Антоніна

Antonina Potapova (Leth Moeller)
E-mail: [open contact info](look above in the "contact info" section)

Operation & Marketing Director
Supply Chain Management | Business development | Consulting
Business developer equipped with a Master’s degree in Marketing, able to leverage extensive professional experience that includes strategic planning, strong analytical skills, high results orientation and self-motivation.
WORK EXPERIENCE

2025 – Present International Psychoanalytic Coaching Academy
Program Curator & Supervisor

Responsibilities:
- Curator and supervisor of international online education programs in psychoanalytic coaching
- Supervision of students and practicing coaches (individual and group formats)
- Quality control of educational programs and learning processes
- Support of certification processes and professional development tracks
- Development of methodological materials and learning frameworks
- Participation in development of new educational products and training formats

11/2020 – 01/02/2022INFARM, Copenhagen, Denmark
Operations & Supply Chain Specialist

Responsibilities:
- Supported operations of vertical farming production facilities and retail distribution network
- Coordinated harvesting, packing, logistics and quality control processes
- Optimized warehouse workflows and equipment handling procedures
- Participated in supply chain operations for major retail partners (Salling Group, Plantorama, Imerco)
- Ensured compliance with food safety and operational standards
- Worked in cross-functional operational teams in fast-scaling agri-tech environment

2019 – 2023 Ukrainian-Danish Chamber of Commerce (UDCC)
Project Manager
Responsibilities:
- Initiated and managed bilateral trade cooperation projects between Danish and Ukrainian companies
- Coordinated communication between business representatives, partners and stakeholders in Denmark and Ukraine
- Supported companies in identifying and developing trade, sourcing and partnership opportunities
- Managed end-to-end project launch processes, from concept to implementation
- Organized and maintained ongoing business communications and follow-ups
- Created and administered the Ukrainian-Danish Chamber of Commerce structure and operations
- Led the creation, launch and administration of the Chamber’s official website
- Managed content, updates and information flow for the Chamber’s digital presence
- Supported promotion of trade initiatives and cross-border business collaboration
Key focus areas:
- International trade development
- Business matchmaking
- Cross-border partnerships
- Project coordination
- Stakeholder communication
2019 - 06/09/2020BUSINESS CONSULTANT, Denmark
Freelance
Served a variety of businesses within Supply Chain Management, Operations Management and New Business Development with sourcing new suppliers and partners. Both of strategic, tactical and operational character.
2010 – 2016PANDORA, Ukraine
Country Manager
Tasks and responsibilities:
- Launched and developed Pandora business, as a part of a team
- Prepared and implemented Brand strategy, Supply Chain, procurement, sales, pricing and strategic Marketing planning.
- Organized, consulted and negotiated multiple projects and work-streams.

Achievements:

- Opened 35 Pandora Concept stores with annual budget $15 million and 300 employees.
- Was awarded as “Best Manager”, holding MTI LLC.
- Reached 40% annual growth of LFI during 2013-2016.
2009 – 2010PUBLICIS GROUPE HERTA, Ukraine
Business Develoment Director
- Led a cross-functional advertising agency team to develop, coordinate and support existing international and local clients.
- Planned and controlled the budget and operations of the agency business.
- Developed and implemented strategic action plan (for hard crises period) and identified various new business opportunities.
2008 – 2009MITSUBISHI, ACURA, Ukraine
Commercial Director
- Supervised and consulted heads of departments about product development and market opportunities.
- Partnered with sales’ leaders to ensure content development, supported their strategic direction and provided capacity forecast and analytical support.
- Worked closely with the Sakes team, Journalists and Board of Directors to help them reach their financial goals.
- Prepared Standard Operating Procedures in Marketing and Sales to ensure deadlines and budgets.
- Built a strong Marketing team.
1997 – 2006VOKSWAGEN, Ukraine
Marketing and Start-Up Manager
- Developed a new business strategy for a new VW dealer.
- Built distributor operations and Supply Chain Process for a new Chinese cars’ project.
- Organized clients’ feedback and implemented the system of periodical evaluation of clients’ satisfaction.
- Developed system of collecting and processing Marketing data and monitored Marketing effectiveness.
EDUCATION
2006 – 2007Certificate of NIMA Marketing Management (B. EQF 6), Netherlands Institute of Marketing
2004 – 2006Authorized coach and trainer, International Erickson College
1991 - 1996MSc in Economical International Business Management/Marketing, Kiev National Aviation University
PERSONAL DEVELOPMENT
2016 – 2020Danish language: Dansk PD3, FVU-læsning, Matematik, CLAVIS & KØBENHAVN Sprog center
SKILLS
▪ IT skills, advanced level
• SAP, experienced
• ERP, experienced
• CRM, experienced
• Google Analytics, experienced
• Mailchimp, experienced
LANGUAGES
Ukrainian (native), Russian (native), English (proficient), Danish (proficient)
ADDITIONAL INFORMATION
Driving license B
INTERESTS
Aromatherapy, Art documentaries, Classical music, Archaeology, Sports: snowboarding, badminton, tennis, Travelling, Photography, Psychology, baking