Дмитро

Curriculum Vitae

Personal Information
•Full Name: Dmytro Volodymyrovych Summar
•Home Address: 87a Vernadsky Blvd, Apt. 77, Kyiv-03142
•Phone: Landline: [открыть контакты](см. выше в блоке «контактная информация»), Mobile: [открыть контакты](см. выше в блоке «контактная информация»)
•Email: [открыть контакты](см. выше в блоке «контактная информация»)

Summary:
Dynamic and results-driven professional with 18 years of extensive experience in marketing communications. Proven track record in managing and executing successful marketing projects across various sectors for national and international brands and companies. Expertise in strategic planning, team leadership and campaign development.

Work History

Sport Lab LP
04.2022 – Present
Position: National Field Force Manager
Responsibilities:
• Overall Management of UNICEF project Children Spots “SPILNO”
• Oversaw the creation and development of the network of more than 100 spots for “Spilno” throughout the country
• Lead, trained and managed a team of 450+ employees. Developing and implementing workforce management strategies
• Directed and oversaw the activities of regional managers
• Developed and implemented strategies, standards and procedures to improve workforce efficiency
• Analyzed team performance, monitoring key performance indicators
• Adjusted and developed the strategies and programs for educational, sport and entertainment programs and events in “SPILNO” with the aim to increase the footfall and public awareness.
• Liaised with UNISEF Regional and Central Offices.
• Localised UNICEF procedures and services, adapting them to local needs
• Developed and maintained key relationships with customers and suppliers
• Developed and implemented budgeting and resource allocation plans
• Identified and resolved workforce issues and conflicts
• Provided guidance and support to team members

02.2015 - 04.2019
Aladdin Shopping Mall (Meyer Bergman, London)
Position: Marketing Director
Responsibilities:
• Led the marketing department of 6 professionals
• Crafted and implemented strategic marketing plans
• Developed and maintained the corporate identity across all communication materials
• Oversaw financial planning and budgeting
• Executed communication campaigns, promotional activities, events, including Look-book, website, social media
• Fostered strong relationships with mall tenants
• Organized and conducted tenders, managed contractor collaborations
• Generated investor reports (Meyer Bergman, London)
• Secured additional funding to the marketing budget through collaborations

07.2014 - 02.2015
Freelance Projects
Position: Marketing Project Manager
• Directed BTL and Event projects for clients
• Coordinated regional structures
• Managed project budgets
• Built a database of contractors, freelancers and project personnel
• Worked with contractors
• Delivered reports
• Found new partners and maintained strong partner relations
Clients/Projects:
•JSC Kyivstar (projects for B2B segment)
•Riviera Shopping Mall (Odessa) Project: Riviera Shopping Mall Birthday

04.2012 – 07.2014
DRAFT FCB/ FCB Kyiv (full service agency)
Position: Operations Director
Responsibilities:
•Supervised the agency’s operations department, leading a team of 30 professionals
•Developed and implemented BTL and Event projects for agency’s clients
•Led project management team (task setting, planning, control, employee guidance and motivation)
•Coordinated the agency’s regional structure
•Trained personnel (staff/project)
•Managed project budgets
•Built a database (of contractors, freelancers, project personnel)
•Liaised with contractors
•Analyzed project efficiency
•Provided comprehensive reports
•Developed partnerships
•Managed logistics processes
Clients/Projects:
•Henkel (all BTL projects in household chemicals)
•Billa (BTL support for new store openings)
•Ocean Plaza Shopping Mall (annual service contract)
•Gulliver Shopping Mall (event and BTL support)
•Novartis (trade marketing programs)

10.2010 – 02.2012
Kyiv Cigar Club Management Company (public organization/private club)
Position: Executive Director
•Managed club activities
•Focused on fundraising, partner engagement and secured partnership with renowned brands, sponsors (various forms of cooperation)
•Organized and executed high-profile club events (turnkey)
Partners:
Aston Martin, BMW, AUDI, Ermenegildo Zegna, Escada, Glenmorangie, Hennessy, Martell, Torres, Moet & Chandon, ST Dupont, Zarina, etc.

11.2006 – 10.2010
NEWMAX Promotion (BTL/Event agency)
Position: Operations Director
Clients/Projects:
•SC Johnson (BTL support)

05.2006 – 11.2006
JSC Fozzy Group (supermarket chain)
Position: Head of Regional Marketing Communications Department

06.2005 – 05.2006
Promotion Technology (BTL agency)
Position: BTL Project Manager

02.2005 – 06.2005
JSC Kyivstar GSM (mobile operator)
Position: Junior Brand Manager

08.2003 – 02.2005
SCHOLZ & FRIENDS Kyiv (full-service advertising agency)
Position: BTL Manager/Field Force Manager

Special Projects:
•Leopolis Jazz: Organized the Jazz Picnic festival in Lviv.
•IDS: Managed the “Voice of Water” project for Morshynska brand, securing government agreements and obtaining permits.
•Kyiv Cigar Club: Organized charity social events, international sports events, diplomatic receptions, and presentations.
•Kyiv City Marathon: Supported sponsor and partner engagement, organized support zones for participants.

Education:
Higher Degree - International University of Finance, 1998-2003, Finance, Specialist Diploma
Post graduate studies for PhD in Economics - " The National University of Life and Environmental Sciences of Ukraine.", Kyiv, 2022 – Now, Finance

Language Proficiency:
•Ukrainian – Fluent
•English – Advanced (C1)

Training and Workshops:
•JSC Fozzy: Workshop on Personnel Management
•JCI Ukraine: JCI Presenter and JCI Trainer
•TC Solutions and Perspectives: Coaching and Project Management
•ULA: Inventory Management, Warehousing and Transportation in Logistics
•Basil Communication School: PR, Digital Communications, Copywriting

Additional Skills:
•Driving license, category “B”
•Confident/advanced PC/Mac user
•Proficient in Adobe software suite

Social Responsibility:
Co-founder and volunteer of the charity fund “Ukraine! I am for you!”