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Опыт работы

Digital Marketing Specialist

с 04.2024 по наст. время (1 год 4 месяца)
Marketing, advertising, and PR

Plan and execute international PPC strategies (Google Ads / Linkedin / Capterra, etc.)
Manage six-figure advertising budgets with efficiency.

Digital Marketing Specialist / PPC

с 05.2023 по 04.2024 (11 месяцев)
VAN Group, Remote (Media)

Developing, executing, and refining Google Ads marketing campaigns to fulfill company objectives in European markets.

SEM specialist

с 04.2022 по 09.2022 (5 месяцев)
GT/Software solution provider, Remote (IT)

Account management for various PPC platforms such as Google Ads, Facebook, Instagram, LinkedIn, Bing, Capterra, Outbrain, Quora Ads, and others in order to meet planned KPIs.
Working towards organic search optimization and ROI maximization.

Digital marketing specialist

с 08.2018 по 04.2022 (3 года 8 месяцев)
Industrial Marketing, Киев (Marketing, advertising, and PR)

Main responsibilities:
- PPC campaigns creation (Google Ads, Facebook Ads).
- Google Campaigns (Search, RLSA, DSA, RDSA, GSP, GDN, Smart GDN, Dynamic Remarketing, Remarketing).
- Setting up web analytics systems (Google Analytics, Google Tag Manager).
- Website usability analysis.
Designing landing pages layout.
- Writing technical tasks for designers and copywriters.
Email Marketing.
Geotargeting:
Ukraine, Poland, USA

PPC specialist

с 06.2017 по 08.2018 (1 год 2 месяца)
Online Store, E-commerce, Киев (Retail)

Main responsibilities:
Google AdWords, Yandex Direct.

PPC specialist

с 10.2015 по 01.2017 (1 год 3 месяца)
Prodex Advertising agency, Киев (Marketing, advertising, and PR)

Setting up Google AdWords contextual advertising.
Main responsibilities:
Google AdWords,Yandex Direct, FB.

Образование

State Maritime Academy

Management of organizations, Kyiv
Высшее, с 2008 по 2013 (5 лет)

Дополнительное образование и сертификаты

Advanced Search Engine Optimization Strategies

Coursera/University of California, Davis

Microsoft Advertising Certification Exam

Microsoft / Bing

Знания и навыки

• Performance Marketing
• PPC
• SEO
• Lead generation
• Ability to analyze
• Digital marketing

Знание языков

Английский — выше среднего

Дополнительная информация

Licenses and certificates:
- Google Ads Apps Certification
- Google Ads Display Certification.
- Google Ads Search Certification.