Контактная информация

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Получить контакты этого кандидата можно на странице https://www.work.ua/resumes/5381651/

Опыт работы

Commercial director

с 02.2024 по наст. время (2 года)
«Fresh Heaven», Київ (Оптова торгівля, дистрибуція, імпорт, експорт)

Official site: [открыть контакты](см. выше в блоке «контактная информация»)
Major Duties:
• Development of the concept and introduction of the product line to the Ukrainian market
• Formation and implementation of plans for sales and promotion of products, according to the agreed sales strategy
• Achievement of the planned level of business profitability and effective investment of funds
• Use of the "Management Cycle" when working with personnel
• Creation and maintenance of an organized document flow system with partners and state institutions
• Monitoring market trends, changes in prices, supply and demand, competitors' actions and making optimal decisions
• Conducting negotiations and agreeing on favorable commercial terms with key partners
• Conducting team building activities, presentations, classroom trainings, store checks, etc.
• Analytics, reports and business trips

Achievements:
• Achieved of the planned level of annual turnover and profit of the sales department, in 2025 (+26% 2025/24)
• Signed 12 sales contracts in the channel: modern retail and marketplace (2025)
• Provided in 2025. distribution indicators on the market: quantitative - 67% and qualitative - 92%
• Conducted selection, training and adaptation of key personnel of the company (12 people)

Head of Sales and Marketing in Europe

с 09.2022 по 12.2023 (1 год 4 месяца)
«Keratin Europa», Дистанційно (Оптова торгівля, дистрибуція, імпорт, експорт)

Official site: https://keratin-europa.com/
Major Duties:
• Organization and management of financial and economic e-Commerce activities of the company
• Implementation of monthly profit and turnover plans, as well as effective use of budget funds
• Effective management of the company's marketing department and sales department teams
• Ensuring financial results by implementing plans and tasks within the specified deadlines
• Development and implementation of the business strategy for the next three years
(pricing, planning of sales, costs and profits, budgeting and control of cash flows, effective investment)
• Development of a marketing program and management of the company's marketing policy on the European market
• Regular monitoring and analysis of changes in the market, decision-making and response to changes
• Development and implementation of the company's SOP for work with personnel
(selection and hiring, training and adaptation, setting tasks and goals, motivation and team building, performance control,
evaluation and analysis of personnel)
• Conducting negotiations with the company's key partners, agreeing on terms of cooperation and monitoring their implementation
• Development and implementation of SOP, in the corporate model of work of sales and marketing department managers
(taught the team how to use a various methods of sales analysis in CRM, introduced standards for working with incoming leads and existing regular customers - wrote sales scripts, distributed all the clients to managers and areas of responsibility, for the list of the European countries)
• Ensuring high liquidity indicators of products line and funds flow
• Analysis of economic indicators and reporting

Achievements:
• Conducted a SWOT analysis of the business and identified the potential and the best ways for the company development, on European market
• Ensured the processes of rational profit distribution within the framework of the company's strategic development and effective investment – increased actives in 2023, by 213% (2023/22)
• Executed the annual profit plan of the Sales department, in 2023
• Signed new contracts for 2024, on favorable terms and guarantees for the company, with key partners of the business chain
("Natureza Cosmeticos" is the main supplier of products and "DHL" is the European logistics operator)
• Formed a full-fledged and effective e-Commerce sales and marketing teams (23 people)
(collaboration of the sales and marketing departments, after the implementation of the e-Commerce SOP)
• Created the "Portal for adaptation and development of employees"
(for example: https://classroom.google.com/)

Reason of dismissal:
• Transition to a company with offline activities

Head of Sales in Ukraine

с 06.2021 по 06.2022 (1 год)
«Eco Vista», Kyiv (Сільське господарство, агробізнес)

Official site: https://ecovista.ua/en/
Major Duties:
• Ensuring an agreed level of business profitability and timely return of funds
• Planning and implementation of sales strategy and P&L management
(formation the sales strategy of the department 2021/22, branding and listing the product line to the markets - development of design and slogans, definition of the target audience of consumers, brand registration, pricing, coordination of sales volumes with networks, etc.)
• Using the "Managerial cycle" to create, train and develop a strong sales team
(selection and training of a sales team from scratch)
• Systematization and template work
(Prescribing and implementing chains of business processes, establishing interaction between departments)
• Creation and maintenance of an organized system of document circulation
(including prolongation, and signing of new contracts, work with primary documentation, payment of bills and categorization of the listed blocks)
• Maintaining the volume of sales, product’s line and selling prices
(by tracking supply and demand, changes in trends, economic indicators, actions of competitors, changes in market prices and making optimal decisions)
• Negotiations and communication with key customers (annual negotiations and agreement for the next year - commercial conditions, "promo" schedules and volumes of turnover with networks)
• Carrying out mandatory activities
(quarterly meetings, presentations, negotiations, team trainings, master classes, workshops, tender’s sales, market visits, creating an.effective and friendly team, business scaling, etc.)
• Analytics, reports and business trips

Achievements:
• Achieved the target level of annual profit (2021) of the sales department
• Signed a 6 new contracts with national trade networks – Metro, Evrotek, Epicenter, Expansion, Varus and EKO (September-November 2021)
• Re-signed overdue contracts for 6 operating networks - Auchan, Silpo, Fora, Novus, Tavria and Velmart (August-October 2021)
• Reduced the level of debt - from 77% to 18% (June 2021/22)
• Introduced 11SKU of the brand new packaged products TM «Eco Vista» into the trade networks - Novus, Velmart (January 2022)
• Put into operation: regulations, job descriptions, company standards
(October 2021)

Reason of dismissal:
• Reduction due to war

National Sales Manager

с 06.2020 по 06.2021 (1 год)
«Fishki Food Distribution», Київ (Харчова промисловість)

Official site: https://fishkifood.com.ua/
Major Duties:
•Ensuring the achievement of monthly and strategic sales results and financial goals of the company
•Conclusion and negotiation of profitable commercial terms of contracts with key customers and control of their observance in a timely manner
•Coordination with retail chains of annual promotional programs and regular analysis of the achievement of planned results, ongoing marketing campaigns and the use of the most effective in the future
•Constant monitoring of changes in the market, the actions of competitors and the prompt response of the company, in such conditions to maintain business efficiency
•Team Building, coaching the sales team and monitoring the application of requirements for sales techniques, presentations, negotiations and established company standards
•Control of the implementation of contractual terms and the correct management of document flow, with the aim of timely repayment of accounts receivable

Achievements:
•Agreed commercial terms of cooperation and signed contracts for new key clients in 2021: Auchan, Epicenter, Expansion, Kolo and Cooker (September-November 2020)
•Negotiated with potential clients, agreed on a listing in the category, share of representation and contract terms, for the ТМ «AVIKO», in a number of retail chains: ATB, Epicenter, Velyka Kyshenia, EKO, Auchan, Cooker, Kolo, Novus and Varus (January-Аpril 2021)

Reason of dismissal:
•Moved to a higher position

Key Account Manager

с 11.2019 по 05.2020 (7 месяцев)
LLC «Schedro», Кyiv (Харчова промисловість)

Official site: https://en.schedro.ua/
Major Duties:
•Fulfilling strategic sales and incomes
•Developing and implementing a sales strategy, evaluating economic efficiency, taking corrective actions to implement the plan, managing debt of clients
•Formation, approval and control of the budget spending
•Conducting of the annual negotiations (reconcilement of commercial conditions and contracts)
•Identifying new sales opportunities within existing and prospective clients
•Management of the product line and retail price
•Attending retail sales channel for identifying development potential
•Analysis activities of the competitors and making a reaction

Achievements:
•Negotiated annual contracts with key clients upon the required deadlines for 2020 - Velyka Kishenia, Billa, Furshet, Kolo (September-November 2019)
•Conducted two waves of revaluations for the entrusted networks, in two commodity categories, out of the contract terms (February-March 2020)
•Optimized the processes of approval marketing activities with all of the key clients, agreed on annual promotional plans by SKU, periods and level of post compensation, according to assigned budget for 2020 (November 2019)

Reason of dismissal:
•Moved to a higher position

Key Account Manager

с 09.2011 по 04.2019 (7 лет 8 месяцев)
«Biosphere Corporation», Kyiv (Харчова промисловість)

Official site: https://biosphere-corp.com/us/
Major Duties:
• Fulfilling strategic sales and incomes
• Developing and implementing a development strategy, evaluating economic efficiency, taking corrective actions to implement the plan, managing debt of clients
• Formation, approval and control of the budget spending
• Conducting of the annual negotiations (negotiation of commercial terms and contracts)
• Identifying new sales opportunities within existing and prospective clients
• Management of the product line and retail price
• Attending retail outlets, to identify development potential
• Analysis activities of the competitors and making a reaction
• Reporting

Achievements:
• Reached a record growth sales level 2018/2017 - 56%
• Reduced commercial conditions for a number of networks: Eco and Evrotek
• Used the annual marketing budget strictly within the limits provided by the strategic planning for each network (list below)
• Annual implementation of strategic plans by networks: Mega Market, Eco, Evrotek, Furshet, Nova Linia and Velyka Kyshenia

Reason of dismissal:
• Forced to retire for family reasons

Area Sales Manager

с 11.2010 по 08.2011 (10 месяцев)
LLC «Leader Snack», Kyiv (Харчова промисловість)

Official site: https://leader-snack.com.ua/en/
Major Duties:
•Implementation of the sales plan, distribution and special projects in accordance with the company's strategy
•Discover and development of new sales channels, as well as getting of the profitable contracts
•Ensuring the installation and accounting of commercial equipment
•Manage a group of exclusive supervisors and sales representatives selection and training
•Monitoring and planning the inventory of products in the warehouses of distributors
•Receivables control
•Monitoring compliance with price policy
•Reporting

Achievements:
•Recruited from scratch: 16 sales representatives, 3 supervisors
•Activated of 1020 retail outlets for the first 3 months

Reason of dismissal:
•Moved to Key Account Sales Department

Sales department supervisor

с 08.2008 по 09.2010 (2 года 2 месяца)
JSC «AVK», Kyiv (Харчова промисловість)

Official site: https://avk.ua/int/ru
Major Duties::
• Development of a sales plan for the assigned territory
• Increasing the indicators of qualitative and quantitative distribution
• Control over the rational use and installation of the company's commercial equipment
• Search for new sales channels and building effective routes for the movement of sales representatives
• Conducting auditoriums and field trainings. for the sales team, market visits (store-check) and audit
• Recruitment, hiring, adaptation, training. personnel, setting goals and objectives, motivation and evaluation of personnel
• Reporting

Achievements:
• Achieved a high annual sales growth rate (2008/2009):
- in monetary terms +34%
- in kind terms +27%
• Activated - 22 new outlets in the territory (second half of 2008)
• Introduced into regular work - "Thomas-Kilmann" test, to determine the degree of ability (inclination) to learn, at the interview stage

Reason of dismissal:
• Moved to a higher position

Sales department supervisor

с 06.2007 по 05.2008 (1 год)
JSC «Roshen», Kropyvnytskyi (Харчова промисловість)

Official site: https://www.roshen.com/ua/en/
Responsibilities and achievements are available on request
Reason of dismissal:
• Moving to Kyiv

Sales department supervisor

с 12.2005 по 05.2007 (1 год 6 месяцев)
JSC «Konti», Kropyvnytskyi (Харчова промисловість)

Official site: https://konti.ua/en
Responsibilities and achievements are available on request
Reason of dismissal:
• Moved to a leading company in the confectionery segment

Образование

Uman Agrarian State University

Major: "Accounting and Audit" Qualification: economist, Uman
Высшее, с 2001 по 2004 (3 года)

Kirovohrad Cybernetic and Technical College

Major: "Finance" Qualification: accountant-financier, Kropyvnytskyi
Среднее специальное, с 1998 по 2001 (3 года)

Дополнительное образование и сертификаты

Completed the advanced level of instruction (5semesters) of American English Center’s language course

2011, 1 year, 210 hours

Completed Speak Up English School, certificated, acquired knowledge - Advanced level

2017, 1 year

Successfully completed the training: task - «Managerial competence», school «Golden Staff», coach - Yana Demchenko

2011, 2 days

Successfully completed the training: task - «The mastery of negotiations», school - «NewRealGoal», coach - Natalia Petrova

2017, 1 day

Successfully completed the training: task - «The culture of effective management», coach(professor) - Beloshapka Vladislav

2017, 3 modules, 6 months

Successfully completed the training: task - «The Finance», school - «CFO Club Ukraine», coach(professor) - Kolisnyk Mikhailo

2019, 1 day

Знания и навыки

• Користувач ПК
• MS Office
• 1С
• 1C
• CRM
• Бітрікс24
• Bitrix24
• Уміння аналізувати
• Ability to analyze
• Confidence
• Google
• Стратегічне планування
• Цифрова грамотність
• Conducting trainings
• Spot2D
• Дія
• Тестування
• Testing
• Business development
• Управлінський цикл
• Проведення складних перемовин
• Забезпечення прибутковості бізнесу
• Ефективне інвестування та розвиток продажів
• Стратегічне планування P&L
• Strong negotiation and leadership skills
• Managing business profitability
• Проведення складних переговорів

Знание языков

• Английский — продвинутый
• Украинский — свободно

Рекомендации

• Mr. Mykhailo Dementiev

  Mr. Mykhailo Dementiev

  Sales Director in Ukraine, Household Department, "Biosphere Corporation"

  Контактные данные скрыты

• Mr. Dmytro Sudakov

  Mr. Dmytro Sudakov

  Regional Sales Manager, JSC «AVK»

  Контактные данные скрыты

• Ms. Olesya Sira

  Ms. Olesya Sira

  Founder а "WHITE PUZZLE", "Eco Vista"

  Контактные данные скрыты

Дополнительная информация

My portfolio: tinyurl.com/3dhv68ke
Driving license – B category (Own car)
Availability of own employee training programs
Ready to business trips