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Резюме от 5 сентября 2023

Bohdan

Senior Marketing Manager, Digital Strategist

Занятость:
Полная занятость.
Возраст:
28 лет
Город:
Киев

Контактная информация

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Опыт работы

Digital Marketing Manager

с 11.2021 по 03.2023 (1 год 4 месяца)
SupportYourApp, Київ (Телекомунікації, зв'язок)

Performing market research;
Analyzing social media metrics and try to observe patterns of behavior;
Connecting user behavior with a viable marketing strategy;
Evaluating and optimizing marketing and CPC strategies & analytics; Generating new business leads;
Increasing brand awareness and market share;
Developing and managing the CPC budget;
Overseeing advertising and promotional campaigns;
Preparing and presenting quarterly and annual reports to management;
Analyzing market data, trends, consumer preferences, and competitor behavior to optimize marketing strategies;
Creation of workflows and procedures, standards and scripts.

Digital Marketing Manager

с 10.2020 по 06.2021 (8 месяцев)
Liki24.com, Київ (IT)

Evaluating and optimizing marketing and CPC strategies & analytics;
Generating new business leads;
Increasing brand awareness and market share;
Developing and managing the CPC budget;
Overseeing advertising and promotional campaigns;
Preparing and presenting quarterly and annual reports to management.

Head of Media

с 01.2019 по 01.2020 (1 год)
Aimbulance, Київ (Маркетинг, реклама, PR)

Formation of strategies for working with paid channels (digital, offline) and media planning;
Conducting advertising campaigns, setting up analytics (google, facebook, etc.);
Audit of advertising accounts, analysis of the competitive environment and niche;
Sale of commercial offers to clients;
Managed budgeting and oversaw the P&L of the media department;
Conducted training for junior employees of the department and workshops for the agency;
Created and implemented workflow scripts within the team and in collaboration with other departments (accounts, strategists, finance, etc.);
Increasing brand awareness and market share;
Developing and managing the CPC budget;
Overseeing advertising and promotional campaigns;
Preparing and presenting quarterly and annual reports to management;
Performing market research;
Analyzing social media metrics and try to observe patterns of behavior;
Connecting user behavior with a viable marketing strategy;
Liaising with the marketing team to brainstorm a marketing campaign.

Digital Strategist

с 05.2018 по 12.2018 (7 месяцев)
Postmen, Київ (Маркетинг, реклама, PR)

Development of a digital strategy;
Selection of channels and tools;
Media planning: platforms, formats.
Preparation of presentations and reports;
Team coordination and management.

Lead of Marketing Department

с 08.2017 по 04.2018 (8 месяцев)
Tend ERP, Київ (IT)

Strategic planning;
Development of the company's portfolio in 6 categories (CRM, ERP, etc.);
Carrying out a marketing research to bring a new product to the market of the CIS, Europe;
Team coordination and management.

Образование

IHQ OF KYIV NATIONAL UNIVERSITY OF TRADE AND ECONOMICS

Management, Київ
Высшее, с 2017 по 2020 (2 года 9 месяцев)

KYIV NATIONAL UNIVERSITY OF TRADE AND ECONOMICS

Marketing, Київ
Неоконченное высшее, с 2015 по 2017 (1 год 5 месяцев)

Дополнительное образование и сертификаты

UAMASTER - Digital Marketing

1 month

KAMA - Marketing Strategy (lecture)

2 months

Знания и навыки

Project management Digital marketing Team management Marketing Strategy Dev-t G Analytics, GTM, Facebook Pixel Business Manager, G Ads, Data Studio Firebase, Apple Ads (app-store) Twitter, LinkedIn Ads

Знание языков

  • Украинский — свободно
  • Русский — свободно
  • Английский — средний

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