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Digital Marketing Manager
- Занятость:
- Полная занятость.
- Город проживания:
- Львов
- Готов работать:
- Другие страны, Львов, Удаленно
Контактная информация
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Опыт работы
Digital Marketing Manager
с 10.2019 по наст. время
(4 года 7 месяцев)
International recruitment
Responsible for Development and Execution of the Marketing Strategy for Recruitment marketplace
Responsible for lead nurturing of B2B clients through content marketing and social media marketing and native advertisement
Responsible for raising brand awareness, driving website traffhc and acquiring leads through different platform
Produced and submitted weekly updates on digital marketing campaigns, reports outlining progress against KPl objectives, discussing strategic initiatives and methods for improvement.
Setting up Google Analytics, Google Search Console, Google Tag Manager for website traffic analysis
Managing outsource PPC team
Executed tests, collected and analyzed resulting data, and identifhed trends and insights to achieve maximum ROl in paid search campaigns
Improved page content, keyword relevancy, and branding to achieve search engine optimization goals. Analyzed competitor pages to locate backlink and keyword opportunities. content creation.
Product development cooperatively with a project manager and outsource software developers
Marketing manager (SEO, Email marketing, SMM)
с 10.2018 по 06.2019
(8 месяцев)
KeepinCRM, Ужгород (Software developer)
Managing SEO campaign strategies for SAAS company and 6 clients
Creating and optimizing web content
Creating and optimizing webpage metadata
Monitoring organic search results via Google Analytics, Allposition, Serpstat, Simpletools
Performing in-depth quantitative analyses of SEO performance and provide clear conclusions
Performing on and off-page technical SEO audits and present recommendations to site owners
Recommending changes to website architecture, content, linking and other factors to improve SEO position for target keywords
Developing and implementing link building strategy
Responsible for researching and analyzing competitor advertising links
Responsible for designing and implementation direct email marketing strategy SAAS company and 2 clients (incl. developing copy and subject lines, designing email templates, building email lists, etc.)
Writing the articles for the company’s blog.
Project manager / Event Manager
с 04.2018 по 10.2018
(6 месяцев)
Агенція регіонального розвитку Закарпатської області, Ужгород (Неформальна освіта)
Contacting current and potential agency sponsors and partners
Contacting C-level clients to establish new business relationships and to secure paid registrations for
Presenting new projects for agency partners
Creating and managing client database using Microsoft 365 Dynamics
Creating marketing materials, social media strategy, and advertising campaigns as part of a public relations strategy.
Creating the promotional email schedule monthly
Translating official documents
Coordinating agencies projects
Junior PPC Manager
с 08.2017 по 03.2018
(7 месяцев)
ФОП, Ужгород (Marketing, advertising, and PR)
Creating, categorizing and refining keyword lists to create a comprehensive campaign that
drives qualified visitors to client sites;
Monitoring, revising and optimizing ads, ad groups and campaigns;
Analysis and assess the performance of campaigns; translate quantitative and qualitative
data into recommendations and plans for revising the campaign strategy;
Creation and implementation of PPC strategies;
Creating landing pages;
Communicating regularly with PM (or client) on status, timeline, budget, deliverables,
and competitive intelligence analysis;
Effective management of several clients’ accounts (up to 5) via different channels of
paid search;
Creating PPC audits for new clients;
Business Development Manager
с 02.2017 по 03.2017
(1 месяц)
Allan Lloyd's, Ужгород (Provider of the business conferences)
Conducting Internet-based research to gain market leads and acquire market knowledge
Contacting past and potential sponsors to discuss sponsorship opportunities offered by company events
Contacting C-level clients via the telephone and email to establish new business relations, to secure sponsorship for conferences
Образование
Ужгородський національний університет
Економічний факультет, спеціальність економіка підприємства, Ужгород
Высшее, с 2013 по 2017 (3 года 9 месяцев)
Дополнительное образование и сертификаты
AdWords Search Advertising
03 Nov 2017
Adwords Display Advertising
19 Dec 2017
Promehteus, Harvardx - CS50
3 months
Знания и навыки
Знание языков
- Английский — продвинутый
- Русский — свободно
- Немецкий — средний
- Словацкий — начинающий
Дополнительная информация
Креативність, стресостійкість, відповідальність, бажання навчатися.
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