Ольга

OLHA SHERSHNIOVA
J U N I O R PPC SPECIALIST
CONTACT
INFORMATION

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Lviv, Ukraine

SUMMARY PROJECT EXPERIENCE

Thoroughly familiar with the fundamentals of digital marketing Marketing strategy for Budivelni Kontejnery, Video link
and (PPC) advertising principles. Eager to acquire new ● Definition and segmentation of the target audience
knowledge and skills for effectively implementing modern ● Description of the sales funnel
technologies and tools. Experienced in working with ● Development of a media plan
advertising platforms such as Google Ads, Facebook Ads, and ● Creation of advertising banners
ready to optimize and execute advertising campaigns.
Communicative and capable of collaborating with colleagues Marketing strategy for Malen’ka Scandinaviya, Video link
and clients to achieve common goals.Responsible and attentive ● Definition and segmentation of the target audience
to detail with a willingness to analyze data and make necessary ● Description of the sales funnel
adjustments to improve campaign effectiveness. ● Development of a media plan

SMM for CleverHouse, link of page
TECH SKILLS
● Creation of advertising banners
● Creation video
● Google ADS
● Target ads (Facebook)
● Google Analytics (GA4)
● Google Tag Manager (GTM)
● Facebook ADS
WORK EXPERIENCE
● Canva , Photoshop
● WordPress Owner & Manager of Educational Center
● Movavi Video editor “CleverHouse”
● MS Office 2018 - 2020

● Сreation of the educational products/camps
SOFT SKILLS ● Сustomer acquisition
● Сommunication with clients
● Communication Skills - possess the ability to ● Сreate team build & SMM & target ads
effectively communicate with colleagues, clients, and ● Photoshop design (advertising banners)
partners, have strong Persuasion Skills. ● Video
● Analytics
● Critical Thinking & Analytical Skills - I like to analyze Achievement: I’ve increased the sales plan by 70-80% (every
information, make informed decisions, and solve month)
problems including usability to interpret data, analyze
campaign results, and make conclusions for Sales & SMM Manager of “Chik!” (Photoschool)
improvement. 2015-2018

● Creativity - find unconventional approaches to ● Communication with clients & sales
problem-solving and generate new ideas in projects, ● Coordination of school
design of posts in social media, the skill of creating ● SMM (posts, creation of videos), copywriting
advertising banners and creatives ● Task planning and monitoring
● Website design & website content creation
● Flexibility - I am not afraid of changes in work (WordPress)
processes, I love improving various skills, and I am ● Creation new products
always open to learning and self-development. Quickly Achievement: I’ve increased the sales plan by 90%,
respond to market and work environment changes implemented new products and clients
and work under stressful situations.

EDUCATION
LANGUAGES
IT School GoIT (Kyiv)
● English -Upper-Intermediate
2024
● French - Intermediate
Traffic manager
● Polish -Elementary
● Ukrainian -Native
Lviv Commercial Academy
2008
"Master's Degree in Banking”