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Anna Sakharchuk
Marketing Operations / Outreach & CRM Specialist

Professional Summary

Marketing Operations and Outreach Specialist with hands-on experience in CRM management, lead
qualification, outreach strategy, and sales pipeline optimization for international B2B companies. Strong
background in coordinating marketing and sales processes, building efficient outreach systems, and
supporting revenue growth through structured workflows and data-driven execution. Experienced in
working with EU-based clients and cross-functional teams.

Professional Experience

Marketing Operations / Outreach & CRM Specialist
PIMVendors.com B.V. (Netherlands)
August 2025 – Present | Contract

• Provided marketing and commercial consulting services focused on lead generation, outreach
systems, and sales process optimization.
• Managed and maintained CRM pipelines, tracking lead status, progress, and conversion stages to
ensure a structured and transparent sales funnel.
• Conducted preliminary research on potential clients, analyzing company profiles, market
positioning, and alignment with the Ideal Customer Profile (ICP).
• Qualified inbound and outbound leads, identified client needs, and scheduled sales calls with the
Sales Manager.
• Developed and optimized outreach scripts for prospecting campaigns to ensure consistent and
effective communication.
• Coordinated marketing, sales, and outreach activities to support smooth project execution and
cross-team alignment.
• Managed and optimized CRM, outreach, and workflow automation tools to improve operational
efficiency.
• Ensured confidentiality of sensitive business and client information in accordance with contractual
obligations.

Previous Experience

QA Specialist / Customer Satisfaction Analyst
Dental HI TECH

• Reviewed technicians’ performance in collaboration with doctors to ensure quality standards and
customer satisfaction.

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 • Conducted quality checks, identified issues, and provided structured feedback for continuous
improvement.
• Supported process optimization to improve service delivery and client experience.

Sales Subscription Specialist
BetterMe

• Managed subscription-related sales interactions and customer inquiries.
• Supported customer retention and upsell initiatives through clear communication and needs
assessment.
• Worked with internal teams to resolve billing and subscription-related issues.

Skills

• CRM Management (lead tracking, pipeline management)
• Outreach & Prospecting Strategies
• Lead Qualification & ICP Analysis
• Marketing & Sales Operations
• Workflow & Process Optimization
• Cross-functional Coordination
• Client Communication (B2B)
• Data-driven Decision Making

Tools & Systems

• CRM systems (lead management & reporting)
• Outreach & automation tools
• Workflow management platforms

Languages

• English – Advanced
• Ukrainian – Native

Work Authorization

• Independent Contractor (Ukraine)
• Experience working with EU-based companies

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