Дарія

CV · 2025

Daria
Burma
Head of Growth & Business Development · Project Manager

10+ years building digital products and the teams, channels, and
partnerships that make them grow. I run projects end-to-end and
own the marketing and BD layer — from go-to-market strategy to
pipeline, partner acquisition, and revenue growth. FinTech · Web3 ·
PROJECT MANAGEMENT
ISaaS.
don't just manage projects — I manage outcomes. Over 10 years I've led cross-functional
– End-to-end delivery
– Roadmapping & sprint
teams across FinTech, Web3, and SaaS, delivering products on time while simultaneously
planning owning their market entry: building the marketing team, the BD pipeline, the partnerships, and
– Agile / Scrum / Kanban
the growth strategy. I bring both execution discipline and commercial thinking to every
– Team leadership (up to 15)
– Risk & scope management engagement.
– Stakeholder
communication PROFESSIONAL EXPERIENCE
– Process & workflow design
Head of Growth & Project Manager Jan 2024 – Dec 2025
MARKETING & GROWTH DEFINDER GLOBAL · FINTECH & BLOCKCHAIN · INVESTMENT PLATFORM

– Marketing team · Owned the full product lifecycle — from architecture and roadmap to launch and user growth.
management · Built and managed the marketing function from scratch: defined channels, messaging, and acquisition strategy.
– Go-to-market strategy · Led a cross-functional team of developers, analysts, designers, and marketing specialists.
– Product launch & · Developed and executed go-to-market strategy for the platform launch across B2C and B2B segments.
positioning · Built BD pipeline from zero: sourced investors, integration partners, and institutional relationships.
– User acquisition funnels
· Oversaw integration of payment systems and smart contracts; controlled scope, risk, and delivery timeline.
– Content & brand strategy
– Performance marketing Platform launched on schedule. Reached 1,000+ users in Q1 — driven by integrated delivery, marketing execution, and active
– Community & PR partnership development.

BUSINESS DEVELOPMENT
Project Manager & Marketing Lead Mar 2022 – Dec 2023
– Partnership strategy DADABRAND STUDIO · DIGITAL AGENCY · SAAS & E-LEARNING
– BD pipeline management
· Managed a portfolio of 15+ digital projects simultaneously: SaaS platforms, e-learning products, brand sites.
– Commercial proposals
· Led and grew a cross-functional team of 10+ (dev, design, content, marketing) — hiring, onboarding, KPIs.
– Client acquisition
· Owned marketing strategy for client product launches: positioning, channel selection, campaign execution.
– CRM implementation
· Designed internal delivery processes (task management, reporting, QA) adopted agency-wide.
DOMAINS · Prepared commercial proposals, pitched new clients, and developed partner acquisition channels.
· Implemented CRM and marketing automation systems that reduced client onboarding time by 30%.
FinTech Web3 SaaS
E-learning Non-profit 15+ products delivered on time and in scope. Multiple client launches generated measurable growth in traffic, lead volume, and
Sports Tech market visibility within 60–90 days post-launch.

TOOLS

– Jira · Notion · Trello
– Figma · Miro
– Airtable · Make.com · AI
– HubSpot · CRM systems
– Google Analytics · Meta
Ads

LANGUAGES

Ukrainian Native

Russian Native

English B1–B2

C O N TA C T

–Warsaw, Poland
–
[открыть контакты](см. выше в блоке «контактная информация»)
–LinkedIn / Telegram
 PROFESSIONAL EXPERIENCE — CONTINUED

ENTREPRENEURSHIP Project Manager & Growth Strategist Jan 2023 – Feb 2024
TON PROVIDER · BLOCKCHAIN & WEB3
Founded & exited
Coffee Room Stories — a · Managed blockchain application projects end-to-end: discovery, development, QA, and release.
café chain. Full P&L · Translated complex business and client requirements into clear, prioritized development roadmaps.
ownership, team · Coordinated distributed international teams across multiple time zones.
management, brand · Developed go-to-market positioning and promotion strategy for each product alongside delivery.
development, and marketing · Aligned feature development with user acquisition goals and retention mechanics.
from scratch. · Built stakeholder reporting cadence that increased client confidence and reduced revision cycles.

Founded & led
DaDaBrand — brand & Project Manager & Marketing Coordinator Mar 2022 – Dec 2022
NATURAL SPORTS · INTERNATIONAL NON-PROFIT & SPORTS TECH
advertising school with
international students and · Led digital projects and marketing campaigns for an international sports organization.
clients. · Managed communications and relationships between athletes, sponsors, media, and institutional partners.
· Planned and executed digital events and campaigns — measurable growth in audience reach and engagement.
A I & A U T O M AT I O N
· Applied BD and marketing expertise to attract new sponsors and expand the partner network.
· Developed content and communication strategy aligned with the organization's mission and brand.
Processes fully optimized
with AI tools —
documentation, research, MARKETING & ENTREPRENEURSHIP BACKGROUND
reporting, client
communication, and content Founder & Managing Director 2014 – 2022

production are largely COFFEE ROOM STORIES · CAFÉ CHAIN & DADABRAND · ADVERTISING SCHOOL

automated. · Built and scaled Coffee Room Stories from concept to a multi-location café chain — full P&L, team, and brand ownership.
· Developed all marketing from scratch: brand identity, social media, PR, events, and local partnerships.
OPEN TO
· Founded DaDaBrand advertising school — recruited faculty, designed curriculum, acquired clients internationally.
Full-time & contract roles: · Managed marketing teams, set KPIs, ran campaigns across digital and offline channels.
Head of Growth · Head of BD
· Successfully exited both businesses — demonstrating commercial judgment and execution capability.
Senior PM · Marketing
Manager 10+ years of hands-on marketing management, team leadership, and P&L ownership — the foundation that makes the PM and
in international product BD work significantly more effective.
companies.