Mykhailo

OBJECTIVE: a position of Media Buyer
Name
Mykhailo Aleksandrov

Phone no.
[открыть контакты](см. выше в блоке «контактная информация»)

Telegram​
https://t.me/misshabear

E-mail
[открыть контакты](см. выше в блоке «контактная информация»)

// CORE SKILLS
Responsible
goal-oriented
communicative ambitious
fast-learner
flexible

// LANGUAGES
Ukrainian – native
Russian – native
English –Upper Intermediate B2

// INTERESTS
Self-education; Environment;
Sport;
Politics;
Music;
Art;

// HOBBIES
Rowing;
Tennis;
Team sports;
Sport fishing;
Music;
Art;
running;

// ACHIEVEMENTS
Attained the title of Candidate for Master of Sport in rowing at the Ukraine Championship in 2018

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// WORK EXPERIENCE​

Madia buyer ( Igaming ) NDA company
November 2023– January 2025
​ •​ Promoted products effectively using Facebook Ads;
​ •​ Working with a daily budget of over 1000$, 20k$ + average per month;
​ •​ Hands-on work with performance metrics, including CPI, CPA, LTV, ROAS, and ARPU, scaling
and daily optimization;
​ •​ Experience in drafting a creative brief for a copywriter with subsequent revisions;
​ •​ Experience in utilizing specialized spy services for analyzing creatives and trends within specific
geographic regions, as well as creative uniquification and development;
•​ • Worked with analytics tools (Keitaroe, Affise, Google Sheets) to track performance and traffic
quality;
• Maintained profitability for 21 out of 22 months, with only one negative month;
• Basic experience with landing pages and pre-landers (deployment, edits);
• Used custom audiences and lookalike audiences to scale campaigns effectively.

Target ( E-commerce / beauty )
March 2023 – October 2023
​ •​ Promoted products effectively using Facebook Ads;
​ •​ Worked with CRM programs;
​ •​ Expertise in preparing accounts and business managers for launching successful advertising
campaigns;
​ •​ Worked with CPA, ROI and user quality as main KPIs;
​ •​ Proficient in crafting compelling product-specific landing pages and skillful in their continuous
refinement for optimal performance and user engagement;
​ •​ Experience in utilizing specialized spy services for analyzing creatives and trends within specific
geographic regions;
​ •​ Extensive experience managing monthly budgets of up to $3,000 due to budget constraints;

Crypto ( not affiliate marketing )
September 2020 – March 2023
​ •​ Achieved high ROI on early-stage investments, leveraging market timing, tokenomics analysis,
and strategic allocation;
​ •​ Conducted in-depth due diligence and analysis of early-stage projects (ICOs, token drops),
including whitepapers, smart contracts, team evaluation, and market potential;
​ •​ Assisted projects with initial token distribution, liquidity provisioning, and community-building
strategies;
​ •​ Managed multiple exchange accounts simultaneously, implementing proxy setups via Octo
Browser for operational scaling and anonymity.

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// EDUCATION

Taras Shevchenko National University of Kyiv, Kyiv, Ukraine
Bachelor's degree​
Professional qualification: Entrepreneurship and stock exchange activities
2020 - 2023

// ADDITIONAL EDUCATION
Art school no.1, Zaporizhzhia, Ukraine 2013 –
2017
Music school no.1, Zaporizhzhia, Ukraine 2008 –
2012
// ABOUT ME​

My name is Mykhailo. I have strong experience in digital marketing, working in high-volume performance environments
where results, fast decision-making, and clear communication are essential. Over the past years, I’ve managed projects with
large advertising budgets, worked daily with analytics, optimized creatives and campaigns, tested hypotheses, and adapted
quickly to changes in real time. This experience taught me to stay calm under pressure, think analytically, and adjust fast
when needed. ​
I’ve consistently communicated with teams, coordinated workflows, and handled multiple tasks at the same time without
losing quality. I also have experience communicating with clients and leads - understanding their needs, adapting my
approach, and keeping the interaction clear and professional. ​
I learn new tools quickly, take responsibility for my work, and feel confident in dynamic, fast-paced environments. I’m
motivated to grow further and contribute to a team where initiative, clarity, and performance matter.