget for holding programs
holding FSM motivation program
analysis of regional reports
marketing activities control
work with contractors (setting tasks, approving layout sheets, dummies, payment control)
co-promo holding
display Differentiation programs holding
special BTL activities holding
planning budget for special BTL activities
working-out in-store materials for launching new products

Marketing assistant

from 03.2010 to now (14 years 2 months)
LG Electronics Ukraine, Kyiv (Electronics)

control work of regional MC marketing managers
consolidation reports and its analysis
control merchandisers' work
local marketing researches and its analysis
co-promo holding and its analysis
development and producing POSMs
holding FSM motivation project

Receptionist

from 03.2007 to 04.2008 (1 year 1 month)
LG Electronics Ukraine, Kyiv (Electronics)

accepting incoming calls
accepting and sending mail
tickets and hotel order
guests meeting
documents translation
water order in the office

Education

Sumy State University

Economic\Economist, Sumy
Higher, from 2006 to 2009 (2 years 8 months)

Sumy State University

Humanitarian\Translator – lecturer of the English and German languages, Sumy
Higher, from 2001 to 2006 (4 years 9 months)

Additional education and certificates

Finance for non financiers school \ Finace for managers

2017

Creative Leadership center \ Leadership development program

2017

Zhivoe delo \ Effective leader

2015

National Aviation University PR and advertisement, advanced training course

2013

Language proficiencies

English — above average