Контактная информация

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Опыт работы

Маркетинг

с 05.2018 по наст. время (7 лет 3 месяца)
L'Oréal Україна, Київ (Краса, фітнес, спорт)

Marketing at L'Oreal Ukraine (6,5 years)
PROFESSIONAL STEPS:
- Marketing Trainee in CPD-division, Garnier and L'Oreal Paris Coloration and Hygiene.
- Junior Brand Manager, Kerastase and Decleor:
Developing a 360 strategy and introduction of a social selling strategy, as the result – making launches the TOP SKUs in the first 3 months.
Reformation of marketing and commercial approach during the Covid-19 pandemic.
Cooperation with influencers and business owners.
- Brand Manager and Senior Brand Manager, Matrix and Biolage:
Leading the biggest professional brand in L'Oreal Ukraine with 60% of the weight in business.
Organizing the first online event on the beauty market with 300 guests and international speakers during the Covid-19 pandemic.
Implementing the synchronous event in 4 cities with 400 guests, masterclasses, online speakers, quizzes.
- Group Brand Manager, Garnier and L'Oreal Paris Coloration and Hygiene
Management of 2 teams and 8 brands.
Idea development and organization of the biggest Garnier event-conference for 160 guests.
Development of price policies, promo strategies, marketing support strategies on O+O channels.
Media planning, forecasting, pricing, and brand portfolio management

Образование

National University "Kyiv-Mohyla Academy"

Маркетинг, Київ
Высшее, с 2013 по 2019 (6 лет)

National University "Kyiv-Mohyla Academy", Master’s and Bachelor's degree, "Marketing".

Знания и навыки

• Управління командою
• Стратегічний маркетинг
• Контроль ціноутворення
• Розробка маркетингової стратегії
• Організація заходів
• Пунктуальність
• Участь у тендерах
• Digital-маркетинг
• Медіапланування
• Запуск нових брендів

Знание языков

• Английский — свободно
• Украинский — свободно
• Французский — продвинутый
• Польский — продвинутый
• Русский — свободно