Личные данные скрыты

Andrii Pohorilov
SMM, COMMUNICATION, PR & PPC (META ADS) SPECIALIST
[открыть контакты](см. выше в блоке «контактная информация») [открыть контакты](см. выше в блоке «контактная информация») LVIV, UKRAINE
LinkedIn: [открыть контакты](см. выше в блоке «контактная информация») Website: pohorilov.onepage.me/

PROFILE
I’m a social media and communications specialist who enjoys creating clear, engaging content
and supporting brands across di erent platforms. I work with strate y, research, analytics, and
community management, and I’m comfortable handling both creative tasks and challenging
situations. I’m organized, thoughtful, and focused on helping brands communicate e ectively
and grow their audience.

WORK EXPERIENCE
HEAD OF MARKETING
VASH INTERIOR - LVIV, UKRAINE — 2025-PRESENT
Oversaw the entire marketing ecosystem end-to-end from SEO and market research
to advertising strate y, campaign, execution, and partner relationship
management.

PR AND BIZDEV SPECIALIST - SMM & META ADS SPECIALIST
SKILLZRUN - PARIS, FRANCE — 2023-PRESENT
Managed Lead-Generation and acquisition cycle — from market research and data
driven Meta & Google advertising to contract facilitation, creative development,
media partnerships, and reputation management.

CMO & SMM CHIEF MARKETING OFFICER
GAME BUREAU TAKA-MAKA - LVIV, UKRAINE — 2021-2023
Lead full cycle marketing, built strategic partnerships, managed partner relations,
launched Ads and created SEO content.

SECRETARY GENERAL OF MARKETING DEPARTMENT
IVAN FRANKO LVIV NATIONAL UNIVERSITY - LVIV, UKRAINE— 2021-2022
Organized academic events, strengthened internal culture, managed public
reputation, led the University’s Sociological Research Department publishing 14
scienti c research works.

SKILLS
1. Development of SMM and marketing 10. Content plan creation
strate y 11. Canva
2. Market and competitor analysis 12. Preparing advertising creatives
3. SWOT analysis 13. Preparing website banners
4. Meta Business Suite / Ads Manager 14. Community management
5. Google Analytics 15. Handling negative feedback and crisis
6. Google Trends situations
7. Meta Ads Library 16. SMM support in comments and Direct
8. Social media analytics 17. Basic SEO (for text preparation)
9. Copywriting and storytelling
Page 1 of 2
g
fi
-
g
ff
g
ff
 COURSES & CERTIFICATIONS
• Google Digital Marketing and E-commerce
• AI Powered Performance Ads Certi cation (Issued by Google Digital Academy-
Skillshop)
• Campaign manager 360 Certi cation Exam (Issued by Google Digital Academy
-Skillshop)
• Google Ads for Beginners (Issued by
Coursera)
• Introduction to CRM with HubSpot (Issued
byCoursera)
• Develop a Company Website with Wix
(Issued by Coursera)
• B2B SaaS Best Practices (Issued by Udemy)
• Onboarding New Employees: Increase
retention and performance (Issued by
Udemy)
• LinkedIn Marketing, Lead Generation &
B2B
• Sales for LinkedIn (Issued by Udemy)
• ChatGPT for Marketing, Content, Social
Media, and PR (Issued by Udemy)
• Business Fundamentals: Marketing Strate y (Issued by Udemy)
• Business Analysis Fundamental Course (Issued by Yes Education Group)

EDUCATION
IVAN FRANKO LVIV NATIONAL UNIVERSITY — ADVERTISING AND MARKETING
HISTORY AND SOCIOLOGY - 2025

Page 2 of 2
-
fi
fi
g