Володимир

Vladimir Lafazan
[открыть контакты](см. выше в блоке «контактная информация») [открыть контакты](см. выше в блоке «контактная информация»)
Email: [открыть контакты](см. выше в блоке «контактная информация»)
Birth date: July 25, 1984
Address: Bulgaria, Varna. Ready to relocate.
Born in: Ukraine, Kherson

Desired position
Product Manager or Project Manager

Key skills and competencies
o Professional skills at gathering business requirements, requirements elicitation, writing BRDs and backlog
management.
o Professional skills at developing product strategy, feature planning and backlog management.
o Can transform stakeholders’ business requirements into action items for the team, write tech specifications,
allocate tasks between team members and effectively track progress / success.
o Strong leadership skills, responsibility, stress tolerance, ability to find a solution to challenging tasks;
o Highly experienced in Customer Care / Support;
o Industries and domains: Payments, Fin Tech, Ad Tech, Mar Tech, Online SEO/SEM Tools, iGaming.
o 10+ years of experience in prototyping the UI/UX (Axure RP, InVision, Snagit, Visio, Figma);
o UX methodologies help me find solutions based on customers’ real needs and problems, not just assumptions.

Experience

Varna IT
Industries and domains: Payments, FinTech, SaaS.
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● Apr 2024 - Now
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Position: Project Manager
Responsibilities:
o Organizing Payments department work, assigning tasks between team members;
o Processing of payments between payment providers/merchants and end customers, including funds
deposits and withdrawals;
o Cooperation with Anti-Fraud department in order to detect and eliminate possible financial frauds, scams,
money laundering etc.

EPAM Systems
Industry: Software development (Web-based, iOS, Android).

● Dec 2021 - Nov 2023
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Position: Business Analyst. Domains: Fin Tech, Retail & Distribution.
Responsibilities:
o Communication with project stakeholders, gathering ideas and priorities;
o Building product backlog along with priorities and estimates for every feature in it;
o Transforming stakeholder’s ideas and requirements into user stories / tasks for developers and other teams
of the account.
 o Planning project releases, including change requests.
o Preparing future plans for the projects, based on stakeholders’ goals, end users’ needs, requests & bug
reports.
o Managing project tasks (tech specs for developers), constant communication with the team, including daily
stand-up calls.
o Customer Care / Tech support. I participated in communication with end users via support tickets and bug
reports, gathered and analyzed feedback.

Key achievements:
o Successful coordination of the dev team + QA tester. As a result: happy end users of the application for
internal business users, who used the project app daily without any hassle;

Postindustria
Industry: Software development (Web-based, iOS, Android).

● Feb 2017 - Nov 2021

Position: Product manager and Project manager. Domains: Fin Tech, Ad Tech and Mar Tech.
Responsibilities:
o Communication with project stakeholders, noting their ideas and project goals;
o Transforming stakeholder’s desires and ideas into a structured list of tasks for developers and designers.
o Creating and then managing project documentation: SRS, BRDs, user stories and tasks.
o Monitoring project success metrics, including product metrics, such as user retention, ARPU, DAU, MAU,
user engagement avg. time spent in the app etc.
o Preparing future plans for the projects, based on stakeholders’ goals and user needs.
o Tracking project’s sales metrics, including in-app revenue, ad revenue etc. Visualizing these metrics via
trends/charts.
o Managing project tasks, constant communication with the team, including daily calls/chats, estimates, due
dates etc.
o Creation of wireframes + interactive prototypes as a demonstration of ideas to stakeholders and designers.
o Customer Care / Tech support. I communicated with users via support tickets and bug reports, gathered and
analyzed feedback.

Key achievements:
o Stocks+ iOS app: achieved Users Weekly Retention plato = 6% after 6th week, revenue increase from $5k to
~$13k / month. After that success - the company successfully sold the Stocks+ iOS app to new owners.
o Worked 4 months on a separate iOS project as a PM. The project eventually started earning 2x more from
ad revenue since my involvement within ~1 year.

Web CEO Ltd
Industries and domains: Industry: Software development (Web-based, iOS, Android), SEO / SEM services.

● May 2006 – Jan 2017

Position: Product Manager
Responsibilities:
o Product development strategy and creating future plans for online SEO tool (SaaS) and desktop-based one;
o Leading and coordinating company’s other departments (marketing, developers, tech support, designers)
o Defining business requirements of the product (based on business owner’s ideas), preparing solutions and
applying them to the product;
o Submitting and allocating tasks to developers, designers, QA testers and then monitoring their progress;
o Creation of wireframes + interactive prototypes as demonstration of ideas to stakeholders and the team;
o Analyzing reviews and bug reports of end users, using the insights to make the product better;
o Competitor analysis.
 Key achievements:
o 3x boosted the number of product’s MAU after 2 years of product development;
o Integrated a new feature into the product: an ability for end users to earn money right inside the app. After
that, avg. revenue per paying user has increased by 25% in 2014 alone.

Education
1999 – 2003: Kherson Ship-Building Technical College
Profession: Production and maintenance of electronic devices
Courses and certifications
o 2012 – 2015 – Annual conference and practical courses re: Usability Experience «UX Camp» (by UsabilityLab,
Kyiv),
o 2017 - UX Designer online training courses by Groward school (certificate),
o 2020: Product Management practical course: Managing a product based on insights and data by GoPractice
(certificate here).

Extras
o Languages: Russian, Ukrainian are native; English – B2+, both verbal and written.
o Software skills: Efficient in MS Office apps (Word, Excel, PowerPoint) and Google Docs/Sheets/Slides, Google
Analytics, project management tools (such as Jira, Azure DevOps, Gitlab, Redmine, Asana, ServiceNow,
Confluence), SQL basic knowledge, PowerBI/Tableau, Postman. OS: Windows, Android, iOS, Linux (Mint,
Ubuntu).
o Work and residence permit: Yes (can live and work in the EU).