Контактная информация

Соискатель указал телефон , эл. почту и LinkedIn.

Получить контакты этого кандидата можно на странице https://www.work.ua/resumes/5486379/

Опыт работы

Amazon PPC Specialist / TL

с 10.2021 по наст. время (3 года 10 месяцев)
Profit Whales, Київ (Маркетинг, реклама, PR)

Team Lead - Aug.2024 - till now

Leadership & Team Management

Mentored and managed a team of 3 PPC specialists through 1-on-1s and performance reviews
Supervised Google Ads specialist; optimized workflows and cross-team collaboration
Digitized internal processes and created training materials to scale team knowledge

Performance & Strategy

Boosted ROAS from 3× to 10× in one month; scaled ad sales 10× in a quarter
Drove 6000× ad sales growth in 12 months for a key client
Owned quarterly business goals and PPC strategy execution
Managed advertising budgets of $1M+ monthly

Operations & Optimization

Streamlined product onboarding by launching 300+ ASINs monthly
Conducted PPC audits to identify and act on growth opportunities
Led new client onboarding and improved internal business workflows
Utilized Amazon Marketing Cloud (AMC) for advanced analytics

Cross-functional Collaboration

Partnered with IT to improve internal PPC tools and reporting dashboards
Advised brands on CRO, CTR optimization, and brand strategy beyond advertising

Responsibilities (as PPC Specialist, Oct 2021 – Jul 2024):
Developed high-ROI ad strategies through keyword research and niche analysis
Launched and optimized Sponsored Products, Brands, and Display campaigns
Managed single-account ad budgets of $400K+ while maintaining target ACOS
Delivered consistent KPI performance, surpassing 100% of monthly and quarterly goals
Worked with Amazon DSP, Vendor Central, and Advantage accounts
Initiated and tested advertising setup on TikTok Shop

Amazon PPC Specialist

с 04.2021 по 10.2021 (6 месяцев)
Unitix, Київ (Маркетинг, реклама, PR)

Listing and advertising account audit on Amazon
Niche analysis
Keyword research
Launch and optimization of advertising campaigns
Full responsibility for the success of the PPC strategy
Advise brands on issues outside of PPC, including conversion rate optimization, click-through rate optimization, and other brand management strategies
Coordinate with the PPC Manager and Data Analyst to create an action plan aligning with brand strategies
Monitor brands’ PPC goals on a yearly, quarterly, monthly, and weekly basis

Marketing manager

с 10.2019 по 09.2021 (1 год 11 месяцев)
BOX Catering, Київ (Готельно-ресторанний бізнес)

Planned and executed marketing campaigns across both online and offline channels
Managed website content and updates
Oversaw digital marketing initiatives and performance tracking
Coordinated communication with contractors and business partners

Образование

Киевский национальный торгово-экономический университет

Торговля и маркетинг, маркетинг, Киев
Высшее, с 2012 по 2018 (5 лет 5 месяцев)

Дополнительное образование и сертификаты

IMBacademy

2020, 4 месяца

Google Digital Workshop

2020, 40 часов

KAMA, digital strategy

Однодневный воркшоп

Сервис-дизайн

2020, 17 часов теории; 30+ часов практики

Знания и навыки

• MS Office
• Реклама
• Налаштування реклами на Amazon
• PPC
• Уміння аналізувати
• Розробка маркетингової стратегії

Знание языков

• Украинский — свободно
• Русский — свободно
• Английский — средний