Личные данные скрыты

MARIIA KRAVCHENKO

JUNIOR MEDIA
BUYER
III
have a degree in Media Communications and a strong interest
in digital marketing, data analytics, and media advertising. I aim
to develop in the field of media buying, combining analytical
thinking with creativity. I’m highly motivated and ready to work
hard to become a skilled professional and achieve the best
results.

CONTACTS PROJECT EXPERIENCE

[открыть контакты](см. выше в блоке «контактная информация») Cahort and Revenue Analysis | Tableau, SQL
Conducted New MRR analysis, examined Total Revenue dynamics
Toulouse, France
and its percentage change compared to the previous month
[открыть контакты](см. выше в блоке «контактная информация») Performed cohort analysis of users from their first payment,

Telegram identified retention trends and revenue changes by cohorts.
Visualized results using a gradient table and charts in Tableau for
Linkedin
clear data representation.
Marketing Performance Dashboard in Google Looker Studio
HARD SKILLS
Developed a dashboard to analyze ad campaigns using PostgreSQL,
Content Evaluation incorporating key metrics (Ad Spend, CPC, CPM, CTR, ROMI) and
Social Media Algorithms visualizations: dual-axis chart, line graph, heatmap. Implemented
Media Analysis filters for detailed analysis, performance tracking, and ROI
Google Analytics optimization.
Data Analysis
WORK EXPERIENCE
Research Skills Waitress - Hostess
Video Editing (CapCut) The Counselor Pub | Ukraine | June 2018 - Feb. 2022
A/B Testing Handled guest seating and order processing, improve
Google Sheets communication and problem-solving skills, and adapted to a fast-
Copywriting paced environment.
Assistant Cook
SOFT SKILLS L'auberge Cigaloise | Montpellier | March 2022 - Sept. 2023
Communication Skills Managed inventory, interacted with international clients, and
Critical Thinking worked under pressure, developing attention to detail and
Attention to Detail analytical thinking.

Teamwork EDUCATION
Time Management Data Analyst
LANGUAGES IT School “GoIT”
2024-2025
English - Intermediate Media Communications and Public Relations
French - Intermediate V. N. Karazin Kharkiv National University
Russian - Advanced 2020-2024
Polish - Elementary Bachelor in Foreign Languages, Literature, and Civilization
Université Toulouse - Jean Jaurès
Ukrainian - Native language
2022-2025