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Получить контакты этого кандидата можно на странице https://www.work.ua/resumes/7263917/

Опыт работы

Head of Pool Heating Systems and Robotics Division

с 08.2023 по 03.2025 (1 год 7 месяцев)
Aquamonkey, Дистанційно (Оптова торгівля, дистрибуція, імпорт, експорт)

Sourced from 36+ suppliers across China, EU, and USA for heat pumps and robotic cleaners
Managed full OEM/ODM product development and EU market entry
Built B2B and D2C channels in 8+ countries
Achievements:
Expanded market presence across Europe and tripled product portfolio
Accelerated onboarding of partners by 3x
Reduced sourcing cost base by 12% via consolidated agreements

Senior Product Marketing Manager – TV and Audio

с 09.2021 по 08.2023 (1 год 11 месяцев)
Samsung Electronics Ukraine Company, Київ (Оптова торгівля, дистрибуція, імпорт, експорт)

Led TV and Audio categories across Ukraine and Moldova
Managed product lifecycle, pricing, GTM execution, sales forecasting, and cross-functional alignment
Coordinated retail, supply, marketing teams; executed KPI-driven campaigns
Achievements:
Achieved 70% market share in Audio (+26pp YoY) across 2 countries
Recovered 3.6M USD lost revenue via tactical pricing and segmentation optimization
Increased ARPU by 18 percent through smart bundling and high-tier attach promotions
Boosted category sell-out by 42 percent year-over-year during seasonal campaigns

Senior Category Manager – Smartphones

с 07.2017 по 09.2021 (4 года 2 месяца)
Алло, Дніпро (Роздрібна торгівля)

Managed Huawei, Honor, Vivo, Oppo, Motorola, ZTE for 350+ stores and e-commerce
Led direct sourcing, pricing strategy, digital campaigns, and product marketing
Oversaw GTM plans, sales reporting, and performance tracking
Achievements:
Captured 4–7 percent national brand share for Vivo, ZTE, Honor within 18 months
Delivered 820 thousand USD incremental gross profit via direct sourcing and dynamic pricing
Reduced CAC by 22 percent through audience-targeted digital campaigns
Improved monthly retention by 16 percent with CRM-triggered bundle offers

Deputy Head of Service Products Department

с 10.2016 по 07.2017 (9 месяцев)
Алло, Дніпро (Роздрібна торгівля)

Designed smartphone insurance and digital services
Led training and CRM-based KPI monitoring
Achievements:
Increased attach rate by 15 percent year-over-year across 100+ locations
Boosted cross-sell conversion by 28 percent with pre-configured accessory bundles

Regional BDM – Service Products

с 07.2015 по 09.2016 (1 год 2 месяца)
Алло, Одеса (Роздрібна торгівля)

Drove sales across 70+ stores, trained retail teams
Achievements:
Achieved 30 percent year-over-year revenue growth in service product category
Raised digital service penetration from 48 percent to 68 percent regionally
Training program scaled to 300+ stores as national standard

Образование

National Technical University – «Kharkiv Polytechnic Institute»

Master's degree in Business Auditing for Energy Enterprises and Alternative Energy Sources, Харків
Высшее, с 2017 по 2018 (1 год)

• Enterprise Economic Analysis – assessing financial performance and efficiency in energy enterprises
• Cost Reduction & Expense Optimization – implementing strategies to minimize operational costs
• Economic Strategy Development – formulating and approving economic strategies at enterprise, network, and global levels

Donetsk National Technical University

Bachelor's degree in Power Grid and Power Plant Management, Донецьк
Высшее, с 2013 по 2017 (4 года)

• Power Grid and Energy Infrastructure Management – Focused on optimizing and managing power plants and distribution networks.
• Integration of Innovative Energy Sources – Studied modern renewable energy solutions and their economic feasibility.
• Economic Viability and Forecasting in Energy Sector – Conducted analysis on cost-effectiveness and sustainability of energy projects.

Дополнительное образование и сертификаты

KMBS, Realization of service strategy

2016

Oksana Grabar Business School, Sertificated Business Trainer

2017

Master Coach Ukraine, Master of negotiations

2017

ENGLISH COURSES ( ALLO INITIAL)

2018

LOYALTY STRATEGIES IN A HYPER-COMPETITIVE BUSINESS ENVIRONMENT OJ Dascalu

2019

MODERN E-COMMERCE TRENDS Laba

2020

CATEGORY MANAGEMENT COURSE ProResult

2021

EFFECTIVE NEGOTIATIONS COURSE DTEK Academy

2021

ADVANCED EXCEL COURSE DTEK Academy

2022

ACCURATE PLANNING UNDER AGGRESSIVE BUSINESS PRESSURE COURSE (INITIAL) Samsung Electronics Ukraine

2023

HEAT PUMP SELECTION COURSE ALTEK

2024

HEAT PUMP SPECIALIST COURSE Aclima Ukraine

2025

Знания и навыки

• Strategic Sourcing & Supplier Negotiation
• Assortment management
• Category Management
• P&L & Pricing Strategy
• Market Expansion & Business Growth
• Go-to-Market Strategy & Sales Optimization
• Sales Leadership & Performance Management
• ERP systems (SAP/Oracle)
• ORACLE (JDE Y HFM)
• Microsoft Oce (Outlook
• Excel
• Word
• PowerPoint) JD
• ERP system user
• JDA Enterprise Planning

Знание языков

• Английский — выше среднего
• Украинский — свободно
• Польский — начинающий
• Русский — свободно

Дополнительная информация

Senior Commercial Leader with 10+ years driving B2B and B2C growth across EU and CEE. Proven track record in launching new markets, leading category growth, and managing complex product portfolios with full P&L accountability.

Ex-Samsung | Expert in OEM/ODM sourcing, GTM strategy, pricing, and cross-border partnerships.

🧩 Sector focus: Consumer Electronics, SaaS, IT Services
🌍 Operational reach: Poland, Germany, Ukraine, Netherlands

🚀 Achievements:
• Led category to 70% market share (Audio, Samsung)
• Delivered $3M recovery via pricing transformation
• Built B2B/D2C channels in 8+ countries

Currently open to new challenges in BD, GTM, or Product roles across EU/CEE.