PPC specialist (Google Ads, US market)

Company Description: ZETECH is an innovative company specializing in the sale of products in the sports and outdoor industry. Based in Florida, US. We are dedicated to delivering high-quality products and experiences to our customers. We’re looking for a skilled Google Ads (PPC) Specialist to enhance our online marketing efforts and contribute to our growth in the US market.

Job Description: As a Google Ads (PPC) Specialist, you will play a crucial role in developing, implementing, and managing our Google Ads campaigns. Your expertise will directly influence our online visibility and drive effective sales strategies through well-executed PPC campaigns.

Key Responsibilities:

• Develop and implement paid media strategies to increase sales via Google Ads.
• Conduct thorough keyword research and selection for PPC campaigns and align them with our SEO strategies.
• Manage and optimize PPC campaigns on Google Ads, focusing on maximizing ROI.
• Analyze campaign performance, leveraging Google Analytics and other tools, to report on KPIs and provide actionable insights.
• Stay updated with the latest trends in Google Ads, e-commerce strategies, and industry best practices.

Qualifications:

• Successful cases in the US market
• Upper-intermediate English
• Proven experience in Google Ads (PPC) management, particularly in e-commerce settings.
• Strong understanding of SEM, PPC, SEO, and e-commerce strategies.
• Proficiency in using Google Analytics to analyze campaign performance and inform decisions.
• Excellent analytical, organizational, and time management skills.
• Ability to work independently.
• Google Ads certification is highly regarded

What We Offer:

• Competitive salary and performance bonuses.
• Opportunities for professional development and growth within the company.
• A collaborative, supportive, and innovative work environment.