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Constantine

Керівник з маркетингу

Рассматривает должности:
Керівник з маркетингу, Керівник відділу, CMO, Директор з маркетингу, PR-директор, Керівник з продажу, Маркетолог, Продукт-менеджер, Директор по продукту
Возраст:
43 года
Город проживания:
Львов
Готов работать:
Удаленно

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CONSTANTINE SHULYAK
Lisbon, Portugal​
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FOUNDING GTM / GROWTH LEAD (0→1)
AI • SaaS • Data Intelligence • Product-Led Growth • Revenue Strategy

Founder-level GTM and Growth operator with 10+ years of experience building and scaling
products across AI, SaaS, fintech, robotics, marketplaces, telecom, media, and high-growth
startups. Experienced in taking products from zero positioning and undefined markets to
revenue generation, customer acquisition, partnerships, and scalable GTM systems.

Strong background in:

●​ AI & data-driven products
●​ Product positioning and monetization
●​ Founder-led sales and outbound
●​ Revenue architecture and funnel optimization
●​ Early-stage startup growth
●​ Performance marketing and lifecycle systems
●​ Product strategy and market validation
●​ Cross-functional work with engineering and product teams

Built and scaled teams internationally across the US and Europe. Worked directly with
founders, investors, engineers, and product departments in ambiguous 0→1 environments.

Featured in:

●​ Forbes Ukraine (BLCKMGC)
●​ Vector Media (BLCKMGC)
●​ Inc. Magazine (viral growth campaign)

EXPERIENCE
BLCKMGC — Founder / CEO / CPO / Growth Lead
San Diego, California | 2022 – Present

AI identity and data infrastructure startup focused on AI Data Bank, Multi-LLM orchestration,
identity systems, and next-generation digital infrastructure.

Key Responsibilities

●​ Led product strategy, GTM, growth, positioning, and monetization
●​ Built and managed international team of 20+ people
●​ Worked directly with engineering on MVP definition and iterations
●​ Conducted market validation, user interviews, and GTM experiments
●​ Designed product architecture and commercialization strategy
●​ Managed partnerships, investor communication, and startup acceleration

Key Achievements

●​ Built and launched 3 AI-focused MVP products across iOS and Android
●​ Selected into LAUNCH Accelerator (Jason Calacanis) Cohort 9 from 3000+ startups
●​ Finished as Top 3 startup in accelerator cohort
●​ Developed positioning around AI identity and data ownership
●​ Built startup GTM strategy in highly ambiguous market conditions
●​ Integrated AI workflows into marketing, onboarding, and product operations

UNITED MEDIA MOTORS — Founder / CEO / Product &
Growth Lead
Lisbon | 2017 – 2019

AI/ML-powered SaaS platform for predictive identification of viral UGC video content and
media rights monetization.

Key Responsibilities

●​ Built product concept, GTM, monetization, and market strategy
●​ Worked directly with ML/AI product logic and positioning
●​ Developed outbound and partnership strategy for media buyers and rights holders
●​ Conducted market research and customer discovery across media industry

Key Achievements

●​ Created predictive AI-based media intelligence platform
●​ Identified viral content before mass distribution using ML models
●​ Developed SaaS monetization model for media rights intelligence
●​ Worked on B2B licensing opportunities and data commercialization

LANTECH GROUP — Group CMO
Chicago, Illinois | 2023 – 2025

Led strategic marketing and growth initiatives across multiple telecom and infrastructure
brands.

Key Responsibilities

●​ Managed marketing strategy, P&L, growth, and performance operations
●​ Built and led cross-functional marketing teams
●​ Developed acquisition systems and growth forecasting
●​ Worked closely with product and executive leadership

Key Achievements

●​ Built marketing departments for 3 brands from scratch
●​ Increased inbound lead flow by 3500%+
●​ Contributed to revenue growth exceeding $50M
●​ Improved marketing attribution and funnel efficiency
●​ Helped develop and package new services and offers

SMP ROBOTICS — Head of Growth
San Francisco, California | 2020 – 2021

AI robotics and autonomous security systems company.

Key Achievements

●​ Created GTM strategy for highly technical robotics product
●​ Grew customer base by 800%+
●​ Increased sales by 2500%+
●​ Helped increase company valuation by 200x
●​ Operated in low-budget startup environment with founder-level ownership

FACEBOOK / META — Growth & Performance Manager
Lisbon | 2017 – 2018
Key Achievements

●​ Managed campaigns with budgets exceeding $100K/month
●​ Generated $50M+ in attributable revenue
●​ Increased ROAS by 850%
●​ Reduced CPL by 70% through predictive optimization systems
●​ Worked heavily with attribution models and data-driven growth

AIRBNB — Hospitality Growth Strategist
Lisbon | 2018 – 2020

Key Achievements

●​ Increased bookings by 1500%
●​ Generated $2.7M additional revenue
●​ Secured 500+ new hospitality partnerships
●​ Optimized acquisition funnels and pricing systems

TRAVELMATE ROBOTICS — Head of Marketing
Las Vegas | 2016 – 2017

Key Achievements

●​ Generated $982K in pre-orders
●​ Achieved 500+ international media publications
●​ Built viral growth campaigns with minimal budget
●​ Helped scale global visibility for robotics startup

SELECTED CONSULTING &
FRACTIONAL WORK
Worked as CMO / Growth / Product Strategy consultant for:

●​ EKTA Service
●​ WOW Service
●​ Wallio
●​ LunaMoon Global
●​ Formiga
●​ Yans Painting
●​ OKNO Agency
●​ Tradutora
●​ Lionsgate

Focus Areas

●​ GTM strategy
●​ Funnel diagnostics
●​ Unit economics analysis
●​ Product positioning
●​ North Star metric identification
●​ Expansion into EU & US markets
●​ Growth systems architecture
●​ AI-enhanced operational workflows

EDUCATION
Lviv Polytechnic National University

MBA — Economics & Management

Massachusetts Institute of Technology

Product Management Program (in progress)

ACCELERATORS & PROGRAMS
●​ LAUNCH Accelerator — Cohort 9 Finalist
●​ Y Combinator Startup School

CORE SKILLS
GTM Strategy • Founder-Led Sales • AI Products • B2B SaaS • Product Positioning •
Revenue Operations • Growth Strategy • Product Marketing • Demand Generation • Funnel
Optimization • Outbound Sales • Market Validation • Unit Economics • Pricing Strategy •
Growth Loops • Retention • CRM • Performance Marketing • Attribution • Product Discovery •
AI Workflow Automation • Startup Operations • Cross-functional Leadership

LANGUAGES
Ukrainian (Native), Russian (Fluent), English (B2+), Portuguese (Intermediate)

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