Lead generation specialist

We are looking for an Upwork Lead Generation Specialist responsible for sourcing opportunities, submitting bids, and creating initial lead records for the Upwork sales funnel.

Key Responsibilities:

1. Opportunity Sourcing & Bidding

• Search and identify relevant projects on Upwork
• Select opportunities aligned with ICP and target deal sizes
• Submit bids using approved templates and positioning
• Customize bids when required to improve relevance
• Maintain steady and consistent bidding volume

2. Upwork Profile Operation

• Work with assigned Upwork profiles
• Ensure all bids align with profile positioning and services
• Follow approved messaging frameworks
• Maintain consistency across all bids and profiles

3. Initial Lead Qualification

• Evaluate incoming job posts for: relevance, budget signals, scope realism;
• Avoid bidding on low-quality or unrealistic opportunities;
• Focus on leads that can realistically convert into deals;

4. CRM Lead Creation & Handoff

• Create initial lead records in CRM (Pipedrive) when a client replies;
• Capture key context from the job post and bid;
• Assign or hand off leads to Sales / SDR according to process;
• Ensure clean and accurate data at the start of the pipeline.

5. Collaboration & Feedback

• Work closely with Sales / SDR team;
• Share feedback on: lead quality, recurring client needs, objections seen in job posts;
• Adjust sourcing and bidding strategy based on results.

6. Process Adherence & Discipline

• Follow internal lead generation and qualification guidelines;
• Maintain bidding discipline and consistency;
• Track basic activity metrics (bids, replies);
• Continuously improve targeting and efficiency.

Requirements:

• Experience with Upwork lead generation;
• Understanding of Upwork job search and filtering;
• Ability to evaluate project relevance and deal with potential;
• Strong written English;
• Attention to detail and consistency;
• Experience with CRM systems (Pipedrive is a plus).

What we offer:

📈Professional Growth opportunities:

• Ambitious goals and interesting projects;
• Regular & transparent performance review and feedback process;
• Possibility for both vertical or horizontal growth (in case you want to try a different path).

😌Comfortable Working conditions

• Flexible working hours;
• Provision of required equipment;
• Remote working model.

🎁Benefits program

• 18 working days of fully paid vacation;
• Free tax reporting support by our Financial department;
• Help with individual entrepreneurs' questions and accounting support;
• Financial support and additional days off for various occasions (e.g. marriage, childbirth, etc.);
• Speaking Club to practice and improve English;
• Online sports activities to stay active and healthy.