Ievgeniia

IEVGENIIA MYKHAILOVA
Senior Video Editor | AI Content Creator |
Creative Producer | Brand Development
Specialist
I’m passionate about creating visual experiences that
inspire, engage and deliver measurable results. With
expertise in Video Production, AI Content Creation,
Creative Direction and Brand Development, I transform
ideas into high-quality commercial content that helps
brands connect with their audiences across modern
digital platforms.

CONTACT Education
Master of Business Administration (MBA)
[открыть контакты](см. выше в блоке «контактная информация») Project Management. City Business School
2012 - 2017
[открыть контакты](см. выше в блоке «контактная информация»)
Comprehensive education in strategic
Ko Samui, Thailand. management, business planning, leadership and
project management. Built a strong foundation for
leading creative projects, managing
Portfolio multidisciplinary teams and delivering complex
commercial productions from concept to
www.asl-marketing.com/portfolio execution.

Marketing Management. Professional Certificate
EDUCATION City Business School 2014 -- 2015

Professional training in marketing strategy, brand
Master of Business Administration development, digital communications and
(MBA) consumer behavior. This education established a
strong background in brand positioning,
Project Management commercial content strategy, visual
communication and creative campaign
Bachelor of Visual Communication development.
Design
Landscape, Interior Designer Bachelor’s Degree. Landscape, Interior Designer

Professional Development Mykhailo Boichuk Kyiv State Institute of Decorative
Applied Arts and Design 2004- 2008
video production, AI-powered content
creation, brand development Professional design education focused on visual
composition, color theory, spatial design and
artistic communication. Developed advanced
SKILLS creative thinking and a strong foundation in
graphic design, brand identity, visual storytelling
and creative direction, which later became the
English — Professional Working basis for professional work in video production, AI
Proficiency. Ukrainian , Russian content creation and commercial visual content.

Commercial Content Production Professional Development. Advanced Video
Digital Content Strategy Production, AI Content Creation & Brand
Brand Identity Design Development 2012 - 2026
Content Marketing
Creative Advertising Copywriting Dedicated to continuous professional development
Visual Storytelling in video production, AI-powered content creation,
Digital Content Strategy brand development, brand identity design, creative
Product Packaging Design direction and commercial visual communication.
Video, Photo Post-Production Continuously integrating emerging AI technologies
Creative Leadership with advanced post-production, visual storytelling
Project Management and strategic brand communication to deliver
Decision Making, Critical Thinking premium digital content for international brands
Attention to Detail, Initiative and modern businesses.
CORE EXPERTISE | PROFESSIONAL EXPERIENCE

SUMMARY With over 10 years of professional experience in Video Production, AI
Content Creation, Creative Direction, Brand Development and
Marketing management I continuously expand my expertise by
mastering emerging AI technologies, advanced video production tools
and innovative creative workflows, integrating them into the complete
digital content production process.

I specialize in creating commercial, advertising, educational and expert
content, managing the entire production cycle — from product
research, creative concept development, scriptwriting and visual
strategy to professional video editing, post-production, AI-powered
content creation and final content optimization for modern digital
platforms.

I combine creative thinking, marketing expertise, advanced digital
technologies and a strategic business approach to produce high-
quality visual content that not only stands out aesthetically but also
strengthens brand identity, enhances audience engagement and
supports measurable business growth and marketing objectives.

CORE Video Production & Post-Production
EXPERTISE Full-cycle commercial video production, professional video editing, post-
production and content optimization for digital platforms.

AI Content Creation
Development of AI-powered content, integration of generative AI into
creative workflows and optimization of content production processes.

Creative Direction
Development of creative concepts, visual communication strategies,
storytelling and advertising campaigns.

Brand Development & Brand Identity
Brand development, brand identity systems, brand guidelines, packaging
design and visual identity creation.

Commercial Content Production
Creation of commercial, advertising, educational and expert content for
YouTube, social media, websites and digital platforms.

Marketing & Brand Strategy
Development of marketing strategies, brand positioning, content strategy
and management of creative projects and brand communications.
CORE EXPERTISE | PROFESSIONAL EXPERIENCE

WORK Creative Producer | Senior Video Editor | AI Content Creator
EXPERIENCE ASL Marketing Studio
2018 – 2026
Responsible for the full-cycle production of commercial, advertising,
educational and expert content — from product research, creative concept
development and scriptwriting to professional video editing, AI-powered
content production, post-production and final content optimization for
modern digital platforms.
Develop commercial videos, AI-generated creative content, social media
campaigns, YouTube content, website visuals, presentations and online
educational materials. Create visual concepts, brand communications, brand
identity systems, packaging design and marketing assets.
Leverage advanced AI technologies and professional production tools to
optimize creative workflows, improve production efficiency and deliver high-
quality visual content aligned with business objectives.

Marketing Manager
Hard Rock Hotels
2015 – 2018
Planned and executed marketing initiatives for an international hospitality
brand, supporting brand promotion, marketing communications and
corporate image development.
Coordinated advertising campaigns, developed marketing materials and
collaborated with international teams and business partners to deliver
marketing projects in accordance with global brand standards.
Organized corporate, promotional and marketing events, coordinated event
preparation, managed communication with vendors and ensured the
successful execution of brand activities.

Marketing & Business Development Specialist
Business Solution Group
2013 – 2015
Participated in the development of marketing strategies, preparation of
corporate and commercial presentations, business development initiatives
and public relations activities.
Contributed to brand positioning, corporate communications and business
promotion strategies, supporting the company's market presence and
business growth.
Developed and maintained strategic partnerships, expanded professional
networks and built long-term business relationships through networking
and business communications.
Participated in organizing business meetings, presentations, negotiations
and corporate events, ensuring effective communication between the
company, clients and business partners.