Даина

Marina Daina
Luxury Retail Specialist
Hollywood, FL 33020
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Willing to relocate: Anywhere
Authorized to work in the US for any employer

Work Experience

Stylist/manager/advisor
Borrelli Luxury menswear-Miami, FL
December 2021 to Present

Fashion-savvy and customer-focused Style Advisor /sales professional with 6 years of experience in luxury
retail and personal styling. Adept at understanding customer preferences, providing tailored fashion
recommendations, and driving sales through excellent service. Passionate about keeping up with the
latest trends and fostering brand loyalty through a personalized shopping experience.
Key Skills
• Personal Styling & Wardrobe Consultation
• Customer Relationship Management
• Trend Analysis & Fashion Forecasting
• Sales & Upselling Techniques
• Visual Merchandising
• Luxury & High-Street Fashion Expertise
• Inventory Management
• Strong Communication & Interpersonal Skills

Style Expert/Sales
Anne Fontaine-Miami, FL
October 2021 to December 2021

• Leaded and supported the company’s growth plan by providing superior client experiences to all our
guests
• Builded and retained clientele by developing relationships with customers which resulted in achieving
all sales and KPI goals
• Ensured that the store is clean and organized
• Opened and closed store, made every day reports of productivity
• Styled customers and maximized sales by promoting brand products
• Assisted clients in selecting clothing, accessories, and footwear tailored to their personal style, body
type, and lifestyle.
• Built long-term relationships with customers by providing exceptional service and personalized styling
advice.
• Maintained knowledge of current fashion trends, brand collections, and seasonal inventory to offer
informed recommendations.
• Collaborated with the visual merchandising team to create attractive in-store displays and enhance
the customer shopping experience.
• Processed transactions and resolved customer inquiries efficiently.
Luxury Sales Specialist/ Style advisor
Paul Smith-SoHo, NY
August 2019 to March 2021

• Contributed to sales growth through client relationship building
• Representing Paul Smith as a brand ambassador
• Took initiative to build upon the stores clientele book, emailing and keeping in contact with clients on
a regular basis, inviting them to relevant events and keeping them aware of any new products.
• Provided excellent customer service through the sales ceremony
• Maximized all sales at every opportunity by meeting and exceeding personal and store targets.

Sales Professional
Massimo Dutti-Manhattan, NY
November 2018 to July 2019

• Contributed to sales growth through client relationship building
• Provided the highest level of customer service by ensuring excellent service from beginning to end
(communicating effectively with customers to determine needs, advising on product selection, assisting
at the fitting room and closing the sale)
• Ensured ease of shopping experience and a pleasant environment through visual presentation and
overall store maintenance
• Consistently met sales goals set by upper management while striving to exceed expectations
• Achieved daily personal sales goals

Front Desk Receptionist
Manhattan, NY
July 2018 to October 2018

• Greeted visitors and clients, ensuring a welcoming and professional first impression.
• Answered phone calls, responded to emails, and directed inquiries to the appropriate departments.
• Managed appointment scheduling and coordinated meetings for executives and staff.
• Maintained front desk security procedures, including visitor sign-in and access control.
• Handled incoming and outgoing mail, packages, and deliveries.
• Assisted with administrative tasks such as data entry, document filing, and office supply management.
• responsible for handling front office reception and administration duties, including greeting guests and
offering them a beverage, check in and check out
• Answered phones, handled company inquiries, and sorted and distributed mail
• Coordinated office treatments
• Maintained office
• Worked in program PatientNow: scheduled appointments, updated appointment calendars, created
invoices ,entered patient`s data

Client Service Manager
Self Development project-Kiev, UA
March 2013 to March 2014

Self-development project "Upgrade"(Kiev, Ukraine)
• Designed and sent e-mail campaigns to inform customers about upcoming events
• Assisted with event planning and guest management
• Attracted new clients through e-mail and phone marketing (calls, text messages)
• Monitored KPIs, customer feedback, and service trends to enhance team performance and service
quality.
• Conducted training sessions for staff on best practices in customer engagement and conflict resolution.
• Collaborated with sales, marketing, and product teams to align customer service strategies with
business goals.

Marketing Manager
Miltonia pharma/ Bauerfind-Kiev, UA
December 2011 to March 2013

Kiev, Ukraine)
• Maintained customer loyalty program by analyzing sales/preferences and suggesting
custom discounts based on clients' purchase history
• Collected clients' information in person and by conducting surveys
• Provided reporting based on sales history and customer data

Education

Master of International Business in Business
Kyiv National Economic University - Kiev, UA
2007 to 2012

Skills
• EXCELLENT COMMUNICATION SKILLS (5 years)
• Digital Marketing
• Leadership
• Customer service (9 years)
• Guest relations (2 years)
• Sales management
• Marketing (2 years)
• MS EXCEL (5 years)
• personal service
• Fashion retail
• Sales
• Guest Services (5 years)
• Marketing
• Social Media Management (2 years)
• MS WORD (5 years)
• Administrative experience (1 year)
• SALES (2 years)
• Teaching
• Guest Relations Experience (1 year)
• Administrative & Business Operations (2 years)
• Customer service (2 years)
• Store management (3 years)
Certifications and Licenses

Social Media MArketing
2016 to Present

Additional Information

SKILLS: MS Word, MS Excel, MS Power Point, Linked In, Sales Navigator
SOCIAL SKILLS: excellent communication skills, high energy, friendly, good ability to adapt to the new
environments, quick leaner, team player, open-minded, responsible, disciplined, punctual.