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ALINA
SLABUNOVA
Marketer, Tour Guide/manager

Profile
Hi! I’m a creative and enthusiastic individual who loves tackling
challenges and creating a positive, inspiring atmosphere in the
team and at work. I’m passionate about growth, achieving results,
30.06.1993 and embracing new opportunities!

City of Residence: Khmelnytskyi

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Work Experience
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Samotour
Instagram: alina_slabunova 2025 Marketing Specialist, Tour manager, Tour Guide

2025 Lebedka.ua
Marketing Specialist, SEO, Copywriter
Education
Vnedorognik.ua
Specialist in "Tourism" 2025 Marketing Specialist, SEO, Copywriter

Interregional Academy of Hosting International
2025
Personnel Management Marketing Specialist
2010 - 2015 Wezoree - community of wedding vendors
Diploma with Honors 2025 Marketing Specialist

Expertise Links-Stream - linkbuilding company
2024 – 2025
Marketing Business Analyst
Marketing
Zomro.com - hosting company
2019 – 2024
Advertising Google ADS, Sales and Marketing Specialist
Meta ADS
Fotbo - it company
2019 – 2020
Branding Marketing Specialist

Email Marketing (SendPulse) 2017 – 2025 Freelance SMM
Copywriting
Clever Digital Marketing™
SEO AND PLATFORMS 2017 - 2020
Marketing Copywriter
Analytics
Creative Tasks ТМ "Bilyi Halat" - medical cloth
2019- 2020
Sales Marketing Manager
Digital
Zion marketing
Strategy 2015- 2016
Creative Copywriter
Working with Billing
Personal Qualities
Language Responsibility, creativity, adaptability, punctuality, quick
information retrieval, initiative, and easygoing
English - Intermediate communication in teams.
Russion - fluent
Additional Skills
Ukrainian - fluent
Medical training courses.
Driver's license (Category B).
Marketing, SMM Specialist, SEO Optimizer, Analyst
Over 10 years of experience in marketing.
SEO and Platforms:
SEO content optimization, meta tag creation, speed optimization.
Proficient with Ahrefs, Google Analytics, Serpstat.
Link-building, competitor analysis, keyword research.
Testing new promotion channels (platforms, blogs, forums, rankings).
Content Management:
Website content management (text and visuals).
Development of promotions and creative campaigns.
Creation of unique content for blogs, product descriptions, email marketing.
Social Media Management:
Managing Facebook, Instagram, Telegram, Twitter, YouTube, and LinkedIn accounts.
Developing content plans.
Handling reviews, comments, and audience engagement.
Advertising and Analytics:
Planning and strategy development.
Google Ads and Meta Ads analysis.
Ongoing monitoring of performance metrics.
Creative Tasks:
Banner and visual design (Canva, Photoshop).
Setting tasks for designers and developers.
Organizing events, collaborating with bloggers, and writing articles.

HR Manager, Office Manager
4 years of HR experience.
Conducting detailed interviews with psychological techniques.
Recruiting, resume evaluation.
Building a positive team climate.
Organizing comfortable office operations.
Unlocking the potential of even the most reserved individuals.

SMM Manager, Freelancer
Working with clients across various industries, promoting brands, and managing projects.

Communication Manager
Over 5 years of experience.
Managing communication and partnerships with international companies and models for exhibitions in different countries.

Tour Guide
Experience accompanying tourist groups on bus tours across Ukraine (Kamianets-Podilskyi, Khotyn, Lutsk, Lviv, etc.) in 2014.
Independent travel and travelling with author-led mini-tours.
Ability to quickly adapt to extreme situations and resolve unforeseen issues.
Excellent communication skills, easily connecting with people of various personalities.
Completed medical training courses, ready to provide first aid.
Skilled in route planning, logistics coordination, and ensuring tourist comfort.
Enthusiasm and love for working with people.
Managed client relationships as a Tour Manager, expertly selecting hotels and restaurants, and coordinating complex flight
arrangements for diverse international destinations.
Served as a Tour Guide in Iceland, providing immersive experiences and local insights to travelers.
Leverage extensive personal travel experience, including independently designing and executing comprehensive tour programs.