Oluwole

OLUWOLE SADIKU
SEO Specialist | E-Commerce & AI-Driven Organic Growth | GEO | Technical SEO
Port Harcourt, Nigeria | [open contact info](look above in the "contact info" section) | [open contact info](look above in the "contact info" section) |
[open contact info](look above in the "contact info" section)

PROFESSIONAL SUMMARY

Results-driven SEO Specialist with 6+ years of e-commerce SEO experience delivering
measurable traffic growth, top-3 SERP rankings, and conversion uplift across multiple
European markets. Proven expertise in Generative Engine Optimization (GEO), Google AI
Overviews, and AI-powered search strategies using tools including ChatGPT, Perplexity AI,
SEMrush, and Ahrefs. Skilled in technical SEO, E-E-A-T content frameworks, link-building
systems, and analytics tied directly to revenue and lead performance. Experienced with
WordPress and platforms with GA4 and Google Search Console. Thrives in remote,
cross-market environments and brings a strategic, business-first mindset to every organic
growth initiative.

CORE COMPETENCIES

Generative Engine E-Commerce SEO Strategy Technical SEO & Site Audits
Optimization (GEO)

Google AI Overviews E-E-A-T & Helpful Content Keyword Research &
Optimization Principles Competitor Analysis

GA4, Google Search SEMrush, Ahrefs, Screaming Link Building & Authority
Console, BigQuery Frog, GTM Development

On-Page & Off-Page Schema Markup & Conversion Rate
Optimization Structured Data Optimization (CRO)

WordPress Programmatic & Google Ads AI-Powered Search &
Semantic SEO

PROFESSIONAL EXPERIENCE

SEO Specialist & Web Designer July 2023 – April 2026
Verified Hearing | London, UK (Remote)
•​ Achieved 70% success rate positioning highly competitive e-commerce keywords on
Google Page 1, securing top-3 SERP positions across core product categories.
•​ Developed and executed Generative Engine Optimization (GEO) strategies to improve
brand visibility in Google AI Overviews and AI assistant responses, directly supporting
AI-driven search goals.
•​ Optimized content for E-E-A-T and conversational search queries, capturing voice
search and AI assistant traffic across both traditional and generative search channels.
•​ Implemented technical SEO improvements delivering 25% increase in site speed, 20%
boost in mobile-friendliness, and 35% enhancement in schema markup efficiency.
•​ Executed targeted keyword optimization strategies across product and category pages,
driving a 35% uptick in organic traffic and a 50% rise in keyword rankings on SERPs.
•​ Built centralized GA4 and Search Console reporting dashboards that tied organic
performance directly to leads and cost-per-acquisition, reducing CPA by
approximately 22%.
•​ Spearheaded link-building campaigns anchored in E-E-A-T and Helpful Content
principles, increasing domain authority by 15% and improving ranking signals site-wide.
•​ Delivered CRO and A/B testing programs increasing lead conversion rate by 18% and
improving revenue per visitor.
•​ Designed responsive, UX-optimized web pages achieving 30% increase in session
duration and 25% reduction in bounce rates.

SEO Specialist & Digital Marketing Strategist January 2023 – June 2023
iPayBTC | Nigeria (Remote)
•​ Developed and executed a comprehensive e-commerce SEO strategy targeting
high-value cryptocurrency keywords, achieving a 30% increase in organic search traffic
within 3 months.
•​ Implemented GEO strategies to place the brand inside Google AI Overviews and
ChatGPT-generated search results, establishing early AI search visibility for a fintech
platform.
•​ Optimized 50+ landing pages for search visibility, moving rankings for 'Bitcoin exchange
Nigeria' from page 2 to top 5 on Google SERPs.
•​ Executed a localized link-building campaign securing 25 high-authority backlinks and
increasing domain authority by 8%.
•​ Planned and managed programmatic advertising campaigns (Display and Video)
generating a 47% increase in website clicks within 4 months.
•​ Designed and A/B tested conversion-optimized landing pages, achieving 20% uplift in
signup conversion rate and 15% increase in average transaction volume.
•​ Monitored performance via GA4 and Search Console, reducing bounce rate by 25% and
increasing session duration by 10%.
 SEO Specialist January 2020 – December
72andSunny | Los Angeles, CA (Remote) 2022

•​ Developed and executed comprehensive SEO strategies for a portfolio of e-commerce
clients including keyword research, on-page optimization, and technical audits,
achieving a 40% average increase in organic traffic across key accounts.
•​ Pioneered AI-assisted content optimization using ChatGPT and Claude for semantic
search alignment, improving content relevance across both traditional and AI-powered
search engines.
•​ Conducted in-depth keyword research using SEMrush and Ahrefs to uncover
high-potential opportunities for content expansion and ranking growth.
•​ Performed technical SEO audits resolving crawl errors, site speed issues,
mobile-friendliness concerns, and structured data gaps across multiple client websites.
•​ Built and managed link-building systems anchored in editorial outreach and
content-led authority development, growing domain authority for multiple client
domains.
•​ Collaborated with content creators, UX/UI designers, and developers to embed SEO best
practices into website redesigns and multi-channel digital campaigns.
•​ Monitored performance using GA4 and Search Console, delivering weekly actionable
insights that drove continuous ranking improvement and organic revenue growth.
•​ Implemented schema markup and structured data across client sites, improving SERP
appearance and click-through rates.

EDUCATION

Bachelor of Science in Mathematics and Statistics
University of Port Harcourt, Nigeria

PROFESSIONAL CERTIFICATIONS

SEO Certification HubSpot Academy
SEO II Certification HubSpot Academy
Digital Marketing Certification HubSpot Academy
Social Media Marketing Certification HubSpot Academy
Technical SEO Certification Alison
Advanced Google Analytics Google Analytics Academy
Google Tag Manager Fundamentals Google Analytics Academy
TECHNICAL SKILLS

AI & GEO Generative Engine Optimization (GEO), Google AI Overviews, ChatGPT,
Perplexity AI, Claude, Semantic Search, E-E-A-T Optimization,
Conversational & Voice Search

SEO Platforms SEMrush, Ahrefs, Screaming Frog, GA4, Google Search Console, Google
Tag Manager, Moz, Surfer SEO

Advertising Google Ads (Search, Display, Video), Programmatic Advertising

CMS & Dev WordPress, HTML, CSS, .htaccess, FileZilla, PuTTY

Design & Ops Adobe Photoshop, Microsoft Office Suite, Redmine, Slack

REFERENCE

​Chinedu Nkwocha

​CEO Dizi Media Solutions

​[open contact info](look above in the "contact info" section)