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Yevhen
Marketologist
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Birth: 13.03.1990
Professional skills:
A dynamic and results-oriented with extensive experience in digital marketing, specializing in PPC, SEO, and SMM. Adept at leading marketing teams to devise and implement successful advertising campaigns across Google Ads, Facebook Ads, Twitter Ads, and LinkedIn Ads, with a strong emphasis on achieving key performance indicators such as increased site traffic, improved conversion rates, and enhanced brand awareness while optimizing conversion costs.
I possess a deep understanding of public communications and am skilled in managing responses to negative feedback, maintaining a positive brand image. My analytical prowess, coupled with my hands-on experience with AI marketing tools, enables me to streamline marketing strategies and harness data-driven insights for targeted outreach. I have actively participated in the volunteer movement within NGOs, demonstrating a commitment to community engagement and public service.
Language: Ukrainian and Russian — native. English — Upper-intermediate.
Experience:
2020-12 — present time
Company: EOS Data Analytics - https://eos.com/
Activity: PPC Team Lead.
Position: PPC Team Lead.
Responsibilities: Set up and launch advertising campaigns, development and implementation of marketing promotions, analysis and recommendations to improve the effectiveness of the PPC sales channel. Promotion of content through all social media. Development of concepts for banners and creatives. Analytics and B2B funnel development.
Customers: https://eos.com/
2019-12 - 2020-05
Company: Depositphotos Project - http://depositphotos.com/
Activity: Senior PPC Specialist.
Position: Senior PPC Specialist.
Responsibilities: Set up and launch advertising campaigns, development and implementation of marketing promotions, analysis and recommendations to improve the effectiveness of the PPC sales channel. Development of concepts for banners and creatives. Automation of PPC and its implementation.
Customers: http://depositphotos.com/
2017-06 - 2019-12
Company: Treeum LLC, project - http://minfin.com.ua/
Activity: PPC Specialist.
Position: PPC Specialist.
Responsibilities: Set up and launch advertising campaigns, develop and implement marketing promotions, analysis and recommendations to improve the effectiveness of the PPC sales channel. Development of concepts for banners and creatives. Automation of PPC and its implementation. Development and implementation of the company’s internal analytics system.
Customers: http://minfin.com.ua/
2016-09 - 2017-05
Affiliation: TTS Company http://timetosite.com/
Activity: PPC Specialist.
Position: PPC Specialist.
Responsibilities: Set up and launch advertising campaigns, develop and implement marketing promotions, analysis and recommendations to improve the effectiveness of the PPC sales channel. Development of concepts for banners and creatives. Automation of PPC and its implementation.
Clients: Internet shops, Real Estate, FinTech.
2015-05 - 2016-04.
Affiliation: UnitedDC
Activity: PPC manager, SEO optimization and promotion, website administration.
Position: PPC manager, SEO specialist and site administrator.
Responsibilities: Set up and launch advertising campaigns, develop and implement marketing promotions, analysis and recommendations to improve the effectiveness of the PPC and SEO sales channel. Technical support of new projects, search and comunication with contractors. Technical site optimization.
Clients: http://www.uniteddc.net.ua/.
2014-12 - 2015-04
Affiliation: Streetfood
Activity: SEO optimization and promotion, site maintenance.
Position: Freelance seo-specialist and site administrator.
Responsibilities: Technical website optimization / technical optimization assistance, preparing the site for ranking in the top 10, ordering articles and purchasing links, fixing technical issues.
Customers: http://streetfood.com.ua
2014-03 - 2014-10
Affiliation: Freelance
Activity: SEO optimization and promotion, PPC
Position: SEO optimization specialist, PPC manager (GA YD).
Functions: Technical site optimization, preparing a site for ranking in the top 10, ordering articles and purchasing links, setting up ppc campaings.
Clients: http://iqtoy.ru/, http://arta-stone.ru/
2013-12 - 2014-03
Affiliation: Freelance
Activity: SEO optimization and promotion.
Position: SEO Assistant.
Functions:
Site audit, reporting, recommendations for troubleshooting technical problems.
Full technical support of the site (backups and updates of CMS, protection against spam and hacking), administration (content filling and internal optimization, setting up linking in order to effectively distribute the reference mass)
Education:
Higher education: NAU, Institute of International Relations, specialty: International Law.
Personal qualities:
Responsible, sociable, punctual, ready to work in a team, strive for constant self-education.
Contacts: [
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