Юлія

PONTAKH YULIIA
CONTENT MANAGER
SOCIAL MEDIA MANAGER
MARKETING MANAGER

WORK EXPERIENCE
Content & Monetization Strategist, (Dec 2025 - Present)
Developed and managed a LinkedIn blog for niche professionals, enhancing brand authority and
audience engagement.
Created and optimized content across social media platforms (Instagram, YouTube, LinkedIn),
leading to increased traffic, conversions, and revenue streams.
Collaborated with influencers and UGC creators to develop compelling, high-performing content,
including video scripts, ad creatives, and voiceovers.
Distributed content across multiple platforms and analyzed audience engagement to refine
strategies.
Designed and executed marketing campaigns, including A/B testing, to refine content
effectiveness and maximize reach.
Manual QA and Techical Support Engineer, (Dec. 2020 -Dec 2025)
Analyzed and debugged digital publisher’s websites to ensure smooth functionality across mobile
and desktop platforms.
Managed a WordPress site, optimizing SEO and digital content for better visibility and user
engagement.
Conducted data analysis to track advertising performance and optimize user engagement.
Collaborated with developer and marketing teams to evaluate issues related to digital advertising
and product integration.
Utilized platforms such as Trello, Jira, Kibana, Tableau, and Grafana for data-driven decision-
making and monitoring of infrastructure and business metrics.
Work with internal Backoffice tooling (Internal support requests)

Project manager of sewing studio, (Nov. 2018- Dec.2020)
Founded and managed a sewing studio, developing a strong brand identity and digital presence.
Designed and implemented a monetization strategy for a small business, increasing revenue
streams.
Implemented social media marketing (SMM) strategies to expand brand visibility and customer
engagement.
Used CRM tools to analyze customer data and optimize marketing campaigns.
Managed a cross-functional team and oversaw marketing campaigns on Instagram and Facebook.
Content creation (blog, social media, events, newsletter)
Digital marketing (SEO, paid media, earned media) and Influencer Marketing

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 SKILLS AND KNOWLEDGE:

Social Media Advertising (YouTube Ads, Facebook Ads, LinkedIn Ads, Google Ads)
Digital Marketing Strategy & Execution
Campaign Performance Analysis & Optimization
Content Creation & Video Editing
A/B Testing & Data-Driven Decision Making
Budget Management & ROI Optimization
Google Analytics & Social Media Insights
CRM Platforms (Salesforce)
Basic HTML, CSS, and SQL (Snowflake)
Software Development Methodology (Scrum/Agile, Waterfall)
Tools: Canva, Adobe Creative Suite, Trello, Asana, JIRA
Ability to manage multiple projects concurrently, including handling the entire project
lifecycle from requirements gathering to delivery
Experience with AI technologies and tech marketing
Strong understanding of Web3 and blockchain technology
Deep knowledge of SEO, keyword research, and paid social advertising
Working experience with Google Analytics 360

EDUCATION

Bachelor degree in program subject area: “Design” professional qualification: web-
designer, advertising product developer in Salvador Dali Academy of Contemporary Arts.​
(2013-2018)
Courses:​QA Start Up (Jun. 2020 - Sep. 2020)
Courses:​Udemy, Linkedin learning

PERSONAL SKILLS

Result oriented;
Facilitator skills;
Have an eye for aesthetics and details;
Don’t scared to take responsibility;
Attentive to the details with the ability to multitask;
Fast-learner;
Self-motivation.
CONTACTS
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[открыть контакты](см. выше в блоке «контактная информация»)