Наталія

NATALIIA VOLOSHOK [open contact info](look above in the "contact info" section)
[open contact info](look above in the "contact info" section)
MARKETER
[open contact info](look above in the "contact info" section)

ABOUT ME
I am a marketer with 6 years of experience, specializing in the medical field, but I am willing to work with new business directions. In my previous job, I
progressed from SMM Manager to Head of Marketing Department. I have leadership qualities, experience in management positions, and control over
related departments. I have analytical skills and creative thinking, which helps in generating ideas and solving non-standard situations. I actively
contributed to the preparation and successful launch of new clinic branches. I have experience in implementing new marketing tools in business
processes. I am constantly improving my skills and quickly mastering new resources. I demand quality performance of tasks from myself and
subordinates. I strive to automate processes as much as possible. My level of English is Intermediate, and I can write letters using a dictionary and speak
on simple topics. I am currently improving my English level by taking courses, as I have a goal to learn it for fluent communication.

SKILLS WORK EXPERIENCE
• Advertising (Google Ads, Facebook Business Dental clinic network "Lumi-Dent"
Manager, TikTok Ads Manager)
• Analytics (Google Analytics, Google Search Head of Marketing | July 2018 – March 2023
Console, Google Trends, Ahrefs, 1C, CRM systems)
• Chatbots (ManyChat, SmartSender, HelpCrunch) • Development and implementation of marketing strategy.
• Email Marketing + Push and Messenger • Analysis of marketing effectiveness.
Campaigns (MailChimp, SendPulse) • Development and implementation of brand development strategy.
• Social Media Management (Facebook Meta • Participation in the development and implementation of business scaling.
Business Suite, Instagram, YouTube Creator Studio, • Reputation analysis of the brand.
Pinterest Business, Google My Business, Twitter) • Quality control of services provided.
• Reporting (Excel, PowerPoint) • Development and implementation of advertising activities.
• Photo Editors (Photoshop, Lightroom) • Analysis of advertising performance.
• Copywriting (Adwego) • Analysis of website performance.
• SEO (basic knowledge) • Competitor activity analysis.
• HTML (basic knowledge) • Identification and coverage of new marketing channels.
• Conducting training on medical marketing • Planning and controlling the department budget.
• Marketing consultations for partners. • Managing a team of 7 employees: recruiting, training, task allocation and analysis of
results.
• Setting tasks and monitoring the quality of work of related departments (content managers,
COURSES SEO specialists, website developers, call center, reception administrators, doctors).
• Compiling reports on marketing activities.
• Google "Basics of Digital Marketing" (certificate
obtained) Head of SMM department/Marketer | May 2017 – July 2018
• Google "Google Analytics Course for Beginners"
(certificate obtained) • Management of a team of 2 employees: recruitment, training, task distribution, analysis of
• WebPromoExperts - "Director of Internet results.
Marketing" • Development and monitoring of the implementation of the brand promotion strategy on
• BM Institute "Instagram 2.0", "Real YouTube", social media.
"Reputation Marketing", "Contextual Advertising" • Analysis of the brand's position in the media sphere.
Zushi Pletnyov "Reactive Traffic from Facebook 7.0" • Implementation of marketing strategy.
• SMS School - "Marketing in Ant" course • Competitive analysis.
• Empo School "SMM" course • Analysis of website performance.
• Empo School "MAILCHIMP" course • Implementation of email marketing.
• Creation of slogans and key advantages for advertising campaigns.
• Management of advertising campaigns from development to implementation.
LANGUAGES • Control of advertising performance.
• Analysis of advertising effectiveness.
Ukrainian - Native • Organisation of reputation marketing events.
English - Intermediate • Identification and coverage of new marketing channels.
SMM manager | September 2016 – May 2017
EDUCATION
• Analysis of social media effectiveness.
National Pedagogical Dragomanov University • Analysis and determination of target audience.
Sociology | 2009-2014 • Tracking company's image in social media.
• Development of brand and product/service promotion strategy in social media.
• Creation and implementation of content plan.
• Writing texts and creating creatives for posts according to the content plan.
• Moderation control of the page, work with comments, reviews, and criticism.
• Writing articles for the website.
• Writing SEO articles for the website.
• Implementation of Email marketing.
• Temporarily performed duties of the website content manager.