Контактная информация

Соискатель указал телефон , эл. почту и LinkedIn.

Получить контакты этого кандидата можно на странице https://www.work.ua/resumes/16786453/

Опыт работы

Product-менеджер

с 08.2020 по наст. время (5 лет 6 месяцев)
CoStudy OU, Дистанційно (IT)

Core responsibilities
- Lead a team of 2 designers, implementing agile sprint planning and conducting regular one-on-one meetings to ensure balanced workloads and professional development
- Established rigorous review processes ensuring all deliverables meet stakeholder requirements, adhere to UX heuristics and usability standards, and maintain visual and functional consistency across multiple products and websites
- Bridge design, development, and business teams to align product vision with technical execution and business objectives
- Initiated and launched monetized YouTube channels leveraging existing content through fully automated production workflows. Channels now generate sufficient revenue to completely cover the content manager's salary, creating a zero-net-cost content distribution channel with minimal ongoing employee involvement
- Architected logic and UX wireframes for an AI-based website builder that enables rapid deployment with minimal resource investment. Launched 100+ high-converting websites throughout 2025 with a lean team of just 3 editors, reducing dependency on writers and developers while expanding market reach
- Developed comprehensive logic and UX wireframes for a dedicated podcast website, increasing brand presence across multiple podcast platforms and diversifying content distribution channels
- Identified critical gaps in internal communication, documentation practices, and redundant service subscriptions. Designed and implemented the streamlined project tracking and documentation system, ensuring institutional knowledge preservation and operational continuity
- Consolidated multiple overlapping services with duplicate functionality, saving the company $5,000+ in 2025 while improving workflow efficiency
- Created robust documentation frameworks that protect against knowledge loss during employee transitions and enable seamless team scaling.

Owner

с 01.2020 по наст. время (6 лет)
MaSandraGifts, Дистанційно (Роздрібна торгівля)

Built a thriving e-commerce business, transforming a personal hobby into a profitable digital shop with a loyal international customer base and sustainable passive income stream.
Key achievements:
- Identified market opportunity during the pandemic and monetized my cross-stitch design hobby, launching MaSandraGifts on Etsy and rapidly building customer base through quality products and exceptional service.
- Earned 1,000+ five-star reviews from satisfied customers, establishing a
strong brand reputation and trust in a competitive marketplace.
Core competencies:
- I create original cross-stitch pattern designs that resonate with diverse
customer segments and drive repeat purchases.
- Manage end-to-end Etsy shop operations, including product listings, SEO optimization, customer service, order fulfillment, and inventory management.
- Leverage Etsy's platform algorithms and marketplace best practices to drive organic traffic and maintain high conversion rates.
- Built a loyal customer base through quality products, clear communication,
and reliable service delivery.

Business Development Manager

с 01.2018 по 08.2020 (2 года 8 месяцев)
CoStudy OU, Дистанційно (IT)

- Conceptualized and launched IvyPanda from the ground up, building a globally-recognized educational platform that serves students worldwide.
- Developed the complete business strategy, brand identity, service architecture, and growth channels that generated sustainable revenue streams with minimal capital investment.

Foundational strategy:
- Defined IvyPanda's brand name, market positioning, and core service offering, establishing the platform's unique value proposition in the competitive edtech market
- Designed a comprehensive service portfolio and the go-to-market strategy that positioned IvyPanda as a trusted educational resource for students globally

My Growth Initiatives:
- Initiated and implemented a strategic content repurposing initiative, transforming thousands of existing written materials into a free database that generates nearly 50% of all customer orders. This zero-acquisition-cost channel dramatically improved organic traffic, strengthened Google search rankings, and created a sustainable lead generation engine
- Identified low-competition opportunities and personally developed logic and low-poly UX wireframes for free online writing tools. Oversaw design and development execution, creating a tool suite that drives 20% of platform orders while establishing IvyPanda as a comprehensive student resource
- Successfully replicated proven growth strategies across multiple company websites in 2020, demonstrating model scalability and multiplying revenue impact across the organization's portfolio
- Designed, planned, and implemented comprehensive email marketing campaigns that maintained high retention rates among existing customers, maximizing customer lifetime value

Managing Editor

с 08.2017 по 01.2018 (6 месяцев)
CoStudy OU, Дистанційно (IT)

- Led content strategy and editorial operations across the company's websites, building and managing a high-performing editorial team while personally contributing to content creation and achieving exceptional organic search visibility.

Key achievements:
- Delivered consistent top 1-5 Google search rankings for published articles through strategic content optimization, keyword research, and quality-focused editorial standards.

Core responsibilities:
- Created comprehensive content guidelines and editorial standards that ensured brand consistency, SEO optimization, and reader engagement across all published materials.
- Developed and executed data-driven content calendars aligned with SEO
opportunities, audience needs, and business objectives.
- Authored high-performing articles demonstrating editorial excellence and establishing quality benchmarks for the team.
- Managed a team of 3 writers, providing onboarding, mentorship, quality assurance, and performance feedback to maintain editorial standards.
- Implemented content review processes, ensuring accuracy, SEO optimization, and alignment with brand voice before publication.
- Oversaw workload distribution, deadline adherence, and payroll administration, maintaining consistent content delivery schedules.
- Monitored content metrics and search performance, providing data-driven feedback to writers for continuous improvement.

CEO

с 02.2016 по 07.2017 (1 год 6 месяцев)
Studymir, Запоріжжя (Освіта, наука)

Led the strategic development and launch of an innovative education agency platform designed to connect international students with top-tier educational institutions overseas, managing cross-functional teams and building institutional partnerships from ground zero.
Key Achievements:
- Directed the complete development cycle of the Studymir platform, overseeing both software engineering and content creation teams to deliver a comprehensive student recruitment solution.
- Established relationships with and secured participation from premium educational institutions, building a curated network of high-quality academic partners for the platform.
- Led multidisciplinary teams across technology, design, content, and business development, ensuring alignment between technical capabilities and business objectives.
Core responsibilities:
- Defined product vision for the international student recruitment platform.
- Managed vendor relationships and coordinated development workflows between technical and content teams.
- Conducted outreach and negotiations with educational institutions to onboard them as platform partners.
- Oversaw content strategy to ensure platform appeal across diverse international markets.

Director of Personnel and Prospective Development

с 07.2010 по 02.2017 (6 лет 8 месяцев)
Zaporizhzhya Institute of Economics and Information Technologies, Запоріжжя (Освіта, наука)

Led multi-site HR operations and strategic institutional development for a major educational institution, managing personnel departments across 4 locations (head office and branches in Melitopol, Kryvyi Rig, and Kerch) while driving academic expansion and regulatory excellence.

Key Achievements:
- Initiated and managed the institution's first-ever Level IV accreditation.
- Secured International Education Society (London) certification, establishing the institution's global credibility and opening opportunities for international partnerships.
- Initiated and successfully licensed 3 new strategic specializations (Tourism, Software Engineering, Computer Engineering), diversifying academic offerings and responding to labor market demands.

Government Relations & Research Management:
- Managed institutional participation in government tenders for scientific
research projects focused on the Tax Code of Ukraine development and
implementation.
- Ensured full compliance with tender documentation requirements and
research deliverable standards across all government contracts.
- Organized and facilitated national conferences with key government bodies, including the Ministry of Finance of Ukraine, the Academy of Financial Management, the National Institute for Demographic Research.

Regulatory & Academic Operations:
- Directed comprehensive licensing and accreditation processes for new and existing academic programs, coordinating documentation preparation, faculty development, and regulatory submissions to the Ministry of Education and Science of Ukraine.
- Established standardized workflows for multi-site HR operations, ensuring consistency and compliance across all branch locations.

Образование

Zaporizhzhya Institute of economics and IT

Economics, Запоріжжя
Высшее, с 2003 по 2009 (6 лет)

Дополнительное образование и сертификаты

Beetroot Academy, Professional certificate in UI/UX design

2022, 4 month
Сертификат

Знания и навыки

• MS Office
• Adobe Photoshop
• MS Access
• HTML
• CSS
• WordPress
• CorelDRAW
• Уміння аналізувати
• Управлінські навички
• Організованість
• Управління ІТ-проєктами
• UX-дизайн
• UX-дослідження
• Project coordination
• IT project management
• Project management (production)

Знание языков

• Английский — выше среднего
• Украинский — свободно

Дополнительная информация

I expect appreciation for creative, resource-efficient solutions, as well as openness to unconventional approaches that deliver results.
I would want to see the flexible working arrangements that respect personal time and absolutely won't tolerate toxic environments from colleagues.