Contact information

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Work experience

Project manager

from 11.2020 to now (3 years 6 months)
Startup, Киев (Food industry)

Marketing, competitors, price analysis
Strategy development for new product launch (FMCG): design,
positioning, target audience, route to market, sales development, tma
Contract manufacturing abroad
Import, finance, logistic coordination
Development and control of own sales channels and distribution
TMA and POSM development
Commercial and financial policies, reporting development
Team management: 5 people

Senior Export Sales Development Manager

from 03.2016 to 02.2021 (4 years 11 months)
Nemiroff, Киев (Food industry)

Sales strategy development for existing and new markets (5-10 years)
RTM: sales, marketing, finance, logistic (cross-funstional strategy)
Organize, control, analyze and manage sales, take responsibility for
results of sales
P&L building for markets and distributors, analyze, control and search of
new opportunities
Development and adoption of sales contract and distribution
agreement: purchase plan, distribution plan, merchandising standards,
reporting etc
Price chain: EXW to shelf price in different channels (calculation,
control, update)
Planogram development, presence and merchandising control
Market visits, negotiation, market and competitors analyze
Presentations and production trainings for distributors sales team
Search and development of new markets: market analyze, RTM
startegy, Distributors tender, negotiation with top management/owners)
TMA development, ROI calculation, compensation machanics ( free
product, credit-note, direct payment)
Participation and organization of international B2B exhibition,
negotiation and search of new opportunities (Singapore, Cannes, UAE)
Launch and development of new products on export markets
Mentoring of junior sales specialists

Commercial Sales Export Analyst

from 01.2014 to 03.2016 (2 years 2 months)
Nemiroff, Киев (Food industry)

Reporting automatization: sell-in, sell-out, payments (debt, plan), stock,
abc, dashboards, budget, cash flow
Working with Nielsen, RTRI, Gfk, IWSR, Global Data, Canadean, customs
reports)
Presentation development (reporting, budget, commercial results,
forecast)

Pricing and commercial analyst

from 03.2013 to 01.2014 (10 months)
Metro C&C, Киев (Retail)

Reportimg (KPI, project analysing, ad-hocs,data statistics etc.)
Data analysing(working with databases terradata sql)
Creating internal procedures
Creating and implementing new Price policy, price checks

Specialist of Liquidity Management and Transfer Pricing

from 07.2012 to 01.2013 (6 months)
Ukrsibbank, Киев (Finance, banking, and insurance)

Research & analysis of various sectors of Ukrainian economy
Research & analysis of banking activities
Report to NBU concerning deposit’s production in monthly
basis
Modeling of Liquidity based on 3 scenarios: pessimistic, optimistic

Education

НУ им. Тараса Шевченка

Корпоративные финансы, Киев
Higher, from 2012 to 2014 (2 years)

магистратура, средний бал 92

Киево-Могилянская академия

Финансы и кредит, Киев
Higher, from 2008 to 2012 (4 years)

бакалавр, средний бал 96

Additional education and certificates

Edinburg Business School, Budget and strategy modelling

2020, 6 мес

Lean Six Sigma Management

2020, 1 мес

Negotiations

2018, 1 мес

Sales technologies

2018, 1 мес

Effective presentations

2017, 1 мес

Knowledge and skills

Language proficiencies

• English — advanced
• German — above average
• Ukrainian — fluent
• Russian — fluent

Additional information

5+ years experience in BDM B2B export sales management and
development (Middle East, Africa, Europe, South Ameica, Asia, Duty Free markets (worldwide)
3+ years experience in commercial and financial analytics for FMCG, Retail, Banking
Project management in launch, development and contract manufacturing abroad for new product in Ukraine