Ольга

OLGA IERMAK
Professional in Music Management &
Marketing • Creative Strategist & Producer •
Sustainability Adviser & Communications
Manager • Researcher at the intersection of
Arts, Ecology, Therapy and Social Change

Experience (main)

2005 - Present
Independent Specialist in Music Industry – Creative Co-producer, Head of PR,
Marketing Analyst
Promo strategy for music brands and releases. Marketing analytics and audit,
consulting. Creative copywriting, lyrics writing, journalism. Global negotiations. Live
music events management.

●​ Music events marketing & artist liaison for over 50 artists, more than 30 solo and
festival concerts, including Bob Dylan, Papa Roach, Gogol Bordello, IAMX,
Vacuum.
●​ Publicity, booking support for Jayce Lewis (UK Universal & EMI artist).
●​ Global networking, negotiations, booking, strategy for Ziferblat, DZ'OB,
SadSvit.
●​ Artist PR for Bahroma, Kozak System, Telnyuk: Sisters and for over 20
bands, showcasing, tour support.
●​ Booking for music venues.

2020 - Present
Music Moves Europe Awards – PR Agent in Ukraine, Groningen (remote)
Promotion services.

MME Awards is the European Union prize for popular and contemporary music,
celebrating the European sound of today and tomorrow.

2023 - 2025
Greencubator – Communications Lead, Kyiv (remote)
Storytelling for climate impact. PR and digital marketing. Strategic communications
with international donors (EU, EBRD, UNIDO, GEF), governments, and business
associations. Grant and award applications. Media projects and full-cycle of creative
content production.

Represented Ukrainian cleantech at COP29, the major annual global climate summit.

Greencubator is an award-winning NGO advancing sustainable entrepreneurship,
climate innovation, and the green economy in Ukraine through education, financing,
and community-focused projects. It is Ukraine’s largest cleantech accelerator.

2020 - 2021
Center for Creative Technologies TUMO Kyiv – Head of Marketing, Kyiv
Marketing, brand management, strategy, analytics, event management, leadership.

Launched a large-scale international educational project, promoting a new brand from
the ground up.

2014 - 2020
Sziget Festival Ukraine – Promoter, Official Marketing Representative in the
Ukrainian market, Budapest-Kyiv

Marketing communication, production & project management, event marketing,
booking, fundraising, SMM, targeting. Attracted more than 10 commercial partners for
Sziget promotion in Ukraine and tripled the income.

Sziget is the 5th biggest music & art festivals in the world and the most international
festival in Europe attended by more than 500,000 people annually.

2013 - 2019
Beissoul & Einius / Music Band – Band Manager, Vilnius-Kyiv
Strategy, publicity, digital marketing, artist management, international booking,
creative music & fashion projects management, one of the songs co-writing.

●​ Booked for a band 40 solo and festival shows in 9 countries, a stage headline
show at Sziget Festival.
●​ Organized a solo concert in London O₂ Academy Islington.
●​ Reached the nominations of British Unsigned Music Awards and MIDEM
Accelerator long list.
●​ Publications in Vogue, Playboy and other media in 17 countries.

2008 - 2011
Haydamaky (future Kozak System) / Music Band – PR Director, Kyiv
Publicity, band management, tour management
2009
Balkanfest / The First International Festival of Balkan Music – PR Manager,
Kyiv Sport Palace 2 days event
Publicity, media accreditation (more than 300 accredited media), press conferences
hosting & organizing, copywriting, web site content creation.

Education

●​ 2022 Certificate of 'Sustainable.now' Course, Open University program –
University of Helsinki
●​ 2020 Certificate of 'Digital Marketer' Course – DHub Agency
●​ 2003-2008 Master’s Degree in International Relations and Political Science –
Kyiv Slavonic University

Certificates & short courses

●​ 2026 Certificate of 'AI Fundamentals' Course – Google
●​ 2023 Certificate of 'Basic Psychological First Aid in Wartime' Course –
Prometheus
●​ 2020 Certificates of 'Design-Thinking For Innovations' Course – Prometheus
●​ 2020 Certificates of 'How to Start a Startup' Course – Prometheus
●​ 2019 ‘Superstar Strategy: How To Build A Strong Music Brand’ / course by Yuriy
Nikitin, MamaMusic CEO and founder – NIMBS Music Business School
●​ 2018 Selector PRO: Artist Management Workshop by Gabby Chelmicka, Robbie
Williams' ex-manager and BIMM lecture – British Council

Grants

House of Europe Mobility Grant 2026
The grant was provided by the Goethe-Institute Ukraine part of the Embassy of the
Federal Republic of Germany in Ukraine, within the framework of the House of Europe
programme funded by the EU – for participating in Green Events & Innovations
Conference (London, UK), the leading international platform dedicated to sustainable
practices in live events, for learning and networking.

Culture Bridges Mobility Grant 2018
The grant was provided by British Council in Ukraine within the framework of the
Culture Bridges grant programme, funded by the EU and managed in partnership with
the EU National Institutes for Culture (EUNIC) – for visiting the Europe's largest music
conference & showcase The Great Escape (Brighton, UK) for education, networking and
learning of the current state of the industry.

Music Conferences & Showcases (attending, participation)
Green Events & Innovations Conference (2026), Soho Calling (2026), Sicily Music
Conference (2024), ESNS (2024), MIDEM (2019), Enea Spring Break (2019), The Great
Escape (2018), Kyiv Music Days (2018), Black Sea Sound (2018), Budapest Showcase
Hub (2017), Kiev Music Summit (2016), Tallinn Music Week (2014, 2015), Popkomm
(2010) in Italy, The Netherlands, France, Poland, UK, Ukraine, Georgia, Hungary, Estonia,
Germany

Teaching
●​ ‘Sustainable Innovations in Large-Scale Live Events’ – lecture at AIESEC’s Urban
Youth Forum, Lviv, Ukraine (2026)
●​ A guest lecture at the Ukrainian Catholic University (UCU), Lviv, Ukraine. I spoke to
second-year Cultural Studies students as part of their ‘Cultural Economics’ course
– on communications, networking, and PR in the music industry (2025)
●​ PR Workshops 'How to make a Festival and Concert PR an exciting adventure
for you and your audience', Kyiv, Ukraine (2019); Batumi, Georgia, Black Sea
Sound (2018)
●​ A guest lecture 'Literary Event Management' at the The State University of Trade
Economics, Kyiv, Ukraine (2012)

Competences
Creative Producing • PR & Digital Marketing • Artist Management & Booking • Event /
Project / Brand Management • International Relations & Negotiations • Community
Building & Activation • Partnership Development • Sustainability & Cultural Activism •
Storytelling & Content Creation • Writing & Research Synthesis • Сommunications •
Mentorship & Knowledge Sharing

Languages
English (B2/C1)
Ukrainian (Native)
Italian (A1)

Contact
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