Valerii

VALERII KUKLA

Warsaw Poland ◆ [открыть контакты](см. выше в блоке «контактная информация») ◆ [открыть контакты](см. выше в блоке «контактная информация»)

PROFESSIONAL SUMMARY
I am an adaptable and results-oriented professional with practical experience in diverse areas and a strong
talent for navigating complex challenges. My proactive mindset, creative problem-solving abilities, and
dedication to organizational advancement allow me to deliver high-impact contributions that drive success.

SKILLS

• Campaign Development • Database Management
• Performance Tracking & Analysis • Campaign Analytics
• Flexible and adaptable • Email Deliverability Management
• Digital marketing • Email Marketing
• Creative Problem-Solving • Leadership aptitude
• Growth-Oriented Mindset • Multitasking

WORK HISTORY
Media-Buyer, 01/2025 - Current
NDA – Warsaw, Poland (Remote)
• Planned, launched, and optimized high-converting Facebook ad campaigns specifically tailored to the
iGaming sector, achieving strong ROI and scalable performance..
• Managed daily advertising budgets exceeding 1000$ , ensuring efficient allocation and maximum
impact across multiple geos and campaign objectives.
• Analyzed campaign data and KPIs to identify performance trends, adjust strategies in real-time, and
drive continuous improvement.
• Demonstrated strong analytical skills, agility, and initiative in a fast-paced, high-stakes marketing
environment.
• Maintained a strong sense of accountability and consistently delivered results under tight deadlines and
evolving platform regulations.
• Adapted quickly to changes in Facebook's algorithm, ad policies, and audience behavior, ensuring
sustained performance and campaign longevity.
•
Junior Email Marketer , 07/2024 - 12/2024
EPC Network – Warsaw, Poland
• Campaign Creation & Management: Developed and implemented high-traffic email marketing
campaigns that maximized reach, engagement, and conversions.
• Email Template Design: Designed and A/B tested responsive email templates to improve engagement,
click-through rates, and overall campaign effectiveness.
• Database Management: Skilled in handling large, segmented databases, ensuring data accuracy,
compliance with GDPR, and optimizing segmentation for targeted outreach.
• Audience Insights & Targeting: Proficient in audience research and segmentation, utilizing data
analytics to craft personalized messages for specific audience segments, increasing open and
conversion rates.
• Technical Knowledge in Email Marketing: Hands-on experience with basic HTML/CSS for email
layout customization, ensuring compatibility across major email clients.
• Deliverability & Domain Health: Strong understanding of IP addresses in email marketing, managing
DNS records, and maintaining domain reputation to optimize email deliverability and avoid spam
filters.
• Campaign Performance Analysis: Experienced in tracking key metrics (open rates, CTR, bounce
rates) and using insights to refine strategies, improve ROI, and meet KPIs.

SMM-Manager, 03/2023 - 03/2024
Morandi.ua – Kyiv, Ukraine (Remote)
• Strategically developed and implemented social media campaigns that drove over 40% of total sales,
with a primary focus on Instagram.
• Built and maintained a dynamic social media presence, significantly boosting brand visibility and
customer engagement.
• Leveraged Facebook Ads Manager to design and manage targeted ad campaigns, resulting in increased
profitability and the creation of a new revenue stream.
• Increased website traffic by 45% through consistent and effective use of Facebook and Instagram
marketing.
• Conducted data-driven analysis to identify key consumer demographics and tailor marketing strategies
for optimal market penetration.
• Demonstrated a strong ability to quickly learn new tools and adapt to evolving digital trends.
• Efficiently managed time to consistently meet tight deadlines and deliver high-quality work.
• Maintained a high level of accuracy and attention to detail in all marketing activities.

EDUCATION
Bachelor in Managment & Marketing : Management & Marketing , Expected in 2026
Akademia Leona Kozminskiego - Warsaw
 LANGUAGES

Ukrainian, Russian: First Language
English: B2

Upper Intermediate