Антон

[открыть контакты](см. выше в блоке «контактная информация») — if possible, please message me before calling
[открыть контакты](см. выше в блоке «контактная информация»)

Anton Bykov

EXPERIENCE

VistaCreate (Product — Online Graphic Design tool)
Creative Lead
APRIL 2022 - APRIL 2023

● Adapting marketing goals into actionable campaign briefs
● A/B Testing creative approaches
● Creating and maintaining a knowledgebase of successful creative approaches
● Keeping designers & copywriters motivated :D
● Creating product tutorials & EduContent

QArea/TestFort (IT Outsourcing)
Head of Content Marketing
DECEMBER 2017 - MARCH 2022

● Building & Managing effective content/copywriting teams
● 2x traffic growth after first website update
● 2x lead quality growth after second website update
● Ghostwritten interviews and articles published on Forbes
● Preparing briefs, and organizing workflows for content creation (comic strips,
video ads, case studies, interactive website content)

Intellectsoft/Mobile Roadie (IT Outsourcing)
Head of Marketing Research & Content Management
FEBRUARY 2016 - DECEMBER 2017

● Management of Marketing Research and Content Management team
● Developing key messages for multiple brands and channels
● Managing blog, SMM, and email marketing schedules
● Competitor Research and Undercover Marketing
● Creating copy for ads (19% average growth of CTR)
● Creating copy for landing & website pages (120% growth in retention time, 62%
conversion growth, 20% decrease in bounce rate)

Epom LTD. (AdTech SaaS & Ad Marketplace)
Head of Copywriting
NOVEMBER 2013 - FEBRUARY 2016

● Hiring and training new copywriters + editing
● Planning and executing undercover marketing operations
● Writing and editing content for corporate blog, conference speeches, interviews

SKILLS
● Native English
● Experience managing in-house, remote, and freelance teams
● Basic audio- and video-editing skills (FCPX, Premiere, Reaper)
● Running very effective & productive meetings :D