Личные данные скрыты
Этот соискатель решил скрыть свои личные данные и контакты. Вы можете связаться с ним со страницы https://www.work.ua/resumes/2304985
Brand Manager
- Занятость:
- Полная занятость.
- Город:
- Киев
Контактная информация
Фамилия, контакты и фото доступны только для зарегистрированных работодателей. Чтобы получить доступ к личным данным кандидатов, войдите как работодатель или зарегистрируйтесь.
Опыт работы
Junior Brand Manager
с 05.2013 по наст. время
(11 лет)
Food industry
Junior Brand Manager
Responsible for Kids Brands
Member of "Rastishka\Masha and the Bear" brand team.
Main responsibilities:
- Realization of Brand strategy
- Brand plans development and realization
- New brand launch
- New product launches
- Working with media, creative, design, PR, BTL, event and research agencies
- Cross-functional collaboration with trade marketing, sales, demand planning, R&D and finance departments
- External collaboration with Central Europe team
- TV Copies done: 3
- One project earned adme.ua press-release [http://www.adme.ua/creativity/istoriya-dino-i-ego-druzej-2-128238/]
Main projects:
1. National Promo development
- promo mechanics determination
- objectives statement, COS determination, promo impact assessment (impact on volumes, P&L, consumers attitude)
- promo effectiveness monitoring and analysis
- post launch analysis (effect on volumes, financials, consumer complaints analysis, sales evolution assessment, key learnings)
2. Digital support
- Digital strategy development
- Implementation of activities aimed at traffic increase (media promotion, SEO, SEM and SMM)
- WOW projects implementation
- Web-site support and update
- Traffic tracking and analysis
3. TVC development
4. New product launches
-Pre-launch analysis and marketing plan development (business, financial and strategic objectives determination, competitive environment examination, role in portfolio determination, promotion and support plan development, category management, distribution and listing plan alignment, volume and P&L targets alignment)
- Launch analysis on launch stage (sales, distribution, listing, sellin, sellout, customers service and stock monitoring)
4. BTL activities
- Fancy image projects
- Co-promotions with other companies
Export Department Assistant
с 09.2011 по 08.2012
(11 месяцев)
LLC "Zhako" (Confectionary (production))
Export department Assistant
09/2011-08/2012 – Export Department Assistant at national confectionary company “Zhako”
Main responsibilities:
- Negotiations with foreign contractors (Israel, USA, Canada, Germany, Turkmenistan)
- Product\package adaptation in order to meet requirements of international contractors
- Documentation support and data reporting of export activities
- Planning of export production volumes
- Participation in exhibitions
Образование
King's College
MSc International Marketing, London
Высшее, с 2012 по 2013 (1 год)
КНУ ім Т.Г. Шевченка,
Інститут Міжнародних Відносин 2006-2012
Магістр Міжнародних Економічних Відносин
Знание языков
Английский — продвинутый
Дополнительная информация
Young and ambitious marketing specialist with foreign marketing education in one of the TOP 20 world Universities and working experience in large international FMCG company.
Passionate, result oriented, open-minded, efficient problem-solver with an ability to adapt to new conditions and stable to stress situations. Comfortable in interacting with all levels of organizations and public
Похожие кандидаты
Маркетолог
Киев
Маркетинг-аналітик
Киев
Copywriter, creative writer, content marketing manager
Киев, Удаленно
Marketing, Communication, PR, Executive Assistant
60000 грн, Киев
Маркетолог, бізнес-консультант
Киев, Одесса, Удаленно
Digital Marketing manager
50000 грн, Киев, Запорожье, Удаленно