Контактная информация

Соискатель указал телефон и эл. почту.

Получить контакты этого кандидата можно на странице https://www.work.ua/resumes/10396372

Опыт работы

Product Marketing Manager

с 06.2022 по 11.2023 (1 год 5 месяцев)
EvoPlay, Дистанційно (IT)

Efficiently worked with other teams: UI/UX, Marketing, Development, Creative, CRM, and Support.

Developed a bonus system for the product.

Coordinated communication with players through various channels (efficiently worked with a CRM team).

Managed content strategy.

Launched promo campaigns for sports events.

Conducted competitive analysis.

Product Marketing Manager

с 12.2020 по 06.2022 (1 год 6 месяцев)
TapOk, Вінниця (IT)

Created product offers from idea to market launch (health goods, beauty products): conception, positioning, unique selling proposition, design concept.

Investigated the target audience (B2C).

Conducted competitor analysis.

Content Marketing Specialist

с 10.2019 по 12.2020 (1 год 2 месяца)
LetyShops, Вінниця (IT)

Built content strategy considering on the segmentation of customer base and customer experience.

Created user profiles, defined the tone of voice for brands (cashback service, QR-cashback, online discount aggregator).

Created UX and promo texts for different channels of communication and landing pages.

Generated solutions for gamification.

Marketing Specialist

с 06.2017 по 07.2019 (2 года 1 месяц)
Електрім-2000, Дистанційно (Енергетика)

Identified the opportunity window in the current market/problem- solving focus.

Increased the customer base (B2B).

Conducted market and competitor research.

Implemented positioning strategies.

Handled objections effectively.

Wrote business cases for implemented projects.

Coordinated the operations of an online store for electrical goods.

Marketing Specialist

с 12.2015 по 05.2017 (1 год 5 месяцев)
MARKET.RIA, Вінниця (IT)

Built a marketing strategy based on the segmentation of the customer base and customer experience.

Conducted competitor analysis.

Researched customer needs and expectations (CusDev).

Managed promo campaigns and promotions.

Created creative concepts and promo visuals.

Collaborated with UI/UX and development teams in creating landing pages.

Produced articles and product reviews for the blog and online magazine.

Образование

Миколаївський національний університет імені В.О. Сухомлинського

Філології та журналістики, Миколаїв
Высшее, с 2004 по 2009 (5 лет)

Знания и навыки

Знание языков

• Английский — средний
• Немецкий — начинающий