Іван

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ARBUZOV IVAN [открыть контакты](см. выше в блоке «контактная информация»)

Digital marketing manager Lviv, Ukraine

SUMMARY
I stand out by blending a solid foundation in digital marketing through self-study and specialized
courses with hands-on experience in managing SMM and contributing to a personal project. I'm
always up for a challenge and love learning new stuff, so you can count on my self-motivation to dive
into anything.

PROFESSIONAL EXPERIENCE

SMM Manager/Sales assistant
March 2019 - June 2022

Managing Instagram page with 3.000+ followers, content strategy development and content creation.
Organizing promotions and discounts to boost sales up to 40%.
Tracking competitors allows the development of a flexible system of guarantees that meets the needs of customers.
Analything customer feedback, offering budget-friendly solutions, and using this input to constantly improve our products and
services.
Improving logistics processes for repairing by fixing hardware and software issues in the store.

Sales manager/Customer support
November 2023 - February 2024

Managing and supporting clients, overseeing the entire process from quote placement to service delivery, with responsibility
of signing and managing contracts valued up to $5000.
Utilizing CRM tools to enter and manage basic data, ensuring accurate and efficient processing of ≈100 orders per day.
Communicating with USA customers in English.
Maintaining organized follow-up list with 10s of clients for streamlined operations.
Interacting with service providers, representing the client's interests and overseeing the execution of the work.

Marketing Research
Beetroot | January 2022 - June 2023

Improving website content to be more sales oriented with various posts resulting in $2.5K increase in revenue.
Developing and implementing A/B test to improve ad performance and increases CTR by 10%.
Conducting audience targeting and ad placement optimization resulting in a 20% decrease in CPA.
Optimizing site by reducing page duplicates up to 10% using NetPeakSpider.

EDUCATION HARD SKILLS
PDATU college, Shepetivka Google Analytics/Ads/Data Studio/Tag
College degree in Business and market activities manager/Optimize
2017 - 2020 Screaming Frog /Neatpeak Spider
MsOffice/Google Docs
Lviv Polytechnic National University Jira
Bachelor's Degree in Law Figma
2022 – 2024 HTML, CSS

Beetroot academy
Digital Marketing LANGUAGES
January 2022 - June 2023
Ukrainian - Native
English - B2