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Facebook Ads Expert, Media Buyer, 40 000 UAH

Employment:
Full-time.
City of residence:
Cherkasy
Ready to work:
Cherkasy, Remote

Contact information

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Work experience

Media Buyer

from 03.2023 to now (1 year 6 months)
Маркетинг, реклама, PR

- Developing advertising strategies for client accounts
- Drafting design briefs for the creative team
- Crafting compelling ad copy
- Launching and fine-tuning ad campaigns
- Compiling performance reports

Media Buyer

from 08.2022 to 02.2023 (6 months)
Otavation, Дублін (Маркетинг, реклама, PR)

- creation of an advertising strategy for the company's clients
- preparation of the technical task for the designer
- writing ad copies
- launch and optimization of ad campaigns

Facebook Ads Expert/ Media Buyer

from 08.2019 to now (5 years 1 month)
IT

- creating campaigns
- managing budgets
- analyzing account data to ensure account performance
- creating visuals (CTR from 1% to 12%)
- retargeting (I can set up retargeting ads with different goals according to your brand/niche)
- working with Pixel Audiences/ commerce manager (catalog)

📌I know how to build communication in advertising according to different funnel stages
📌My clients get high results
📌I made ROAS 14,7x in collaboration with a furniture and decor store with an advertising budget of $10 000 / month
📌My work is always based on the client's budget (I know how to work with small as well as with big budgets)

I worked with:
✔️ E-commerce
- furniture and decor store
- goods for dogs
- women's clothes
- baby clothes
- jewellery
- goods for kids
- underwear/swimwear
- flower shop

✔️Online schools
- online programming school for children
- make-up online school
- school for future mothers

✔️Experts and services
- product designer
- interior designers
- b2b
- realtor
- auto (vip segment)
- fitness / yoga
- beauty salon

Department Head

from 04.2016 to 12.2017 (1 year 8 months)
PVD, Киев (IT)

- implementation of the new sales channel via social network VKontate
- organization of the work of department from all the beginning
- analysis of the effectiveness
- implementation of CRM
- making business process
- make regulation for salary for the department and motivation for workers

Manager at Marketing department

from 01.2014 to 04.2016 (2 years 3 months)
PVD, Киев (IT)

- mail marketing (offer for clients)
- creation email marketing campaigns to promote product
- handling objection
- conducting market research
- preparing statistical reports

Head of Support department and Call centre

from 09.2013 to 01.2014 (4 months)
PVD, Киев (IT)

- coordinate work of 4 support operators and 2 call
center operators
- control chat-operator’s correspondence
- listening calls
- recruiting
- supervising and training staff
- working with documents

Quality manager in Support department

from 04.2013 to 09.2013 (5 months)
PVD, Киев (IT)

- control chat-operator’s correspondence (for correct spelling and communication culture)
- writing offers for clients
- putting into action upsales via chat
- making working schedule for 4 chat-operators

Education

Kyiv National Linguistic University


Master's degree, Translation: English-Ukrainian, Киев
Higher, from 2012 to 2014 (1 year 8 months)

National Pedagogical Dragomanov University


Bachelor's degree, Translation: English-Ukrainian, Киев
Higher, from 2008 to 2012 (3 years 8 months)

Additional education and certificates

Prometheus: Basics of Web UI development

2014, 3 months

Genius Marketing: SMM, Automated Sales Funnel

2019, 6 months

Anna Bonetskaja: SMM

2019, 3 months

School of Advertisement by Ekaterina Osipova: Facebook Ads Expert (beginner)

2019, 1 month

Wish Do Visual: Visual strategy in SMM

2020

Anatomy of target Level Up: Facebook and Instagram Ads

2021, 4 months

Targetorium: Media Buyer Pro

2021, 2 months

Kava School: Photos, videos, logos, illustrations and branding

2022, 2 months

Language proficiencies

  • English — above average
  • Dutch — beginner
  • Russian — fluent
  • Ukrainian — fluent

Additional information

Hobbies:
- reading
- cooking, especially baking
- travelling
- writing

My positive things are reliability, sociability, ability to persuade, learning ability.

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