Resume from April 27, 2024 PRO

Євгеній

Chief Marketing Officer, 75 000 UAH

Employment:
Full-time, part-time.
Age:
31 years
City:
Kyiv

Contact information

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Work experience

CMO & CEO

from 02.2020 to now (4 years 3 months)
full-time work, cooperation and partnership with brokers (financial markets), Київ (Фінанси, банки, страхування)

Full-time:
1) to satisfy the needs of active offices of the company; 2) for selling Leads (CPA; CPL). Optimization of marketing processes. Reporting.
3) Performed duties and supervised CEO training during the opening of new call centers
Cooperation & partnership
1. Sales b2b
2. Lead generation
3. Opening a Forex office (turnkey):
connection (office, platform, payment systems, telephony)
Lead Generation
Recruiting and specialist training::
- Sales: head + managers
- Retention: head + managers

CMO | Chief marketing officer

from 12.2018 to now (5 years 5 months)
Feex Agency, Київ (Маркетинг, реклама, PR)

Feex Agency (UA & USA markets)
Portfolio --> https://feex.com.ua/portfolio (ua-uk)
--> https://feexagency.com/portfolio (en-us)

Skills & expertise:
Digital Marketing Strategy
Campaign Setup
Campaign Optimization
Campaign Management
Marketing Management
Pixel Setup & Optimization
Retargeting
Facebook Advertising
Marketing Analytics
Media Planning
Media Buying

Digital Marketing Types:
Search Engine Marketing (SEM)
Social Media Advertising
Social Media Management
Paid Media
Pay Per Click Advertising

Other skills:
Budget Management
B2B Marketing
B2C Marketing
Project management & QA
Startup Company
Google My Business
Product Listing Ad
Display Ad
Lookalike Audiences
Mobile Advertising
Grow business from 2 to over 50 Employees
Google Analytics
Google Shopping
Product Catalog Setup & Optimization
Google Display Network
Desktop Ad
Dynamic Ad Setup
LinkedIn Campaign Manager
Client's project with 1000+ Employees
Snapchat
LinkedIn
Instagram
Twitter
Pinterest
YouTube
Facebook
Facebook Ads Manager
Email marketing
Public relationship (PR)
Bing Marketing (Ads)
Blog
Snapchat Ads Manager
Video Advertising
Google Ads
Shopify
Text Ad
Microsoft Ads
SaaS
Twitter Ads Manager
Media & Entertainment
Mobile Apps
Pinterest Ads Manager
Reddit

Marketing manager

from 08.2018 to 04.2019 (8 months)
Presidential Electioelections campaign 2018 (Black PR), Київ (Неприбуткові, благодійні та громадські організації)

PR
Search and detailed analysis of all Ukrainian media platforms for posting PR articles
Detailed analysis of all online media (UA) for posting PR articles.
Detailed analysis of newspapers (national/regional and local) for publication

Google Ads (Black Hat)
Creation and optimization of advertising campaigns on the Search and Display Networks, as well as on YouTube.
Budget (Ads): $7500-10000/day

Creating a strategy for promoting FB + Instagram pages (white + black)
Adding articles on Wikipedia and similar aggregators
BOTS
Daily reporting (including Saturday and Sunday)

Project management & QA

from 12.2017 to 06.2018 (6 months)
Snow Republic -, Switzerland (Crans Montana) (IT)

SR proj. - over 12 web & applications
Main project (https://snow-republic.ch) - 3 modules (views):
- Admin
- Business
- Client
- applications (IOS & Android).

- QA: Work with developers, designers and project managers, meetings, development and testing front-end and back-end of the websites & mobile applications. Work with CRM (asana & Jira), reporting, create manuals and communications.

- SEO: optimization of the web-pages by create a semantic kernel & writing seo-content.

Marketing manager

from 08.2015 to 10.2016 (1 year 2 months)
Moow.life, Kyiv (IT)

Content:
Search and filling of the site with quality content, work in graphical editors (photoshop, vsco, pixlr), copypasting, copywriting, media content integration, front end.

Sales (b2b & b2c):
creating, analyzing, optimizing the commercial offer, communications, order processing (analysis, writing dialog scripts, testing, creating a chain of sales). - Full marketing analysis + product optimization in the market; segment "Restaurants and nightclubs". Product, competitors, channels (free / paid) / CPC-specialist / SMM specialist / Marketing specialist

Marketing:
- SEO: external & internal links, creation/analysis/optimization of the semantic core, threads, copyright+media (unique), meta-tags, link building, g.webmaster (control panel), reporting, forecasts, manuals.
- CPC: Create and optimization advertising companies (Google Ads & Yandex direct)
- SMM: Work with pages in social networks (vk, fb, instagram)
Creation of announcements & virus posts (free/paid)
Work with FB Business manager, Instagram, connection + reporting;
- Analytics: working with Google Search Console, Google Analytics, Yandex Metrika & FB Pixel.
- Project management. Creating a work plan, writing manuals, checking the work of subordinates + freelancers, CRM + integration of additional resources (time-trackers, google docks, mail tel., priorities, etc.), communication.

Education

Kyiv National University of Construction and Architecture

Industrial and civil constructions (Faculty of construction), Kyiv
Higher, from 2009 to 2015 (6 years)

Additional education and certificates

Google Digital Garage

2018, 40 hours

Google Digital Workshop

2018
Certificate

Advanced Google Analytics Course

2018
Certificate

Advanced course on Google Analytics | Analytics Academy Certificates

2018
Certificate

Adwords Fundamentals Certificate | Google Ads Academy (Skillshop)

2018
Certificate

Search Advertising Certification | Google Ads Academy (Skillshop)

2018

Courses from PHPacademy

2017
Certificate

Seminars from GrowthUP

2016

Intensive training "Marketing in a start-up" (with John Von Aiken, Konstantina Karpushyna - KPMG, Business Molodost)

2016

Language proficiencies

  • English — advanced
  • Ukrainian — fluent
  • Russian — fluent

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