Личные данные скрыты

YEVHEN
PAVLOVSKYI
Brand & PR Manager
Project Manager

Contacts Work Experience

11/11/1990 Sense Bank |

Kyiv, Ukraine April 2024 - present

Creation and implementation of a public relations
[открыть контакты](см. выше в блоке «контактная информация»)
strategy
[открыть контакты](см. выше в блоке «контактная информация») Analysis of the market and competitors to understand
the positioning of the bank
[открыть контакты](см. выше в блоке «контактная информация») Ensuring brand consistency across all communication
n/yevhen-pavlovskyi- channels
5375525a/
Work on increasing the recognition of the bank's brand
Building and maintaining relationships with journalists,
editors and other media representatives
Education Preparation of press releases, articles and other
materials for publications
2007 - 2012 | Kyiv National University
Promotion of the bank's own products
of Culture and Arts
Organization of partner events and special projects in
Public relations and advertising
mass media
Support of communication with business associations
2022 - 2023 | MATE ACADEMY
Development of crisis response plans, coordination of
Full-Stack Developer
actions in case of reputational threats
Providing quick and measured comments in case of
negative events
Cooperation with contractors and partners
Tracking the effectiveness of PR campaigns and
Trainings activities
Analysis of feedback and development of
Agile with Atlassian Jira Training recommendations to improve communication
Final Cut Video Editing strategies
Project Management Skillsetter
Freelance | Website administration
March 2023 - September 2023
Website administration
Work on the structure of the website
 International Airlines of Ukraine |
Brand Manager
Languages November 2019 - September 2023

Project management and product promotion strategy
Ukrainian - native
development
English - intermediate
Internal and external communications
Brand & PR Manager
Providing information and analytical support to

Skills
Project
managers Manager
Organization and implementation of advertising events
Identification of unsatisfactory product parameters,
Soft skills:
consumer feedback on the product
Project Management
Formation of a single source of all brand and product
Communications
content, promotion of products and services
Marketing promotions
Development and coordination of merchandising
Analytics
System analysis of the information field and control of
PR risk management and
reputational risks
advertising
Advertising and PR campaigns
Development of Brandbook, Logobook, Cut guide, Ton
Hard skills:
voice, Social Media Policy, Internal communication
Development, management and
policy
administration of the Photoshop
Administration of the corporate site
site
Mentoring newcomers
Illustrator
Photo and Video Production
Freelance | Project Manager
August 2020 - February 2021

Coordination of the website development project
Cooperation with the Wordpress developer
Cooperation with the client
Work on the structure of the website
Work on website design
Website administration

SE "Boryspil International Airport" |
Senior Manager of Public and Press
Relations

April 2013 - November 2019

Implementation of the communication strategy
Development of corporate style and materials
Management of internal and external communication
Work with international and Ukrainian mass media
Data analytics
Administration of the corporate website
Organization of local and mass events
Management of social networks
Work with state authorities
Development of a corporate magazine
Development of anti-crisis measures
Cooperation with production